Flowers Foods Announces Changes to Corporate Communications Staff

Company creates corporate responsibility function

Jun 29, 2010, 11:41 ET from Flowers Foods, Inc.

THOMASVILLE, Ga., June 29 /PRNewswire-FirstCall/ -- Flowers Foods (NYSE: FLO) has named Mary A. Krier vice president of communications and corporate responsibility and D. Keith Hancock managing director of communications. The move expands the company's communications staff and creates a corporate responsibility function that will further advance Flowers' efforts in such areas as sustainability, diversity, and community involvement.

(Logo:  http://photos.prnewswire.com/prnh/20080530/CLF007LOGO )

(Logo:  http://www.newscom.com/cgi-bin/prnh/20080530/CLF007LOGO )

Krier, who has been serving as vice president of communications since 2004, will continue to manage a number of communications functions, including crisis response, media relations, Web sites, and corporate public relations efforts. However, her primary duties will involve developing and implementing a corporate responsibility program for Flowers.

"Our company has had programs in place for many years that fall under the broad definition of corporate responsibility," said Marta Jones Turner, executive vice president of corporate relations. "Mary has been charged with shaping a more formal corporate responsibility program that will allow us to enhance our efforts in these areas and communicate them better to all our stakeholders. Mary is a talented communicator, skilled manager, and a valued advisor to our team, and is well qualified for this task."

Krier joined Flowers in 1990 and served as communications manager and director before being promoted to vice president of communications in 2004. Prior to joining the company, she was a writer and editor for trade and consumer press in the Chicago area. She holds a bachelor's degree in English literature/writing from Rosary College of Dominican University in River Forest, Ill.

D. Keith Hancock joins Flowers Foods in the newly created post of managing director of communications. Hancock will direct the company's internal communications programs and will provide day-to-day communications support to corporate departments and bakery and sales subsidiaries. He also will support investor relations and corporate responsibility communication efforts.

"Keith is an experienced communicator with a broad background at several major publicly held companies," Turner said. "We look forward to the fresh perspective he will bring to our communications team."

Hancock comes to Flowers from UC/Synergetic, a national engineering firm located in Charlotte, N.C., where he served as senior director of marketing and communications since 2008. Prior to that, he held senior communications positions with Bank of America, also in Charlotte, and with FirstEnergy Corp. in Akron, Ohio. He holds a bachelor's degree in political science/communications from the University of Georgia in Athens.

Company Information

Headquartered in Thomasville, Ga., Flowers Foods is one of the nation's leading producers and marketers of packaged bakery foods for retail and foodservice customers. Among the company's top brands are Nature's Own, Whitewheat, Cobblestone Mill, Blue Bird, and Mrs. Freshley's. Flowers operates 40 bakeries that are among the most efficient in the baking industry. Flowers Foods produces, markets, and distributes fresh bakery products that are delivered to customers daily through a direct-store-delivery system serving the Southeast, Mid-Atlantic, and Southwest as well as select markets in California and Nevada. The company also produces and distributes fresh snack cakes and frozen breads and rolls nationally through warehouse distribution. For more information, visit www.flowersfoods.com.

SOURCE Flowers Foods, Inc.



RELATED LINKS

http://www.flowersfoods.com