NAB LAS VEGAS, April 14, 2015 /PRNewswire/ --
Leading digital security solutions provider Fortium Technologies today announced that it has signed a license agreement with Avid® (Nasdaq: AVID) to make MediaSeal file encryption at-rest accessible to all of the Avid post-production community.
MediaSeal is compatible with the Avid Everywhere™ applications and is designed to encrypt all types of media files during the editing and review stages of post-production in order to help protect against leaks caused by hacking, piracy or accidental distribution. By integrating encryption at-rest with an advanced access control system it ensures that files remain protected after they have been distributed and throughout the post production process so that only authorized project members may view or work on them.
"With content owners facing increasing risks from cybercrime and piracy, file encryption becomes an even higher priority for our customers," stated Bill Neuman, Vice President of Products at Avid. "MediaSeal encryption has a proven track record of working seamlessly with Avid products and is a natural fit for our product offerings. We intend to work closely with Fortium to further integrate MediaSeal into our product suite."
Research shows, that on average, pre-release piracy causes a 19.1% decrease in revenue compared to piracy that occurs post-release (Source "Impact of Pre-Release Movie Piracy on Box-Office Revenue" by Carnegie Mellon University). MediaSeal is designed to pro-actively defend against damaging pre-release leaks in film and TV production, safeguarding new release sales revenues for content owners. Encryption at-rest is a CDSA recommended best practice.
"Fortium is delighted to be partnering with Avid to make MediaSeal more widely available as a standard workflow feature to both small and large creative studios," commented Mathew Gilliat-Smith, CEO of Fortium. "MediaSeal is already being used on major releases and now it can be made available to all creatives. We have worked very closely with TV and movie studios to ensure that it's easy to use and virtually transparent in busy post-production environments, while ensuring it achieves robust security."
Fortium Technologies is a leading provider of digital security solutions for the film, entertainment and broadcast sectors. Fortium's products help act as an insurance policy to protect against loss and MediaSeal® file encryption is used on major movie releases and TV series premiers. Fortium's products are used by all the major studios including NBC Universal, BBC, Disney, Sony Pictures, Warner, Lionsgate, Fox, Paramount and major vendors such as Deluxe and Technicolor. Fortium is exhibiting MediaSeal encryption at NAB 2015 (Aspera partner booth SL9110)
Through Avid Everywhere™, Avid delivers the industry's most open, innovative and comprehensive media platform connecting content creation with collaboration, asset protection, distribution and consumption for the most listened to, most watched and most loved media in the world-from the most prestigious and award-winning feature films, music recordings, and television shows, to live concerts and news broadcasts. Industry leading solutions include Pro Tools®, Media Composer®, ISIS®, Interplay®, and Sibelius®. For more information about Avid solutions and services, visit http://www.avid.com, connect with Avid on Facebook, Instagram, Twitter, YouTube, LinkedIn, or subscribe to Avid Blogs.
Avid and Avid Everywhere are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries.
Fortium Technologies Ltd
SOURCE Fortium Technologies