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Getty Images Announces Re-Branding of WireImage Video to Getty Images Entertainment Video

The Industry's Most Comprehensive Entertainment Video Coverage Gets a New Look and New Name


News provided by

Getty Images, Inc.

Jun 06, 2011, 06:00 ET

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NEW YORK, June 6, 2011 /PRNewswire/ -- Getty Images, a leading creator and distributor of visual content and other media, announced today that WireImage Video will be rebranding as Getty Images Entertainment Video, the industry's most comprehensive video coverage of current entertainment-related events and extensive celebrity video archives.

The rebranding will build upon Getty Images' unparalleled dedication to offering a one-stop-shop solution to access the robust global entertainment content. In addition to this, Getty Images has enhanced its video offering to now include a simplified delivery method with direct clip downloads, 24 hours per day availability in both Phase Alternating Line (PAL) and National Television System Committee (NTSC) formats and extensive high definition (1080i) content.  In addition, Getty Images Entertainment Video will feature immediate download of HD and Web quality EPK video files for editing/posting on websites, instant streaming preview, branded page with customized link, gallery of high resolution event images for download and customized immediate media email blast with link, photos and press release.

"Entertainment imagery has always been a key focus of Getty Images, and we pride ourselves on having the widest range of available entertainment content," said Roxanne Motamedi, Vice President of Entertainment at Getty Images.  "Since the entertainment industry is constantly changing, we understand the importance of evolving with it. We continue to remain dedicated to delivering compelling entertainment content to our customers in all media and formats."

Tour digital archive contains over 350,000 clips dating back to 1985 with more than 4,000 hours of video of clean footage, event atmosphere, celebrity B-roll, red carpet interviews, branded newscasts, event capsules and more.

Getty Images Entertainment Video provides access to content that looks inside more than 1,700 entertainment events annually and 10,000 celebrities.  It provides the insider's view by capturing intimate industry relationships, the hottest parties, movie premieres, film festivals, award shows, concerts, red carpets, celebrity interviews and more.

Getty Images' Entertainment video staff and facilities are available on an assignment basis.  Through its experienced staff of videographers and producers, post-production services and distribution capabilities, Getty Images Entertainment Video can meet the unique video needs of any event, anywhere in the world.

To access Getty Images Entertainment Video, visit www.gettyimages.com/editorialfootage.

About Getty Images

Getty Images is one of the world's leading creators and distributors of still imagery, footage and multimedia products, as well as a recognized provider of other forms of premium digital content, including music.  Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover purchase and manage images and other digital content.  Its award-winning photographers and imagery help customers produce inspiring work which appears every day in the world's most influential newspapers, magazines, advertising campaigns, films, television programs, books and Web sites.  Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life.

For further information, please contact:
Jodi Einhorn: Manager, Getty Images
T: 646 613 4121 E: [email protected]

SOURCE Getty Images, Inc.

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