Frbiz Analyzes China's Water-based Paint Market

Jun 24, 2010, 10:00 ET from

BEIJING, June 24 /PRNewswire-Asia/ --, one of China's leading B2B search platforms, analyzes prospects in the water-based paint market.

With ever-growing importance being placed on health and safety, paint is very much in the public eye as the source of a potential health hazard.

In recent years, with further improvement of environmental regulations, there has been a gradual increase in consumer awareness of environmental protection and a high degree of attention on health. Water-based paint research and development has been on the increase, with many enterprises launching their own water-based paint products. These paints maintain their allure and popularity with an environmental protection and health angle.

At the turn of the century water-based paints were wrought with deficiencies in performance, high costs, and obstacles in market growth. However, in a health-conscious environment, water-based paint has great advantages over other paints. These features have been seized on by many enterprises, putting water-based paint development and promotion at the forefront of their marketing plans, while creating an increase in water-based paint sales.

In recent years, water-based paint has been more and more recognized by companies, painters and consumers. In Beijing, Shanghai, Shenzhen and other cities, more and more consumers are tending to choose water-based paints for decoration purposes. Many consumers who use water-based paint now favor it, making water-based paint figure widely in the home decoration arena.

In any case, it is foreseeable that in the near future, the water-based paint market is expected to keep pace with oil paints, and may even become the star on the home decoration stage. Water-based paint will likely be able to win more and more consumer recognition over time, eventually occupying a large place in China's paints market.

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