Get Sandy Relief, Give Sandy Relief

Powder Pouch® Dedicates 2013 to Hometown Families Rebuilding After Superstorm Sandy

Apr 25, 2013, 13:25 ET from Powder Pouch LLC

LONG BEACH, N.Y., April 25, 2013 /PRNewswire/ -- Six months after Superstorm Sandy submerged the City by the Sea, Long Beach-based Powder Pouch LLC today announced Get Sandy Relief, Give Sandy Relief, a charitable program to support friends and neighbors as they work to rebuild their homes.

To view the multimedia assets associated with this release, please click:


Powder Pouch, the ingenious product that makes it a breeze to brush off beach sand, was created by a fifth-generation beach family in Long Beach, NY, who are committed to helping their community rebuild and get back to the business of enjoying the beach. As part of Get Sandy Relief, Give Sandy Relief, every Powder Pouch order in 2013 will trigger a donation to support families who are still struggling to overcome the devastation of Superstorm Sandy.

"We first created the Powder Pouch to keep our own children more comfortable when playing in the sand, but now the need for 'Sandy Relief' has taken on a whole new meaning," said Mary Conway, a Long Beach native who developed Powder Pouch with her husband, Jeff. "As we're personally regaining our post-Sandy footing, we're utilizing Powder Pouch to help others whose needs are far greater than our own."

To ensure the direct support of those most in need, each Powder Pouch order will generate a donation to The Long Beach Christmas Angel, a local charity that has been helping Long Beach families for more than a decade.  

"When Jeff and I came up with the idea for Powder Pouch, we decided that the investment in starting a family business would be worthwhile if it could help teach our four children positive life lessons. For this reason, Powder Pouch has always been about making you feel good," said Conway. "With the help of Powder Pouch, our children have learned about hard work, and now they are feeling the reward of an even greater payoff as we have the opportunity to help others."

The City of Long Beach rests on a barrier island off the south shore of Long Island and was among those towns hard hit by Superstorm Sandy. The Powder Pouch Get Sandy Relief, Give Sandy Relief campaign is a natural extension of the lessons learned in homes throughout this beach front town. Neighbor helping neighbor is as much a part of the Long Beach culture as are beach cruisers, sea and sand. Now, with so many affected, the need is greater than what the community alone can support.

The Long Beach Christmas Angel
For more than a decade The Long Beach Christmas Angel (LBCA) has been giving the gift of opportunity to families in the Long Beach, NY school district who are experiencing financial hardship. This year, the LBCA has refocused efforts based on the needs of the community following the destruction caused by Superstorm Sandy. The LBCA is offering assistance to Long Beach residents by providing the purchasing power needed to secure contracting services including: plumbing and electrical repairs, appliances and furniture replacement, mortgage assistance, and more. 

About Powder Pouch
Powder Pouch makes it a breeze to brush off beach sand. The only product of its kind, Powder Pouch comes in colorful, machine washable fabrics that families love as much for the shore-themed patterns as they do for the simple fact that it works.  Each soft, refillable cotton Powder Pouch comes with a starting supply of talc and has its own drawstring carrying case to eliminate the mess of powder. With a few brushes of the Powder Pouch sand easily falls away leaving skin smooth and comfortable. Powder Pouch is also great for sandboxes, changing diapers, at the gym, sports bags, removing construction or lawn debris, camping, traveling, personal hygiene, and minimizing the mess of bottled powder. Visit to learn more.  

When heading to the beach, bring a Powder Pouch – it's guaranteed to make you feel good!

SOURCE Powder Pouch LLC