Freed Maxick CPAs to Participate in Twitter Promoted Products Program
Firm among select group of national advertisers to test Twitter's Promoted Products
BUFFALO, N.Y., May 19, 2011 /PRNewswire/ -- Freed Maxick & Battaglia CPAs, a Top 100 Largest CPA Firm in the United States, announces today that it has been accepted into the beta rollout of Twitter, Inc.'s Promoted Product suite of advertising products. Freed Maxick's participation in the program will enable the Firm to beta-test Twitter's "Promoted Tweets" and "Promoted Accounts" products through the Firm's @FreedMaxickCPAs Twitter account.
"Twitter has played a key role in our marketing and communications program since 2009, and we are excited to get this 'sneak peek' opportunity," said Eric Majchrzak, Marketing Director of Freed Maxick & Battaglia, CPAs. The Firm will be one of more than 200 national advertisers enrolled in the program, and the first public accounting firm to use Twitter's sponsored products. "Our interest is to test this new platform on behalf of some of our Firm's primary practice areas, including entrepreneurial business, corporate tax and international services, which are the areas we've seen the most success with 'organically' on Twitter" Majchrzak said.
Freed Maxick's participation in the Promoted Products rollout marks another milestone in its journey embracing Twitter. In 2009 and 2010, the Firm launched interactive outdoor digital "Twitter" billboards in the cities of Buffalo and Rochester New York. The outdoor billboards were placed near major highways so business commuters could receive real-time content in the form of 'Tweets' originating from the Firm's @FreedMaxickCPAs Twitter handle.
About Freed Maxick & Battaglia, CPAs
Freed Maxick & Battaglia, CPAs is the largest public accounting firm in Western New York and a Top 100 Firm in the U.S. Freed Maxick & Battaglia has 250 employees and operates an alternative practice structure with RSM McGladrey, the nation's 5th largest accounting & consulting firm. Freed Maxick has offices in Buffalo, Batavia and Rochester, NY. Visit www.freedmaxick.com
SOURCE Freed Maxick & Battaglia CPAs
Share this article