Free New "eBook" Empowers Small Investors to Beat the Wall Street Pros at Their Own Game

Veteran wealth managers Isolate "7 Habits" of investment success - and then compress their wisdom into a very quick read.

Jun 20, 2013, 19:54 ET from RVW Investing

CENTURY CITY, Calif., June 20, 2013 /PRNewswire/ -- A new eBook promises to alter the playing field by providing small investors with the strategies necessary to outperform the pros. Prepared by Century City-based wealth managers RVW Investing, "The Seven Habits of Highly Successful Investors" is available for free download.

"We've boiled down the knowledge base to the essentials on a single page," says Michael Stone CPA and firm co-founder. "And we believe the message is so important and so urgent that we've made the eBook available for free download at  

"It may be the shortest, but it's still the most comprehensive book you'll read," adds Selwyn Gerber CPA, RVW's co-founder and Chief Strategist.  "The book demystifies the investment process – both for the smart, ADD types with short attention spans and also for those with no financial background. We are particularly keen on protecting those small investors who get confused or misled by the typical 'wealth managers' formerly known as 'stockbrokers'."

Combining classic wisdom of Warren Buffett and his mentor Benjamin Graham with Nobel Prize-winning economics, the book seeks to clearly lay out all the core principles of wealth management in a logical and easy-to-understand manner.  Advocating a Buffet-style long-term orientation to equity ownership, the book advises readers to "ignore the noise and the news" while adhering to core principles.

Drawing a sharp distinction between risk and volatility, Chapter 3 describes risk as "a plane crash" while volatility is "a long turbulent plane ride to a glorious destination." In this context, the reader sees that indexes present volatility but no risk.

Chapter 7 urges readers to "resist the temptation to react to your impulses" – because we are genetically programmed to "crowd" when we feel comfortable and to "flee" when we sense danger.

"Those impulses are the great enemies of investors," Gerber says, "because they result in most people buying stocks at or near the top and then selling them in the depth of panics."

SOURCE RVW Investing