Global Baby Hygiene Products Market 2015-2019 with Johnson & Johnson, Kimberly-Clark, Procter & Gamble (P&G) & Unicharm Dominating

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Apr 20, 2015, 11:41 ET

DUBLIN, Apr. 20, 2015 /PRNewswire/ --Research and Markets

(http://www.researchandmarkets.com/research/tm83qn/global_baby) has announced the addition of the "Global Baby Hygiene Products Market 2015-2019" report to their offering.

The Global Baby Hygiene Products market to grow at a CAGR of 6.62% over the period 2014-2019

This report covers the present scenario and the growth prospects of the Global Baby Hygiene Products market for the period 2015-2019. To calculate the market size, the report considers revenue generated through the sale of baby hygiene products worldwide. Baby hygiene products can be broadly segmented into the following categories: Baby Diapers, Baby Wipes, Baby Powders, Baby Soaps, Baby Shampoos and Conditioners, Baby Lotions, and Baby Fragrances and Perfumes.

Increased investment in R&D is one key trend emerging in the market. The market is witnessing several innovations leading to improved performance and efficiency of hygiene products for babies. Investments are aimed at improving efficiency of the product and its safe usage.

According to the report, increased preference for natural and organic ingredients in baby care products is one of the major drivers propelling demand for baby hygiene products among end-users. Parents have started using baby care products that have natural and organic components for healthy development of their babies.

Further, the report states that reduced penetration of baby diapers among low-income groups is currently hindering the market growth. Over the past few years, the market vendors have been increasing prices of diapers to offset rise in prices of raw materials used to manufacture the products. However, a majority of the low-income population is not able to afford diapers.

Key Vendors