WINSTON-SALEM, N.C., March 13, 2012 /PRNewswire/ -- GeoDex LLC, a North Carolina based technology company, announced today the issuance to it by the US Patent Office of patent number 8,135,735 that covers relevance annotations being displayed and used in search engine results.
GeoDex®, the search technology company, allows users to tip-off search results that they have found relevant to others on the web. The patent is for an interface in search results that displays how many times users have found each search result to be relevant, in addition to re-sorting those results by geographic area using a bar.
"This patent is the first issued US patent for GeoDex®, proving that any size company with great innovation can compete in the search marketplace," said Jeremiah Johnson, Founder and CEO, GeoDex®. "We are very proud of our intellectual property portfolio and the issuance of this patent adds confirmation that we are on the right path in developing new technology for search, predicative search, and making the Internet a more user-friendly place to search through innovation," he said.
The issued patent comes as the demand for more relevant and meaningful results in a search experience is rapidly developing. According to a survey conducted by Nielson®, 70 percent of US consumers trust online recommendations opinions. GeoDex® expects the effect of showing relevance annotations with search results will increase the click through rate (CTR) by 20% on average.
"Search result annotations that give relevance based on other users' actions is the foundation of bringing a more meaningful experience and is the future of search," said Mr. Johnson. "We develop technology that enhances our search platform and plan to aggressively preserve our intellectual property through commercialization of our own products, such as GroovyDo™, which allows users to find items for sale instantaneously as they are on the go, in addition to selectively licensing our technology to other companies."
GeoDex® was founded in 2008 and is a privately held company developing innovative technologies around search, relevance and location.
More information about GeoDex can be found at http://www.GeoDex.com.
SOURCE GeoDex LLC