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F+W Media Introduces CraftDaily.com, The Netflix For Crafters

Monthly Subscriptions Offer Over 100 Hours of High-Quality Video Taught by Renowned Instructors


News provided by

F+W Media, Inc.

Jun 19, 2013, 01:16 ET

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NEW YORK, June 19, 2013 /PRNewswire/ -- Interweave, an imprint of F+W Media, Inc., the nation's number one craft media company, enriches crafters worldwide with the launch of a new website, CraftDaily.com. An experience unlike any before, the subscription video website features over 100-hours of full-length, high-quality, fully-vetted instructional videos taught by renowned instructors including:

  • Leading Knit/Crochet Designer Kristin Omdahl
  • Quilts, Inc. Chief Creative Officer and "Quilting Arts TV" host Pokey Bolton
  • Foremost Mixed Media Artist and Best-Selling Author Pam Carriker
  • Top Jewelry-Making Educator and "Beads, Baubles & Jewels" TV host Katie Hacker
  • Editor in Chief of Step by Step Wire Jewelry, Denise Peck
  • Master Weaver, Spinner, and Fiber Artist Judith MacKenzie

(Logo: http://photos.prnewswire.com/prnh/20130619/NY34989LOGO)

CraftDaily.com connects artists with the best instructors in the craft world. "We know how valuable the hands-on learning experience is, and our engaged editors, devoted instructors, and passionate crafters are excited to offer deeper content in an online educational format," says Chad Phelps, Chief Digital Officer of F+W Media. "We have selected leaders in their specialties—already on staff—to teach viewers how to create hand-made products and how to perfect their techniques."

Full-monthly access to CraftDaily.com is less than the cost of a single course elsewhere. Access to the site is available through a tiered-subscription program, starting as low as $11.99 a month. The only requirement to membership is an Internet connection.  Subscription options range from full site access to more specialized access to specific content.

Exclusive, new content is uploaded regularly. There are currently over 125—and growing—commercial-free, full-length, original instructional video workshops, from beginning to advanced levels, across popular craft categories including sewing, crochet, quilting, knitting, beading, jewelry-making, mixed media, spinning, and weaving. All content can be viewed on Macs, PCs, iOS and Android devices at any time, and as often as one likes.

CraftDaily.com is operated by F+W Media, Inc.—parent company of Interweave, publishers of hundreds of crafting DVDs, books and magazines such as Quilting Arts, Interweave Crochet, Interweave Knits, Knitscene, Lapidary Journal Jewelry Artist, Piecework, Stitch, Cloth Paper Scissors, Spin-off, Knitting Traditions, and many more.

About Interweave
Interweave is one of the nation's most respected arts and craft media entities, with businesses in magazine and book publishing, online media, television and video programming, directories, and events. Visit us online at www.interweave.com.

About F+W Media, Inc.
F+W Media is a community-focused, content creator and marketer of products and services for enthusiasts. The Company offers a diversified and deep portfolio of books, ebooks, magazines, industry-leading events, more than 20 highly-curated ecommerce stores, extensive online educational programming, DVD and video instruction, television programs, and more. In the craft and sewing space, the Company's leading brands include Interweave Press and The Martha Pullen Company. Visit us online at www.fwmedia.com. 

SOURCE F+W Media, Inc.

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