First BOVET 1822 US Boutique Opens at Central Park South

NEW  YORK, Dec. 16, 2013 /PRNewswire/ -- The traditional Swiss timepiece manufacturer BOVET 1822 comes to New York City with a new flagship store at 50 Central Park South, the 4th BOVET boutique in the world.

Steps from 5th Avenue across from Central Park in the heart of midtown Manhattan, Bovet 1822 has opened its first United States boutique in the base of the iconic Ritz-Carlton Hotel. The 33-story Forbes Five-Star property offers a cosmopolitan experience that makes the house of BOVET right at home.

Owner of Bovet, Mr. Pascal Raffy and friend Paul Haggis, Oscar award winning film director and founder of the charity Artists for Peace and Justice, which BOVET 1822 strongly supports, celebrated with a ribbon cutting ceremony, accompanied by boutique partners Michael Rosenberg and Jeffrey Khalaf.

BOVET 1822 timepieces are characterized by an unparalleled level of technical and chronometric quality. Benefiting from more than 190 years of expertise in Haute Horology, the master artisans of BOVET 1822 are renowned for the exceptional finishes and decorations of each  movement down to the tiniest detail, even if hidden from sight.

BOVET 1822 collections consist of masterpieces manufactured in discretionary quantities in addition to numerous unique pieces crafted over the years. Now a new collection has been added at the US boutique featuring 50 timepieces unique to the New York address, engraved to commemorate the opening. These timepieces   will not be sold anywhere else in the world, which had collectors eager to view the unveiling of the collection at the opening.

Patrons will find within the boutique a showcase of rare elegance entirely in keeping with the essence of the Swiss manufacturer's timepieces. Swiss and American craftsmen designed a classic yet modern space incorporating walnut furniture lined with suede.  This refined setting is ideal for collectors wishing to quietly uncover the most sophisticated mechanisms embellished by engravings or miniature paintings that have underpinned the reputation of the House of Bovet since 1822.

For additional information please visit: www.bovet.com

Media contact: Ana Martins, 212-333-2085

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For more information, please visit Bovet online.

Image with caption: "From left to right, Michael Rosenberg, Oscar Award winning film director Paul Haggis, Mr. Pascal Raffy, Jeffrey Khalaf cut the ribbon at the Bovet boutique opening." Image available at: http://photos.prnewswire.com/prnh/20131216/MM34025-a

Image with caption: "The BOVET 1822 Boutique at the Ritz Carlton, New York." Image available at: http://photos.prnewswire.com/prnh/20131216/MM34025-b

Image with caption: "Exterior view of the BOVET 1822 Boutique at the Ritz Carlton, New York." Image available at: http://photos.prnewswire.com/prnh/20131216/MM34025-c

SOURCE BOVET 1822