Flash Sale Veteran Jim Pouba Expands LuxeYard's Executive Team

Online Luxury Living and Style Flash Site Adds New Vice President of Business Development Position

Jul 20, 2012, 08:00 ET from LuxeYard, Inc.

LOS ANGELES, July 20, 2012 /PRNewswire/ -- The online source for luxury living and style flash sales, LuxeYard, Inc. (OTCQB: LUXR), announced that serial entrepreneur Jim Pouba was added to its executive team today to spearhead initiatives designed to expand LuxeYard's operational processes and develop additional and expanded revenue opportunities that will enhance the existing surging revenue plan.

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With 18 years of start-up experience in publishing, e-commerce, business process outsourcing, distribution and flash sale sites, Pouba was previously a director of sales for Innerworkings and built the start-up from inception to a public company with $100 million in revenue. He also served as an executive for JigoCity, an international daily deal firm operating in six countries.

"LuxeYard presents an extraordinary opportunity for anyone in the technology space," said Jim Pouba, Vice President of Business Development. "The company is leading a disruption in e-commerce by curating an exclusive lifestyle and making it attainable to anyone allowing for buyers to remove the middle man and have direct access to the luxury living and style products they want."

"Jim's extensive experience in the start-up space, before and after IPO, is directly aligned with LuxeYard's business needs," said LuxeYard Inc., CEO Braden Richter. "The tremendous acceleration with which Jim has been able to generate revenues will be sure to bring LuxeYard's current success to a new level of growth."

As Vice President of Business Development, Pouba's responsibilities will include the implementation of a revenue acceleration plan, the development of operational processes that will achieve revenue growth, the managing of product strategies, revenue stream monitoring and analysis, sales optimization and the implementation of key success metrics.


LuxeYard is a members-only flash sale site for luxury home furnishings, decor and fashion that offers access to unique products sourced from an experienced team at prices up to 70 percent off retail. LuxeYard is the pioneer of Concierge Buying, which gives members the power to determine the items sold on the site, and Group Buy that allows them to lower the price by sharing sale items with friends. With a veteran retail, ecommerce and digital marketing management team, LuxeYard partners with trendsetters and industry insiders to deliver interactivity and content on its pages. To become a member, visit www.LuxeYard.com.  

Forward-Looking Statements

This press release contains forward-looking statements about our financial performance, which involve risks and uncertainties, and actual results could differ materially from those discussed. Factors that could cause or contribute to such differences include, but are not limited to, the factors included under the headings "Risk Factors" and "Cautionary Note Regarding Forward Looking Statements" on Form 8-K, filed with the Securities and Exchange Commission on November 15, 2011, a copy of which may be obtained by visiting the SEC's web site at www.sec.gov. LuxeYard's actual results could differ materially from those predicted or implied and reported results should not be considered as an indication of future performance.

Media Contacts:
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George Medici | Gmedici@pondel.com
Rob Whetstone | RWhetstone@pondel.com
(310) 279-5980


SOURCE LuxeYard, Inc.