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Flying Fish Wines Joins Forces With Ocean Conservancy to Keep Our Coasts, Rivers and Lakes Pristine

'Pick Up a Bottle for Cleaner Coasts' Program Supports Ocean Conservancy's 25th Annual International Coastal Cleanup


News provided by

Winebow, Inc.

Mar 31, 2010, 09:00 ET

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SEATTLE, March 31 /PRNewswire/ -- For the past five years consumers who have enjoyed a glass of Flying Fish can be proud that they've supported ocean conservation efforts. Flying Fish wine, produced in Columbia Valley, Washington, is a long-standing partner with Ocean Conservancy, a nonprofit advocacy group. This year Flying Fish and Ocean Conservancy are raising awareness and dollars to support Ocean Conservancy's 25th Annual International Coastal Cleanup.

Ocean Conservancy's International Coastal Cleanup is the world's largest volunteer effort to remove litter from the world's waterways to make the ocean healthier and more resilient to global climate change. Each year Ocean Conservancy activates a global network of more than 500,000 volunteers in over 100 countries with the common goal of cleaning up our coastline. Volunteers remove millions of pounds of debris from the ocean, lakes and rivers.  

"Trash littering our beaches and choking our ecosystems is a threat to wildlife, our coastal economies, and ultimately to the ability of the ocean to sustain us," said Vikki Spruill, President and CEO of Ocean Conservancy. "The Cleanup gives everyone a chance to work in their backyards and be a part of this special movement to protect our ocean. Trash doesn't fall from the sky, it falls from our hands, and what falls from human hands can be prevented."

Without a doubt, the ocean is one of the world's greatest resources. Covering 70 percent of the Earth, ocean waters supply a vital source of protein for nearly half the planet's population. Unfortunately the oceans are being jeopardized by pollution, acidification and over fishing. Until very recently, less than one percent of all monies raised for nature conservation worldwide was being spent on marine conservation. Flying Fish is proud to be a part of global ocean conservation efforts.

Flying Fish has already raised nearly $50,000 for Ocean Conservancy and will add to that impressive number by donating a portion of proceeds from every bottle sold throughout the year both in restaurants and retail locations. Flying Fish wines anticipates raising more than $15,000. The "Pick up a Bottle for Cleaner Coasts" program includes display header cards and bottle neckers that encourage consumers to take action.  

Available nationwide, Flying Fish is recognized both for its goodwill efforts and superior quality. Crafted from some of the finest vineyards in the Columbia Valley by esteemed winemaker Gordon Hill, Flying Fish Merlot and Riesling demonstrate the outstanding quality of wine from Washington. With a suggested retail price of $14.99 Merlot and $12.99 Riesling, Flying Fish wines represent an excellent value. For more information please visit: flyingfishwine.com.

Ocean Conservancy is the world's foremost advocate for the oceans. Through science-based advocacy, research, and public education, the organization informs, inspires and empowers people to speak and act for the oceans. Ocean Conservancy is headquartered in Washington, DC, and has offices in Florida, the Gulf of Mexico, and the Pacific, including Alaska, with support from more than half a million members and volunteers. For more information visit: oceanconservancy.org

Winebow, Inc. (www.winebow.com), founded in 1980 by Leonardo LoCascio, is a major importer and distributor of fine wines and spirits from around the world. Winebow is a leading importer of premium Italian wines under the Leonardo LoCascio Selections label, the de facto seal of approval for Italian wine enthusiasts. The Winebow Brands International (WBI) and Winebow Global (WG) divisions offer a wide range of acclaimed wine and spirits from the world's most prominent growing regions.

Winebow is headquartered in Montvale, New Jersey with additional distribution offices in New York, New York; Philadelphia, Pennsylvania; Washington, D.C.; Boston, Massachusetts; Wallingford, Connecticut; and Chicago, Illinois.

SOURCE Winebow, Inc.

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