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Give Local America To Host Nation's Largest Crowdfunding Event In Support Of Local Charities

Horizon Media and MWW Team Up to Drive Business and Consumer Participation Across 10,000 Cities for 24-Hour Crowdfunding Event


News provided by

MWW

Nov 05, 2014, 09:00 ET

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AUSTIN, Texas, Nov. 5, 2014 /PRNewswire/ -- On May 5, 2015, Give Local America (www.givelocalamerica.org) will connect more than 10,000 cities across the country for the nation's largest 24-hour crowdfunding event. The second annual event provides critical funding for thousands of local non-profits via the online fundraising platform, Kimbia. This year's campaign gains even more momentum as two of the country's leading communications firms join the movement and spread the word.

Horizon Media, the largest and fastest-growing privately held media services agency in the world, and MWW (www.mww.com), one of the top-five global independent public relations firms, have partnered with Give Local America to drive participation among the business community, consumers and local non-profits. Both firms are well known for their commitment to innovation and proven track record of delivering big results for their clients. They have also earned the distinction as "Best Place to Work" businesses, recognized for their strong corporate culture and commitment to giving back through ongoing philanthropy and programs like Give Local America.

"We are excited to partner on this important initiative to help drive participation and momentum for the 2015 Give Local America event," said Rich Abend, Managing Director at Scout Wellness, the Health, Wellness and Cause marketing arm of Horizon Media. "Today's most trusted brands invest in their local communities. Give Local America is the simplest way for companies and business leaders to make a measurable impact on a local level. Imagine what can be achieved, even solved, if businesses showed as much enthusiasm as individual donors. That is where Scout Wellness is able to help Give Local America to really engage businesses and to articulate this value proposition."

Through this one-day national fundraising effort, Give Local America empowers individuals to give back to their local communities by supporting the organizations they trust to tackle today's most critical issues.

"Digital and social technologies have transformed the way in which businesses and consumers can give back to their local communities. It's easier than ever for one person to make a difference, let alone an entire nation of people when we all band together," said Michael Kempner, president and CEO, MWW. "We have a dedicated team focused on driving influencer engagement, implementing audience activation and generating media coverage across all aspects of traditional and social media for this campaign, and we look forward to being a part of the Give Local America success story in 2015."

In 2015, Give Local America hopes to engage 15,000 non-profit organizations, more than double its success in 2014. The organization also plans to double its fundraising goal to reach $100 million in donations from corporate sponsors and consumers. Consumers can follow the Give Local America campaign on Twitter (@GiveLocal15) for the most up-to-date information on next year's campaign.    

About Give Local America
Give Local America is a one-day national crowdfunding event that empowers every person to give back to their local communities by supporting the organizations they trust to tackle today's most critical issues. The campaign is driven by the idea that every individual and every company has the ability to contribute to the betterment of their community, and that every contribution, no matter the size, makes a difference. Give Local America is an initiative of Kimbia, the industry leader in providing trusted online fundraising technology and services to make it easier and faster for charities to find, convert and retain donors and supporters.

For more information about joining Give Local America 2015, contact Lori Finch at (512) 961-5615; [email protected]

To sign up for Give Local America 2015 updates, visit www.GiveLocalAmerica.org, and join the conversation on Twitter by following #GiveLocal15.

About Horizon Media
Horizon Media, Inc. is the largest and fastest growing privately held media services agency in the world. The company was founded in 1989, is headquartered in New York and has offices in Los Angeles, San Diego, and Chicago. Horizon Media was chosen as 2011 Independent Media Agency of the Year by Mediapost, 2010 U.S. Media Agency of the Year by Adweek, Brandweek, and Mediaweek as well as by Ad Age and as one of the world's ten most innovative marketing and advertising companies by Fast Company in 2011.  In 2012, Bill Koenigsberg, President, CEO and Founder, was honored by Advertising Age as Industry Executive of the Year.  Most recently, in 2014, Bill Koenigsberg was named 4As Chair of the Board and is the first person from a media agency to hold this prestigious position in the 100 year history of the 4As, the marketing industry's leading trade association.

The company's mission is "To create the most meaningful brand connections within the lives of people everywhere."  By delivering on this mission through a holistic approach to brand marketing, Horizon Media has become one of the largest and fastest-growing media agencies in the industry, with estimated billings of over $4.7 billion and over 1000 employees.

The company is also a founding member of Columbus Media International, a multi-national partnership of independent media agencies. For more information, please visit horizonmedia.com.

About MWW
MWW is one of the nation's top mid-sized public relations firms and one of the five largest independent agencies. The firm is industry-recognized for its work in consumer lifestyle marketing, digital marketing and social media, corporate communications, public affairs and government relations, consumer technology, healthcare, LGBT marketing, research and insights, travel and visual branding.

MWW's approach to building and accelerating relevance for clients has been recognized over the years with top industry awards. Honors in 2014 include, the Global SABRE Award and SABRE Award for "North American Campaign of the Year", "PR Agency of the Year" by the PR News Platinum PR Awards, "PR Agency of the Year," by the International Business Awards as well as "Best Places to Work in New Jersey" by NJBiz and "Top Places to Work in PR" by PR News. For more information on the firm's capabilities and "Matter More" commitment, visit www.mww.com. Connect with MWW on Facebook, Twitter, LinkedIn, Pinterest, Google Plus and Instagram.

SOURCE MWW

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