FoodSwitch Hits Appstore #1 Position, Becomes Buzinga App Development's Biggest App
Achieving over 600,000 downloads worldwide, FoodSwitch just became the leading food-scanning app in the Australian Appstore. The app, which helps people make better informed choices at the supermarket and at home, is now the most successful one for developer Buzinga.
Jun 29, 2015, 08:35 ET
MELBOURNE, Australia, June 29, 2015 /PRNewswire/ -- With rising health concerns, people are more conscious about the food they eat. To help them make better decisions for their diet, the revolutionary FoodSwitch app was created. It's now reached the number one spot in the Australian Appstore with over 600,000 downloads. It's not just the leading food-scanning app now, but the most successful one for its developer Buzinga.
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Australians are now more aware of the negative repercussions of unhealthy eating, such as food-related disease and health conditions, which could have otherwise been prevented by making informed food choices. According to the 2011–12 Australian Bureau of Statistics Australian Health Survey, 63% of Australian adults are now overweight. That's 2 out of every 3 people; with 25% of children also already considered obese.
"It's a known fact that poor diet is one of the leading causes of ill health for most Australians, which is why we're proud to have been a part of the FoodSwitch project. It's all about empowering people to make better informed decisions before they buy food," says Logan Merrick, Director of Buzinga App Development.
He adds, "It's so easy to use. Just scan the barcode of the food packaging and the app will show all the information you need to decide on whether it's right for you, or if you need to look for a healthier alternative."
"It also shows what we call the traffic light labels, which are colour-coded ratings. Simply put - if it's red it's bad for you and if it's green, you're good to go," Mr. Merrick explains.
The app features a number of filters users can change, depending on what diet is being followed. Some of these filters are:
- FoodSwitch Classic - for general healthy food choices.
- SaltSwitch - for lower salt intake.
- GlutenSwitch - for people with coeliac disease or gluten intolerance.
- FatSwitch - for lower saturated fat intake.
- SugarSwitch - for lower sugar intake.
It also incorporates the Health Star Ratings system, wherein a food product is rated from 0.5 to 5 stars; with 5 being the healthiest option.
"We use the best available science and technology to deliver immediate, easy-to-understand nutritional information. And to help more people, we're planning to make it available in 10 countries by the end of 2015," says Mr. Merrick.
"With more than 600,000 downloads to date, it's clear to see the public needs FoodSwitch, and it's also become our best performing app."
The FoodSwitch app was the brainchild of The George Institute for Global Health, Bupa and Buzinga App Development. It's free to download from both the iTunes App Store and the Google Play store. For more information about the app, head over to http://www.buzinga.com.au/foodswitch-app-case-study/.
Buzinga App Development is Australia's leading app developer for both iOS and Android. Based in Melbourne Australia, the company has over 50 years of combined experience working with businesses from around the world. Their team comprises of vibrant and creative people who are passionate about what they do.
Buzinga takes pride on producing a quality product on-time and on budget, every time. To learn more about Buzinga, visit their About Us page.
Katelyn Duckworth, Marketing Coordinator
Contact Number: 0402189114
SOURCE Buzinga App Development
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