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FLOR Launches Fall-Inspired Area Rug Collection

Premium Design Brand's Newest Launches and Expansions Reflect Fall Season's Biggest Trends

Flor Logo (PRNewsfoto/FLOR)

News provided by

FLOR

Aug 05, 2021, 05:55 ET

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ATLANTA, Aug. 5, 2021 /PRNewswire/ -- FLOR®, a high-end area rug brand for homes, offices, and every space in between, unveils its Fall Collection, including carpet tile style introductions and colorway expansions inspired by the season's interior trends. FLOR's fall product introduces modern shapes, unexpected palettes, and dimensional details while continuing the brand's commitment to blending beautiful design, smart functionality, and environmental responsibility into all the spaces people live.

Flor Fall Collection
Flor Fall Collection

FLOR's Fall Collection supports various design aesthetics that can fit the need of any room.

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"Our Fall Collection is a true reflection of the season with luxurious layers, bold autumn hues, and intricate textures that elevate spaces while adding a sense of comfort that feels like home," said James Pope, General Manager of FLOR. "Over the last year, many of our customers spent more time in their homes than ever before. This fall presents the perfect opportunity for a refresh. These new area rugs are an easy, environmentally responsible way to update spaces to fit changing needs and style, allowing creativity and customization that helps tell a home's story."

From retro-inspired patterns to earthy textures, FLOR's Fall area rug launch supports various design aesthetics that can fit the need of any room. These launches include:

  • Memory Lane: With rows of textured grooves, this rug adds an air of relaxed sophistication to any room. Memory Lane is available in trending neutrals, including Flint/Pearl, Flint and Grey.
  • Terrain: This graphic area rug takes inspiration from abstract art to add show-stopping design in a neutral palette – available in Pearl and Chalk – that's versatile enough for any space.
  • High Hopes: A bright, playful and patterned area rug, High Hopes makes a statement in lively colorways to add dimension to your home. This rug is available in three funky retro tones: Maize, Blush, and Flannel Blue.

The Fall Collection also includes the launch of new colorways for some of FLOR's most popular rugs, including new color offerings for Skyfall, Hollin Hills, Doe Re Mi, Ticket to Ride, and London Twill. Skyfall and Hollin Hills are two of the brand's Mid-Century inspired rugs and easily transform rooms with their vintage design treatments. Ticket to Ride takes inspiration from menswear plaid with its simple lines and fine details.

FLOR's new collection coincides with its newest Social Spotlight on Jewel Marlowe, the self-proclaimed soulful glamour aficionado. The brand partnered with Marlowe to showcase FLOR and its area rugs through someone else's design lens and style. The Fall Catalog features Marlowe's spaces and is an example of how designers can take our rugs and implement them into their own design vision and home.

"My approach to design involves creating an eclectic style with colors and patterns that pair together in a glamorous way," said Jewel Marlowe of Jeweled Interiors. "As a military family, we have moved many times. In each location, I find myself adding antique and soulful pieces to our home. I love that with FLOR I can take an 8' x 10' rug and turn it into a runner as we relocate or as the needs of our space evolve. The area rugs allow me to add patterns and shapes in each of the rooms that need it most."

For more information, visit FLOR.com/Fall.   

About FLOR
FLOR®, the premium design brand of Interface®, has brought high-end area rugs to homes, offices, and every space between since 2003. FLOR carpet tiles are beautiful, easy to install, and responsibly sourced. Our customizable designs are engineered for high-traffic spaces, from family rooms to conference rooms. For more information, visit FLOR.com.

Contact: Kelly Ronna, 404-214-0722 x107, [email protected]

SOURCE FLOR

Related Links

https://www.flor.com

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