NEW YORK, Sept. 27 /PRNewswire/ -- Gilt MAN, a division of Gilt Groupe, Inc., the leader in online luxury retail, announces the appointment of Andy Comer as executive editor of Gilt MANual: The Daily Guide to Permanent Style. In this role, Comer will be responsible for the day-to-day editorial operations of Gilt MANual as well as helping to guide and extend the Gilt MAN editorial voice across multiple platforms. Comer will join Gilt on October 25, and report to editorial director Tyler Thoreson.
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Andy Comer comes to Gilt MANual from GQ, where he served as multimedia editor since August of 2005. At GQ, Comer played an instrumental role in the recent redesign and relaunch of GQ.com and the development of the GQ iPad application, the first app to be released by Conde Nast. Comer also spearheaded the creation of "GQ Rules," an interactive video application and other digital initiatives that generated over 100,000 new subscriptions for the magazine. From 2000-2003, Comer served as an associate editor at AOL, where he created and edited entertainment content. Comer founded the influential indie bands Tel Aviv and The Prosaics, which Spin magazine named a "Band to Watch" in 2005.
"Andy is equally fluent in the worlds of men's fashion and digital media, and we're incredibly excited to have him join the Gilt MAN team," said Tyler Thoreson. "Bringing him on board will help us build on the momentum created earlier this month with the launch of Gilt MANual."
Gilt MANual is a complement to the Gilt MAN retail environment, and serves as both a discovery engine for the best new brands as well as a resource for guys looking to develop and hone their own personal style offering smart, irreverent advice on style, grooming, etiquette, food, drink, and more.
About Gilt MAN:
Gilt MAN (www.Gilt.com), launched in October 2009, was the first in the flash-sales space to offer a dedicated entry point for male shoppers -- curating a broad range of daily sales from apparel and lifestyle items to gadgets and sporting gear -- and is the first to offer a dedicated voice, GILT MANual, an essential component to building member engagement and driving sales.
SOURCE Gilt Groupe, Inc.
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