TEL-AVIV, Israel, June 24, 2015 /PRNewswire/ --
Freshub, the leading smart kitchen commerce provider, is announcing support for the NCR Retail ONE commerce hub, launched today at NCR Synergy in Orlando. Based on this collaboration major global retailers will be able to have an even more effective 24/7 presence in consumers' kitchens via appliances, such as connected microwaves, kitchen music players and smart bins.
Freshub's technology is embedded in the connected kitchen appliances of some of the world's top manufacturers, offering consumers the ability to add products to their digital shopping cart by simply waving the package in front of the screen or via voice commands. Retailers integrate with Freshub's platform to attain "kitchen command" and gain substantial presence in consumer's homes at the point of decision.
NCR Retail ONE makes connecting with Freshub's eCommerce system easy for retailers. Thanks to its next-generation architecture, Freshub can deploy its technology even faster, which provides value for retailers and consumers. The omnichannel capabilities of NCR Retail ONE, combined with the open nature of the applications ecosystem and the migratory path to the Internet of Things, is projected to be a driving force in expanding Freshub's value proposition and helping to grow its business even more effectively.
Freshub is reporting a good market acceptance to its solution as a number of the biggest retailers in the US began piloting their connected appliances. "We are now running pilots in a number of cities in the US and are seeing great acceptance and very high usage data, as consumers use the connected appliances multiple times through-out the week, adding more than $175 worth of products on a monthly basis," says Iri Zohar, Freshub's Founder and CEO.
Mr. Zohar added: "We're thrilled to have been chosen by NCR as their smart kitchen commerce solution and are very proud to be a part of the NCR Retail ONE launch. We strongly believe that NCR Retail ONE is the most innovative and forward thinking platform offered today to global retailers and the only one that offers a complete omnichannel solution, offering the consumer a retail touch point in every relevant place."
"To remain competitive and deliver a frictionless shopping experience for consumers, retailers must embrace omnichannel today and prepare their businesses to capitalize on a future based on the Internet of Things and Big Data," said Eli Rosner, Chief Technology Officer and Head of Product Management at NCR Retail Solutions. "NCR's vision, our NCR Retail ONE commerce hub and our relationships with retail technology innovators, such as Freshub, will enable retailers to achieve this goal faster and gain an important competitive advantage. Freshub has a forward-thinking vision for the connected kitchen that we believe will resonate with retailers and we are pleased to include them as part of the NCR Retail ONE commerce hub ecosystem."
Blake Vaknin from NYC, a mother of four and one of the pilot testers, says: "It's a system you didn't even know you couldn't live without until you have it in your kitchen. It's a true timesaver and an easy application to incorporate into your kitchen. The tablet also has Pandora and other great apps on it- its really nice putting on music in the kitchen while I am cooking now."
NCR Retail ONE is presented in NCR's Synergy show in Orlando FL this week. Freshub has been demoing an integrated gestures-based access via a connected microwave and a number of kitchen music players, drawing very substantial interest from the global retailers' senior executives that are participating in the show.
Freshub is a leading business advisor, technology provider, and systems integrator in the smart kitchen commerce ecosystem. Freshub brings grocery retailers and appliance manufacturers together to make the smart kitchen a reality, offering consumers full access to online supermarkets via kitchen appliances such as connected microwaves, kitchen music players, and smart bins. Consumers can add products to their digital shopping cart by simply waving the package in front of the appliance or via voice commands.
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