DUBLIN, Apr. 30, 2014 /PRNewswire/ -- Research and Markets (http://www.researchandmarkets.com/research/kvvfnz/baking_powder) has announced the addition of the "Baking Powder Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019" report to their offering.

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Baking powder is a dry chemical leavening baking ingredient which comprises of sodium bi carbonate (baking soda), weak acid(s) and inert fillers (potato starch, corn starch, rice starch). The global market for baking powder was worth USD 2.35 billion in 2012. Manufacturers need to have certifications under the PFO Act and BIS Act in order to ensure that the baking powder is of specific quality. Rising competition has pushed companies to use new methods such as sale through online portals. Some of the end use consumers of baking powder include restaurants, fast food outlets, household customers and the cosmetic industry.

The market is segmented on the basis of product type and geography. Distinct kind of baking powders such as phosphate, anhydrous phosphate, sodium aluminum sulfate phosphate, tartrate, aluminum-free, phosphate-free & others are included in this study. Major geographies included are North America, Europe, Asia-Pacific, and Rest of the World (RoW).

The study also includes baking powder market volume by product type in Kilo Ton. To have full competitive advantage the study also provides factors such as drivers, restraints and opportunities and their impact followed by three parameters such as low, medium and high for the period of 2013 to 2019.

The study also provides market attractiveness analysis (by product type) and value chain analysis. It also includes Porter's five force analysis framework which identifies as well as analyzes five competitive forces that shape every industry, such as suppliers and buyers bargaining power followed by threat of substitutes as well as new entrants and degree of competition.

The study also includes detailed profiling of the major players in this market with attributes such as product portfolio, business strategy, SWOT analysis and recent developments. Some of the major players of the market are ACH Food Companies Inc., Caravan Ingredients Inc., Weikfield Products Private Limited and Clabber Girl Corporation.

Key Topics Covered:

Chapter 1 Preface

Chapter 2 Executive Summary

Chapter 3 Global Baking Powder - Industry Analysis

Chapter 4 Baking Powder - Product Segment Analysis

Chapter 5 Baking Powder Market - Regional Analysis

Chapter 6 Global Baking Powder - Company Profiles

Companies Mentioned:

• AB Mauri
• ACH Food Companies Inc.
• Blue Bird Foods India Pvt. Ltd.
• Caravan Ingredients, Inc.
• Clabber Girl Corporation
• Eagle International
• Hansells Food Group Limited
• Kraft Foods Group Inc.
• Kudos Blends Limited
• The New England Cupboard
• Ward McKenzie Pty Ltd.
• Weikfield Products Private Limited

For more information visit http://www.researchandmarkets.com/research/kvvfnz/baking_powder

Media Contact: Laura Wood, +353-1-481-1716, press@researchandmarkets.net

SOURCE Research and Markets