Former NSA Security Experts, Launch Cyber Security startup, raises $2.3M in seed funding from Trinity Ventures

Mar 24, 2015, 11:08 ET from

SAN DIEGO, March 24, 2015 /PRNewswire/ --, the leader in artificial intelligence-based data loss prevention, announced this morning that it raised $2.3 million in seed funding led by Trinity Ventures. will use the funding to grow the San Diego based team and secure new clients.

Led by former NSA field operation team members, takes a revolutionary approach to stop data breaches for businesses that have embraced cloud-based services such as Office 365, Google for Work, Salesforce, Box and Dropbox. By understanding data and the impact of data loss to an organization, applies artificial intelligence to identify any loss before it happens.  The startup formerly known as 405Labs; debuted the new name, with the seed announcement.

"We see tremendous progress with how organizations are embracing new thinking around security. It's not just a malware problem any more. You need to understand the business value of data being accessed - whether it's customer records, product designs or digital marketing content. We have successfully applied artificial intelligence to understand both user behavior and the content that is being accessed, the strongest indicator towards detecting targeted attacks and insider threat. Attackers have evolved their techniques to evade traditional perimeter and malware-based security architectures. Through our analytics understanding of content and how it is being accessed, we have a unique ability to detect and stop attacks before data is stolen," said Alexander Watson, CEO and Founder of

"The team at is redefining data loss prevention," said Fred Wang, General Parter at Trinity Ventures. "They have built a highly differentiated and impressive technology platform and are reinventing how enterprises identify and monitor sensitive data and information before any loss occurs." Fred Wang will join the board of in conjunction with the financing.

Watson launched in September 2014 after spending 7 years with the NSA, successfully building two startups and leading Websense's security research team. "We understand that security is no longer a decision and responsibility that sits only with the CISO, but anyone that manages client data including product owners. With deep roots in security research, content analysis, artificial intelligence and mathematics, we are the Justice League of protecting client data," said Watson.

Headquartered in San Diego, CA, is a Top Tier funded cyber security startup taking an innovative approach to stopping breaches at large organizations due to targeted cyber attacks, insider threats or stolen credentials.

About Trinity Ventures

Trinity Ventures is a top-tier venture capital firm combining business insight, practical expertise and a personal touch to help start-ups win big. For over eleven funds, Trinity has helped passionate entrepreneurs with breakthrough ideas transform markets and lives. Trinity's investment team takes a collaborative approach and believes in personal engagement, mutual respect and goal alignment to deliver out-sized returns to entrepreneurs and investors. The firm invests in early stage technology companies with emphases on Cloud and Mobile Infrastructure, Software-as-a-Service, Digital Media, and Social and Mobile Commerce. For more information, visit