Accessibility Statement Skip Navigation
  • Resources
  • Investor Relations
  • Journalists
  • Agencies
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • All Public Company
      • English-only
      • News Releases Overview

      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
      • Multimedia Gallery Overview

      • Trending Topics

      • All Trending Topics
  • Business & Money
      • Auto & Transportation

      • All Automotive & Transportation
      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • Auto & Transportation Overview

      • View All Auto & Transportation

      • Business Technology

      • All Business Technology
      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • Business Technology Overview

      • View All Business Technology

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Financial Services & Investing

      • All Financial Services & Investing
      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • Financial Services & Investing Overview

      • View All Financial Services & Investing

      • General Business

      • All General Business
      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • General Business Overview

      • View All General Business

  • Science & Tech
      • Consumer Technology

      • All Consumer Technology
      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • Consumer Technology Overview

      • View All Consumer Technology

      • Energy & Natural Resources

      • All Energy
      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • Energy & Natural Resources Overview

      • View All Energy & Natural Resources

      • Environ­ment

      • All Environ­ment
      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • Environ­ment Overview

      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • All Heavy Industry & Manufacturing
      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • Heavy Industry & Manufacturing Overview

      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • All Telecomm­unications
      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • Telecomm­unications Overview

      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • All Consumer Products & Retail
      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • Consumer Products & Retail Overview

      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Health

      • All Health
      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • Health Overview

      • View All Health

      • Sports

      • All Sports
      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • Sports Overview

      • View All Sports

      • Travel

      • All Travel
      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • Travel Overview

      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • All Policy & Public Interest
      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • Policy & Public Interest Overview

      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • All People & Culture
      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • People & Culture Overview

      • View All People & Culture

      • In-Language News

      • Arabic
      • español
      • português
      • Česko
      • Danmark
      • Deutschland
      • España
      • France
      • Italia
      • Nederland
      • Norge
      • Polska
      • Portugal
      • Россия
      • Slovensko
      • Suomi
      • Sverige
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Amplify Content
  • All Products
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Hamburger menu
  • PR Newswire: news distribution, targeting and monitoring
  • Send a Release
    • ALL CONTACT INFO
    • Contact Us

      888-776-0942
      from 8 AM - 10 PM ET

  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • News in Focus
    • Browse All News
    • Multimedia Gallery
    • Trending Topics
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Amplify Content
  • All Products
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS

Field Tests Of FUTURECAST™ Next-Gen TV Broadcast System First To Demonstrate 'Physical Layer' Capabilities Of 4K And Robust Mobile Transmission For ATSC 3.0

Real-World Overnight Trials of FUTURECAST Hardware in Wisconsin Show Simultaneous Reception of 4K Ultra HD and Mobile TV Signals

LG Electronics logo.

News provided by

LG Electronics USA, Inc.

Oct 22, 2014, 09:00 ET

Share this article

Share toX

Share this article

Share toX

MADISON, Wis., Oct. 22, 2014 /PRNewswire/ -- While most TV viewers in Wisconsin's capital city were fast asleep, the future of television broadcast technology was witnessed early this morning by a select group of broadcast industry professionals and expert viewers. 

The next big step in terrestrial TV broadcasting is being demonstrated in Madison this week at Quincy Group's WKOW-TV, which is conducting a second round of real-world broadcast field testing with the "FUTURECAST™ Universal Terrestrial Broadcasting System."

FUTURECAST is a leading contributor to the optimal "physical layer" solution at the heart of the next-generation ATSC 3.0 broadcast standard, which is being standardized by the Advanced Television Systems Committee. FUTURECAST was co-developed by LG Electronics, its U.S. R&D subsidiary Zenith, and GatesAir as the foundation of next-generation terrestrial broadcasting in the United States and around the world. 

Results from initial field tests completed in August – the first over-the-air broadcast trials of a compete ATSC 3.0 Physical Layer system – show how FUTURECAST can deliver 4K Ultra HD content and two robust mobile TV streams in a single 6-Megahertz channel, while optimizing indoor reception and offering unparalleled spectrum efficiency. 

The summer field test in Madison collected nearly 50,000 pieces of data from scores of reception sites including challenging reception areas inside buildings, in fast-moving vehicles and at locations ranging from downtown to 50 miles from the transmitter. This week's follow-up testing is evaluating performance of hardware and software enhancements and sharing the experience with key members of the broadcast and TV industries.

Today's three-hour FUTURECAST broadcasts on WKOW's Ch. 26 (PSIP 27), which began at 1 a.m., allowed outside observers (including representatives of the Wisconsin Broadcasters Association) to see what's possible with the new transmission system.

"It's exciting to play a role in the establishment of next-gen standards that will usher in the future of television," said Brady Dreasler, chief engineer for Quincy Group, parent company of WKOW-TV in Madison. "Based on what I've seen in these FUTURECAST tests, the new standard will enable exciting new business models for broadcasters and exciting new services for viewers."

The FUTURECAST Universal Terrestrial Broadcasting System is designed to provide the optimized combination of broadcasting capabilities for fixed, portable and mobile use. Flexible parameters allow broadcasters to mix diverse services – from fixed 4K reception to deep-indoor handheld reception to high-speed mobile reception – in a single RF channel with maximum efficiency.  

"Initial testing results show the promise of the ATSC 3.0 standard to redefine television broadcasting. The FUTURECAST system is designed to fully meet broadcasters' requirements for the ATSC 3.0 physical layer and advances the goal of moving rapidly to next-gen broadcasting," said Dr. Skott Ahn, President and Chief Technology Officer, LG Electronics, co-developer of the FUTURECAST system.

Rich Redmond, Chief Product Officer for FUTURECAST co-developer Gates Air, said, "FUTURECAST, which we first demonstrated for the broadcast industry at April's NAB Show, represents technology breakthroughs that will give broadcasters the transmission technology needed to support new business models, including mobile and LTE network offload, and compete effectively in the 21st Century."

Expected to redefine TV broadcasting for decades to come, the overall next-generation broadcast television system will require higher capacity to deliver 4K Ultra-High-Definition services, robust reception on mobile devices and improved spectrum efficiency, according to the ATSC.

Key elements of the FUTURECAST Universal Terrestrial Broadcasting System include:

  • Data throughput increases of 30 percent and improved multipath performance (compared with the current DTV standard) for fixed and portable TV reception;
  • Energy-saving features for consumer receivers and enhanced indoor TV signal penetration for mobile reception thanks to flexible system parameter choices;
  • Advanced modes for delivery of very high data rates and very robust transmission capabilities;
  • State-of-the-art error correction coding and signal constellations;
  • Future Extension Frames to support evolution of future broadcast systems; and,
  • Improved single frequency network service.

The increased payload capacity of the physical layer combined with HEVC encoding will allow broadcasters many more options when planning their broadcast service offering.

Designed for easy extension to various current and future transport formats, FUTURECAST optimizes efficiency for the most-used data formats (Internet Protocol, Transport Stream) via customized stream compression.

The system supports single-frequency networks and/or multiple transmitters, and its use of a single RF transmission's flexible physical layer profile assures optimum quality of service. The extensible new system is designed to support evolution to future broadcast systems even beyond ATSC 3.0. 

FUTURECAST's superior RF approach addresses the co-channel and adjacent-channel interference challenges related to the anticipated UHF spectrum repacking.

The FUTURECAST Universal Terrestrial Broadcasting System is the latest collaboration among LG, Zenith and GatesAir, co-inventors of the transmission system behind the ATSC A/153 Mobile Digital TV Standard, adopted by the industry in 2009.  Zenith invented the core transmission system at the heart of today's ATSC A/53 Digital Television Standard, approved by the Federal Communications Commission in 1996.

EDITOR'S NOTES:

Photos from the August FUTURECAST Field Tests in Madison can be downloaded from this link: http://bit.ly/FUTURECASTMadisonDemo

A short video explaining FUTURECAST and the Madison Field Tests is available for posting and download from this link: https://vimeo.com/109472583

Logo - http://photos.prnewswire.com/prnh/20110203/CG42292LOGO-d

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/field-tests-of-futurecast-next-gen-tv-broadcast-system-first-to-demonstrate-physical-layer-capabilities-of-4k-and-robust-mobile-transmission-for-atsc-30-324547690.html

SOURCE LG Electronics USA, Inc.

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

icon3
440k+
Newsrooms &
Influencers
icon1
9k+
Digital Media
Outlets
icon2
270k+
Journalists
Opted In
GET STARTED

Modal title

Contact PR Newswire

  • Call PR Newswire at 888-776-0942
    from 8 AM - 9 PM ET
  • Chat with an Expert
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices

Products

  • For Marketers
  • For Public Relations
  • For IR & Compliance
  • For Agency
  • All Products

About

  • About PR Newswire
  • About Cision
  • Become a Publishing Partner
  • Become a Channel Partner
  • Careers
  • Accessibility Statement
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Italy
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United Kingdom
  • Vietnam

My Services

  • All New Releases
  • Platform Login
  • ProfNet
  • Data Privacy

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Platform Login
  • ProfNet
Call PR Newswire at
888-776-0942
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookies
Copyright © 2025 Cision US Inc.