SAN FRANCISCO, Sept. 23, 2014 /PRNewswire/ -- GetGoing today announced the introduction of its cloud-based Hotel Merchandising Platform for travel management companies. The platform enables TMCs to dramatically improve the end-user experience through broad multi-supplier hotel content and built-in data analytics. With Hotel Merchandising, agencies can anticipate and meet individual traveler preferences.
A leading business travel technology company, GetGoing provides consumer-centric solutions for the global enterprise market. Hotel Merchandising Platform lets agencies promote discounted and negotiated rates and amenities, and sell ancillary services such as, room upgrades, airport pickup and business services.
Global travel management company BCD Travel recently signed a multi-year agreement with GetGoing to power the company's proprietary hotel booking platform, RoomSource®. BCD Travel operates in more than 100 countries globally and services about 30 percent of the top 100 largest companies ranked by total annual airline volume.
"While GetGoing's agent point-of-sale platform provides the searching, merchandising and booking tools that TMCs need, the Hotel Merchandising Platform goes much farther," said Alek Vernitsky, CEO and co-founder of GetGoing. "As a cloud-based software platform we're able to continually fine tune the user experience by scouring a variety of data points from historical bookings to give agencies insights into preferences for each individual traveler they service."
Through GetGoing's Hotel Merchandising platform, TMCs can provide their business travel customers with a variety of enhancements, including:
- A user-friendly design – bringing the straightforward look and feel of consumer products to the corporate world
- Robust content that simplifies the hotel selection process for business travelers
- Clear indication of negotiated and discounted rates, as well as, available amenities
- The ability to book additional ancillary services, such as room upgrades, Wi-Fi, airport pickup and business services
"We selected GetGoing as the engine behind RoomSource not only for its agile and dynamic product development capabilities but also because the technology offers business travellers a user-friendly experience more typically found on travel websites aimed at consumers," said Torsten Kriedt, vice president of Corporate Intelligence and Product Planning at BCD Travel.
"A strong global partner like BCD Travel provides us with an opportunity to demonstrate one of the many applications for GetGoing's enterprise technology among business travel industry leaders," said Vernitsky.
GetGoing's cloud-based software enables agents to serve customers efficiently, effectively and profitably. In addition to its Hotel Merchandising Platform, GetGoing's Corporate Booking Tool, Agent Desktop, and Mobile Hub bring the award-winning design of GetGoing's consumer products to the corporate travel market. Combined with revenue and supplier management modules, these products ensure high customer satisfaction and profitability.
GetGoing is a Silicon Valley-based travel technology company providing consumer-centric solutions for the global enterprise market. GetGoing powers travel search and booking, revenue optimization, and consumer marketing for corporate travel management companies, online travel agencies, incentive travel programs, and hotel chains. Our award-winning product design and expertise in travel technology enable our clients to target new markets, increase agent productivity, improve profit margins, and attain high levels of customer satisfaction.