GLO Science Launches Groundbreaking Teeth Whitening Technology for At-Home Use

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NEW YORK, Jan. 31, 2011 /PRNewswire/ -- GLO Science, LLC, introduces the GLO Brilliant™ Personal Teeth Whitening Device, one of the most intelligent advances in oral care since the toothbrush. GLO Brilliant™ Personal Teeth Whitening Device will make its debut during a special premiere on multichannel retailer HSN on Tuesday, February 1st at 12 a.m. (midnight), 8 a.m., 11 a.m., 4 p.m., 5 p.m. and 8 p.m. (all times Eastern Standard). GLO Brilliant™ Personal Teeth Whitening Device improves upon professional teeth whitening technology and puts it in your hands -- at your convenience, with no appointment necessary.

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Created by world renowned aesthetic dentist, Jonathan B. Levine, DMD, oral health expert, entrepreneur, author and inventor, GLO Science radically redefines the at-home teeth whitening experience. The patent pending Guided Light Optics™ (GLO) technology uses heat and light built into a closed system mouthpiece to prevent whitening oxygens from escaping the surface of the teeth and to accelerate and stabilize the whitening results. This technology dramatically cuts the time needed to get your teeth white, without the sensitivity common to other whitening methods.

With 12 pending patents, the GLO Brilliant™ Personal Teeth Whitening Device, GLO Brilliant™ Mouthpiece and GLO™ Whitening Gels (G-Vials™) delivery system combines innovative science with an easy-to-use design to mark the biggest advance in teeth whitening in nearly a decade. Dr. Levine has been advancing the field of oral care and dental aesthetics for nearly 30 years as a prosthodontist at his practice in New York City, helping people bring their greatest smiles to life.

"Based on years of performing cutting-edge professional teeth whitening treatments, I wanted to create a solution for time-consuming, painful and expensive in-office whitening treatments," said Dr. Jonathan Levine. "I invented this device for my patients. They loved it, and now with GLO Brilliant, the whitening experience has evolved to be more comfortable and convenient with results and safety that parallel professional teeth whitening treatments."

How Does The GLO™ System Work?

The GLO Brilliant™ Personal Teeth Whitening Device is automatic and hands-free. Each session is pre-timed for eight minute intervals by the sleek, smart GLO™ Control, getting you started right away.

The mouthpiece builds Guided Light Optics™ technology directly into its design and is the key to the innovation. The mouthpiece contains a molded flexible circuit with activating light and heat that, when placed into your mouth, accelerate the GLO™ Whitening Gels on your teeth. The GLO Brilliant™ Mouthpiece closes the system, not allowing the whitening oxygens to escape the teeth to maximize the whitening process. This breakthrough technology speeds up the whitening process for better results without tooth sensitivity, whitening the upper and lower teeth at the same time.

The innovative GLO™ Whitening Gels with the unique G-Vial™ applicator delivers a highly viscous, thixotropic whitening gel formula directly to your teeth. It stays put where you apply it, increasing the contact time, and preventing the gel from getting onto the gums or other soft tissue, avoiding the sensitivity common with other whitening methods. Since you're in control, your smile can get as white and as bright as you desire. The G-Vial's™ unique patent-pending flexible brush tip allows for precise application. The G-Vials™ are safe to use and will even work to lift stains on unnatural tooth surfaces, such as bonded teeth and veneers.

The Results

Clinical studies with GLO™ Whitening demonstrate up to five shades lighter, an improvement in the shade of teeth in three to five days and no sensitivity. The best part is that you can keep your teeth bright and white because you own the device. Depending on the starting shade of your own teeth enamel, the GLO Brilliant™ Personal Teeth Whitening Device will bring your smile up multiple levels with long lasting results.

How It Works

To get started, begin using the GLO Brilliant™ Personal Teeth Whitening Device for three to five consecutive days. Depending on the starting shade of your teeth and how white you want to get, you may continue up to a maximum of 10 consecutive days. Each day should consist of a full 32 minute session (eight minute applications, four times in a row). For ongoing maintenance, use one eight minute application per week, or four eight minute applications per month.

The GLO Brilliant™ Personal Teeth Whitening Device will debut on HSN on Tuesday, February 1st at 12 a.m. (midnight), 8 a.m., 11 a.m., 4 p.m., 5 p.m. and 8 p.m. (all times Eastern Standard) and include everything you need to get started: your personal GLO Brilliant™ Mouthpiece and Case, 10 Pack (40 applications) of GLO™ Whitening Gels (G-Vials™), GLO™ Control and Dock, GLO™ Lip Care, Power Adapter, USB Cable, Lanyard and User Manual. Plus, you can share your GLO™ Control with the purchase of an individual GLO Brilliant™ Mouthpiece sold separately. To learn more about GLO Science, please visit www.gloscience.com.

SOURCE GLO Science, LLC