Four New York City landmarks will go purple in June in honor of Alzheimer's & Brain Awareness Month
Lightings take place on June 20 and on The Longest Day, June 21, with skyline displays across Manhattan
NEW YORK, June 20, 2017 /PRNewswire-USNewswire/ -- June is Alzheimer's & Brain Awareness Month, and the time when the Alzheimer's Association® encourages everyone to learn the facts about Alzheimer's disease and its impact on individuals and families nationwide. This year, the Alzheimer's Association is highlighting the dramatic impact Alzheimer's has on families, the unique role families play in navigating challenges in wake of a diagnosis and the support and resources available to help all affected.
The Alzheimer's Association also celebrates The Longest Day®, on June 21, the summer solstice this month, and mobilizes individuals and teams across NYC to join the Alzheimer's Association and select an activity they love — or an activity loved by those affected by Alzheimer's— to honor them while helping to find a way to end Alzheimer's. This national event raises funds and awareness for care and support, while advancing research toward an effective treatment, and cure for this fatal disease.
The statistics are staggering: Every 66 seconds someone is diagnosed with Alzheimer's or another form of dementia, with more than 5.4 million affected in the USA alone. Alzheimer's disease is the 6th most common cause of death in the US - killing more people than breast and prostate cancer combined. If a cure or effective treatment is not found, by 2050, this number could rise as high as 16 million. Earlier this year, Forbes reported that "Alzheimer's staggering $259 billion cost could break Medicare."
In recognition of Alzheimer's & Brain Awareness Month, the Kosciuszko Bridge will be lit in purple, the signature color of the Alzheimer's Association on Tuesday, June 20 after sunset.
On June 21, as part of The Longest Day celebrations across the metropolitan area, the Durst Organization will light One World Trade Center, One Bryant Park, and 4 Times Square in purple. The lightings will take place from sunset (8:31 PM) to 2:00 AM.
About Alzheimer's & Brain Awareness Month
June is Alzheimer's & Brain Awareness Month. The Alzheimer's Association® encourages everyone to learn the facts about Alzheimer's disease and its impact on individuals and families nationwide. Go to alz.org/abam to learn more. Families can share their stories about how Alzheimer's has touched their lives using the hashtags #MyAlzStory and #ENDALZ.
About the Alzheimer's Association
The Alzheimer's Association is the leading voluntary health organization in Alzheimer's care, support and research. Our mission is to eliminate Alzheimer's disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health. Our vision is a world without Alzheimer's. For more information, visit the Alzheimer's Association at alz.org/nyc or call the 24/7 multi-lingual Helpline at 800-272-3900.
SOURCE Alzheimer’s Association - NYC Chapter
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