Gazelle Awarded for Best "Doing Good" Innovation at the 2011 MITX Innovation Awards

Annual Awards Show Celebrates New England's Most Innovative Achievements

Jun 28, 2011, 09:00 ET from Gazelle

CAMBRIDGE, Mass., June 28, 2011 /PRNewswire/ -- Gazelle has been selected as a winner in the category of Best "Doing Good" Innovation for the 2011 MITX Innovation Awards.

The annual MITX Innovation Awards program is the largest awards competition of its kind, celebrating the innovations powering the future of marketing and revolutionizing the way we work and play. The MITX Award winners were announced in 11 general categories, several "Best of" categories, the PricewaterhouseCoopers Promise Award, and People's Choice Awards for VC and Angel Investor of the Year, at a sold out ceremony held on June 16th at the Westin Boston Waterfront.

"We are honored to be recognized by the leaders in the digital technology industry as an innovative company that helps prevent e-waste and contributes to a sustainable society," said Israel Ganot, CEO of Gazelle. "Being selected as a winner in the 2011 MITX Innovation Awards is yet another indication of our hard work and dedication to creating a service that strives to create real, global consumption change."

"We created the Innovation Awards to give exciting digital and internet companies a chance to showcase their ideas and creativity," said MITX President Debi Kleiman. "This year's winners represent the very best of New England's talent, and MITX is thrilled to honor their achievements."

Judges for the MITX Awards included over 100 industry professionals representing various disciplines including creative directors, designers, technologists, online media representatives, investors, and business professionals.

The 2011 Innovation Awards were sponsored by Digitas, Isobar, DLA Piper, PricewaterhouseCoopers, The Atom Group, BostInnovation, ISITE Design, Metropolis Creative, TCN, and VentureFizz.

For the complete list of winners and other information please visit the MITX Innovation Awards Website.


Gazelle (, a service of Second Rotation, Inc., is committed to providing an easy, fast, and safe way for consumers to get cash for selling unwanted electronics or to recycle them responsibly. To date, more than 175,000 consumers have used the service as a way to clean out closets, get cash and help out a good cause. In addition, Gazelle empowers consumers to avoid time consuming and risky online experiences associated with peer-to-peer selling. Consumers can rest assured that all personal information is thoroughly removed from their item while benefiting from conveniences like free shipping and packaging. Based in Boston, Gazelle is backed by premier venture capital firms Venrock Associates RockPort Capital Partners, and Physic Ventures.

About MITX

Established in 1996, MITX -- the Massachusetts Innovation & Technology Exchange -- is the leading industry organization focused on the web and mobile, bringing together the digital marketing, media and technology community to engage in what's next and how it will impact the marketing and business worlds. Connecting more than 7,500 professionals in New England, MITX is a dynamic community of thought leaders and collaborators in search of insight, education and opportunity. Creator of FutureM, MITX is headquartered in Cambridge, MA. For more information, visit

Michael Schneider
RF|Binder Partners
(212) 994-7546

SOURCE Gazelle