Fiksu Showcases Mobile App Marketing Solution & Expertise at November Conferences
CEO to present at Ad:Tech and MMA Forum Los Angeles
BOSTON, Nov. 8, 2011 /PRNewswire/ -- Fiksu, Inc. (www.fiksu.com), the industry's first mobile app user acquisition platform spanning the entire mobile ecosystem, is exhibiting at several mobile and advertising industry events this month. Fiksu for Mobile Apps helps mobile app marketers secure rank in the app stores and acquire volumes of loyal users. Fiksu's CEO, Micah Adler, has been invited to speak alongside other industry luminaries about the challenges brands face in monetizing and growing their mobile app businesses. Fiksu can be found at the following events:
- At Ad:Tech New York (Nov. 8-10, Javits Convention Center, New York), the largest gathering of digital marketers, Fiksu CEO Micah Adler joins the panel discussion "From Impressions to Expressions: Why Great Content Alone Won't Impact Business." This discussion explores the role of mobile in an already complex marketing environment. Panelists include Fiksu customer Groupon, plus executives from Rue La La, The Coca-Cola Company and Hipcricket, and takes place Thursday, Nov. 10, at 11:30 a.m. Fiksu will be exhibiting in Mobile Marketing Zone 13.
- Adler is keynoting at the 2011 Mobile Marketing Association Forum Los Angeles (Nov. 16-17, SLS Hotel, Los Angeles), focusing on consumers in the world of mobile marketing. Adler's session, "Loyal Users in the Mobile Haystack: Steps for Finding Engaged and Loyal Users," takes place Wednesday, Nov. 16, at 2 p.m. Fiksu will be exhibiting at booth No. 20 in Hall 3.
- Apps World, Europe (Nov. 29-30, Olympia Conference Centre, London), analyzes the models, strategies, technologies, development and marketing of apps. Fiksu is exhibiting at booth No. 131.
- Adler will also be presenting at the AppNation Conference (Nov. 30-Dec. 1, San Francisco Design Center – Concourse, San Francisco). An event sponsor, Fiksu will conduct a luncheon workshop for event participants. This is the first conference to focus entirely on the business of apps.
About Fiksu
Fiksu, Inc. is a new marketing technology company. Fiksu® for Mobile Apps is the company's first solution designed to help mobile app brands on iOS and Android platforms achieve their business goals faster and more cost-effectively. Based in Boston, Mass., Fiksu – which means 'smart' in Finnish – is venture-backed by Charles River Ventures. The company was born from Fluent Mobile, developer of the Fluent News™ app. More at www.fiksu.com and on the Fiksu blog.
SOURCE Fiksu, Inc.
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