Finalists Selected for the Henkel Helps Get Kids Fit Contest

SCOTTSDALE, Ariz., Nov. 1, 2011 /PRNewswire/ -- Schools across the country are vying to win $10,000 in fitness cash in the Henkel Helps Get Kids Fit Contest. In cooperation with the Alliance for a Healthier Generation, Henkel Helps Get Kids Fit is aimed at helping schools, communities and families nationwide address the urgent health and fitness crisis among our nation's youth, while acknowledging the budget crisis faced by schools across the country.

(Logo:  http://photos.prnewswire.com/prnh/20091111/HENKELLOGO )

The entry period is complete, and the five finalists in each category (elementary, middle and high school) have been chosen for the 2011 Henkel Helps Get Kids Fit Contest -- now it's up to YOU to decide which schools will win $10,000 each! The sponsor of the contest, Henkel, is the company behind some of the nation's leading consumer brands such as Dial® soaps, Purex® laundry detergent, Renuzit® air freshener, Right Guard® antiperspirant, and Soft Scrub® household cleaners.

Parents, teachers and community members were encouraged to visit www.HenkelHelps.com to nominate their local school by answering a fundamental question: "What would your school do with $10,000 to improve youth fitness?" Henkel Helps Get Kids Fit exists to make a change and improve the health and fitness of an entire generation by making a difference in physical education programs. Each year in the U.S., only $764 per school is spent for physical education programs to develop lifetime fitness and activity skills.

The top 15 finalists received free Flip™ video cameras to create videos bringing to life the health and fitness issues facing their schools and their ideas for making the most of the $10,000 prizes. From Oct. 31-Nov. 20, 2011, the public can watch the videos and vote online at www.HenkelHelps.com to select the three schools they feel deserve to win $10,000 each to help improve youth fitness. The three winning schools will be announced Nov. 30, 2011.

"A commitment to supporting the communities in which we operate has been a tradition throughout Henkel's history," said Natalie Violi, director of corporate communications at Henkel. "Our 2011 Henkel Helps Get Kids Fit campaign hopes to significantly impact the health of children nationwide by making fitness and health a priority."

The top 15 finalists in the 2011 Henkel Helps Get Kids Fit Contest include:

• Richardson Park Elementary School in Wilmington, Del.
• Mount Vernon Elementary School in Mount Vernon, Ky.
• Seven Generations Charter School in Emmaus, Pa.
• Longview Elementary School in Spring Hill, Tenn.
• Calcedeaver Elementary School in Mount Vernon, Ala.
• Millsboro Middle School in Millsboro, Del.
• Middletown Middle School in Middleton, Md.
• Brewton Middle School in Brewton, Ala.
• Caddo Middle Magnet School in Shreveport, La.
• Fieldcrest East School in Wenona, Ill.
• Henry Clay High School in Lexington, Ky.
• North Country Union High School in Newport, Vt.
• Highland High School in Albuquerque, N.M.
• The Promise Academy at Roberts Vaux High School in Philadelphia, Pa.
• Santa Fe High School in Santa Few, N.M.

For more information please visit www.HenkelHelps.com.

Henkel in North America

Henkel markets a wide range of well-known consumer and industrial brands in North America, including Dial® soaps, Purex® laundry detergents and softeners, Right Guard® antiperspirants, got2b® hair gels, and Loctite® adhesives. Visit www.henkelna.com for more information.

About Henkel

Henkel operates worldwide with leading brands and technologies in three business areas: Laundry & Home Care, Cosmetics/Toiletries, and Adhesive Technologies. Founded in 1876, Henkel holds globally leading market positions both in the consumer and industrial businesses with well-known brands such as Persil, Schwarzkopf and Loctite. Henkel employs about 48,000 people and reported sales of $20.07 billion and adjusted operating profit of $2.27 billion in fiscal 2010. Henkel's preferred shares are listed in the German stock index DAX and the company ranks among the Fortune Global 500.

Contact:
Natalie Violi
Henkel Corporate Communications
Tel: 480-754-5442
Email: [email protected]

SOURCE Henkel