Gilt Groupe, Inc. Launches Gilt Luck on Facebook Mobile

NEW YORK, Oct. 11, 2011 /PRNewswire/ -- Gilt Groupe, Inc., an innovative online shopping destination, is launching its newest shopping mobile application, Gilt Luck, on October 10, 2011. Available only through Facebook's mobile apps or mobile site, Gilt Luck will be accessible across various mobile devices including iPhone, iPad, and Android phones and tablets, making Gilt Luck available to anyone with a Facebook account.

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Gilt Luck is a new shopping application from Gilt Groupe on Facebook's mobile apps and mobile site. Facebook users can use Gilt Luck to gain access to five exclusive and personalized shopping offers a day from Gilt's extensive warehouse of products – at drastically reduced prices. Users have one chance to purchase the items they are offered or skip them and risk losing the opportunity to purchase the items forever. However, once they skip an item, another one becomes available until they have seen all five daily offerings. Users also have the ability to invite their friends to use the application. The more friends they have joining in, Gilt Luck increases the amount of offers that user will receive every day.

"Gilt is excited to have access and tap in to the power of Facebook's mobile platform to bring our members a new socially engaging and unique experience," said Yonatan Feldman, Vice President, Mobile/Global Engineering, Gilt Groupe. "We developed Gilt Luck to be a fun shopping experience offering each user the Gilt experience where they gain access to up to five items a day at drastically reduced prices."

Upon launching the application, the user will see a Gilt Luck splash page on which they can either jump right in and start by choosing to "Shop Now." Or the user can improve their luck by providing their sizes, thereby customizing the offerings to their fit and gender. After saving their sizes, the user is ready to shop Gilt Luck.

About Gilt Groupe, Inc.

Gilt Groupe, www.gilt.com, is an innovative online shopping destination offering its members special access to the most inspiring merchandise, culinary offerings, and experiences every day, many at insider prices. Gilt continually searches the world for the most coveted brands and products, including fashion for women, men, and children; home decor; artisanal ingredients; hotels and travel experiences on every continent; and unique activities in a growing list of cities and destinations. We believe that every day is an opportunity to inspire and be inspired.

SOURCE Gilt Groupe, Inc.