DUBLIN, December 6, 2013 /PRNewswire/ --

Research and Markets (http://www.researchandmarkets.com/research/wvkfm4/global_coding_and) has announced the addition of the "Global Coding and Marking Market 2014-2018" report to their offering.

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The analysts forecast the Global Coding and Marking market to grow at a CAGR of 4.68 percent over the period 2014-2018. One of the key factors contributing to this market growth is the increasing need for product identification and brand protection. The Global Coding and Marking market has also been witnessing the increasing competition between laser and TIJ techniques. However, the issues related to traceability of products could pose a challenge to the growth of this market. 

The key vendors dominating this market space are Domino Printing Sciences plc, Hitachi Industrial Equipment Systems Co. Ltd., Markem-Imaje S.A.S., and Videojet Technologies Inc.

Other vendors mentioned in the report are Diagraph Corp., Iconotech, ID Technology LLC, InkJet Inc., Matthews Marking Systems, Paul Leibinger Inc., SATO America Inc., Squid Ink Manufacturing Inc., and Universal Labeling Systems Inc.

Commenting on the report, an analyst from the team said: The Global Coding and Marking market is witnessing better integration capabilities between the marking and coding products and the machinery used in production and packaging lines. This is helping vendors enjoy seamless integration across both the production and packaging lines. This helps the vendors to ensure that coding on the cases ties into the actual package. Thus, better integration capabilities is one of the emerging trends in the Global Coding and Marking market, and is expected to boost its growth during the forecast period.

According to the report, the Global Coding and Marking market is driven by many growth factors, one of which is the increasing need for product authentication and brand protection. The coding and marking on products helps users to have information about the authenticity of the products they are using. Furthermore, it helps manufacturers protect their brand against counterfeits in the market.

For more information visit http://www.researchandmarkets.com/research/wvkfm4/global_coding_and

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