ATLANTA, June 29, 2018 /PRNewswire/ -- Saturday, June 30, is World Social Media Day – a day created in 2010 by Mashable.com to recognize social media's impact on global communication. Georgia Power uses social media to connect with 2.5 million customers across the state every day and encourages customers to follow the brand for essential, timely information and personalized customer service.
"Part of our commitment to providing world-class service for our customers is ensuring that we are available for them when and where they prefer, which is increasingly online and over social media," said Kevin Kastner, vice president of Customer Services for Georgia Power. "Social media is an essential platform as we work to make doing business with Georgia Power as easy as possible and engage more effectively with our customers in every corner of the state."
Georgia Power's social media efforts have grown year over year, and the brand is currently active on Twitter, Facebook, LinkedIn, YouTube and Instagram. In 2016, the company opened its state-of-the-art Social Media Center in Atlanta to enhance customer service and communication (read more here). In addition to assisting customers with individual account needs, Georgia Power followers have access to unique content including:
- Storm & Outage Information – In addition to Georgia Power's online Outage & Storm Center, social media is the best resource for the latest information and updates before, during and after severe weather. During Hurricane Irma in 2017, the company posted more than 150 proactive updates on Facebook and Twitter and tracked more than 4,000 customer interactions on social media.
- Ways to Save Money & Energy – From the latest deals on energy saving products available on GeorgiaPowerMarketplace.com, to new rebates and incentives for customers, to "how to" videos that show simple energy efficiency upgrades around the house, Georgia Power uses social media to help customers save on their energy bills.
- Electrical Safety Tips – Safety is Georgia Power's top priority every day. Tips posted regularly on social media help customers recognize common hazards and stay safe when working around electricity.
- Georgia Stories – Georgia Power shares stories about the people, places and things that make Georgia great. From updates and features on renewable energy projects and the Vogtle nuclear expansion, to partnerships with hometown sports teams, to economic development news and more, the company celebrates why Georgia is the best place to live and work. It's easy to find Georgia Power employees making a difference every day on social media using #WeHelpBecauseItsHome.
About Georgia Power
Georgia Power is the largest electric subsidiary of Southern Company (NYSE: SO), America's premier energy company. Value, Reliability, Customer Service and Stewardship are the cornerstones of the company's promise to 2.5 million customers in all but four of Georgia's 159 counties. Committed to delivering clean, safe, reliable and affordable energy at rates below the national average, Georgia Power maintains a diverse, innovative generation mix that includes nuclear, coal and natural gas, as well as renewables such as solar, hydroelectric and wind. Georgia Power focuses on delivering world-class service to its customers every day and the company is consistently recognized by J.D. Power and Associates as an industry leader in customer satisfaction. For more information, visit www.GeorgiaPower.com and connect with the company on Facebook (Facebook.com/GeorgiaPower), Twitter (Twitter.com/GeorgiaPower) and Instagram (Instagram.com/ga_power).
SOURCE Georgia Power