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Global Greeting Cards Industry


News provided by

ReportBuyer

Aug 22, 2017, 11:50 ET

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LONDON, Aug. 22, 2017 /PRNewswire/ -- This report analyzes the worldwide markets for Greeting Cards in Units and US$ by the following Occasions: Seasonal Cards (Christmas/New Year, Valentine's Day, & Other Seasonal Cards), and Everyday Cards (Birthday, Anniversary, & Other Everyday Cards).

Download the full report: https://www.reportbuyer.com/product/155040/

The US and Canadian markets are analyzed by the following Segments: Seasonal Cards (Christmas/New Year, Valentine's Day, Mothers Day, Easter, Fathers Day, & Other Seasonal Cards), and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy, & Other Everyday Cards). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America.

Annual estimates and forecasts are provided for the period 2016 through 2024. Also, a five-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs.

The report profiles 123 companies including many key and niche players such as:
- American Greetings Corporation
- Archies Limited
- Avanti Press Inc.
- Budget Greeting Cards
- Child Rights and You

Download the full report: https://www.reportbuyer.com/product/155040/

GREETING CARDS MCP-2784 A GLOBAL STRATEGIC BUSINESS REPORT CONTENTS 

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations
Disclaimers
Data Interpretation & Reporting Level
Quantitative Techniques & Analytics
Product Definitions And Scope Of Study
Seasonal Cards
Everyday Cards 

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW
Greeting Cards: Greeting Challenging Times and the Inevitable Decline
Expression through Cards: Making Memories out of Life's Important Moments and Social Occasions
A Psychographic Profile of Greeting Card Customer Groups
Global Market Outlook
Overpowering Alternatives Hinder Global Volume and Value Sales
Table 1: Per Capita Consumption of Greeting Cards for United Kingdom, United States, Canada, Australia and Spain (includes corresponding Graph/Chart)
Developing Countries to Witness Positive Growth Amidst Global Decline
Table 2: Global Greeting Cards Market - Geographic Regions Ranked by CAGR (Value) for 2016-2024: Asia-Pacific, Middle East & Africa, Latin America, Canada, Japan, Europe, and the US (includes corresponding Graph/Chart)
Growth Drivers in a Nutshell
Growth Drivers (On a Scale of 1-10)
Favorable Demographics Augur Well for Greeting Cards Market
Globalization Trend Generates Market Growth Opportunities

2. COMPETITION
Greeting Cards Marketplace: Competition Continues to Intensify
Hallmark & American Greetings: A Competitive Comparison
Who Wields the Leadership Scepter?
What Makes Hallmark a Hallmark in the Cards Arena?
Hallmark Seeks Help from Technology for Supply Chain Efficiency
American Greetings' Recipe for Online Success
Hallmark & American Greetings: Insights into Ploys & Strategies Adopted
Market Leaders Embrace the E-Card Business Model
The Tussle in the E-Greeting Arena
Consolidation Rife in the Greeting Cards Market
Key Factors Determining Market Success Summarized
Low Entry Barriers Make Industry Attractive for Newcomers
Companies Fight to Remain Relevant Amidst Shifting Demographics
Card Manufacturers Use Technology to Appeal to Customers
Licensing Agreements: Building Blocks for Improved Sales Turnover
Increasing Raw Material Costs Add to Manufacturers Woes
Retail Landscape for Greeting Cards
Online Greeting Card Sales: The Most Lucrative Retail Segment
Innovative Retailing Strategies: Order of the Day
Supermarkets: A Niche Channel for Greeting Cards

3. MARKET TRENDS, ISSUES & DRIVERS
Surging Popularity of Digital Cards Continue to Negatively Impact Sales of Traditional Greeting Cards
Smartphones: The Most Preferred Mobile Vehicle for Sending Digital Greeting Cards
American Greetings' Bluemountain.com Launches iPad App for Personalized Greetings
Hallmark Too Makes the Inevitable Shift to Digital
Internet as a Medium to Celebrate & Socialize: A Boon to E- Greeting Cards
Traditional Greeting Cards versus Electronic Greeting Cards
E-greeting Cards Adopt Subscription based Business Model
Millennials: The Most Lucrative Consumer Cluster and the New Marketing Target
Noteworthy Technology and Design Trends: Towards Reviving Consumer Interest
Technology for Personalized Music Greeting Cards
Novel Online-Subscription Service for Greeting Cards
Unique Service for Personalized Cards
Sound Cards
'Blank' is the New Design Trend
Handmade Cards
Anti-Valentine Cards
Hilarious Greeting Cards
Customized Greeting Cards Grow in Popularity
Personalized Cards and Gifts: Focus of Innovation at Hallmark
Custom-Printing Emerge as a Lucrative Business
Interactive Greeting Cards Generate Significant Buzz
Mobile Phone Apps for Creating Physical Greeting Cards: A Growing Trend
Greeting Cards Turn Eco-friendly
Boxed Card Sets: A Novel Strategy to Revive Market Growth
Sales of Luxury Cards on the Rise
Rising Demand for Cards for the Blind
New Occasions and New Themes: A Growing Niche
Workplace Greetings Attain Commonplace Stature
Sympathy Cards Help Sail Through Difficult Times
Corporate Greeting Cards: An Ideal Marketing & Advertising Tool
Demographic Trends Play an Important Role in Market Dynamics

4. OCCASIONS, CELEBRATIONS & HOLIDAYS: A MACRO PERSPECTIVE
Valentine's Day Cards: Evolutionary Scan from 1920s to Date
Facts about Valentine's Day Cards
Trends
Father's Day & Mother's Day: A Tribute to Parenthood
Father's Day
Trends
Mother's Day
Trends
Halloweens Day: A Spooky Homage to Immortality
Christmas/New Year: There's Money in Festivities
Christmas
New Year's Eve/Day
Chinese New Year
Easter, Three Kings Day & Thanksgiving Day: Milking Cash from Religious Events
Easter
Three Kings Day
Thanksgiving
Passover
Weddings: A Season for Cash Registers to Chime with the Wedding Bells
Anniversaries: Celebrating Milestones in Camaraderie
Birthdays: The World's Best-Loved Reason to Celebrate

5. PRODUCT OVERVIEW
Greeting Cards: Definition
Types of Greeting Cards
Standard Greeting Cards
Photo Greeting Cards
Musical Greeting Cards
Electronic Greeting Cards
Postcards
Corporate Greeting Cards
New Styles
Disposable Feature
Additional Features
Prospects
C.A.R.D System: Endorsing the Tradition of Offering Business Cards
Advantages of the C.A.R.D. System
Applications of the C.A.R.D. System
Kids' Greeting Cards
UNICEF Greeting Cards
History of Greeting Cards: A Peek into Its Intriguing Origin
Popular Christmas Cards: Trick Cards
Types of Trick Cards
Legendary Artists: Documenting Creativity through the Ages
John Calcott Horsley (1817-1903)
Louis Prang (1824 -1909): Father of the American Christmas Card
Esther Allen Howland (1828-1904): An Emblematic Trendsetter Ensconced in Time
George C. Whitney (1842-1915): Renowned for Valentine Verses
Kate Greenaway (1846-1901): Pioneering Card Designer of the Victorian Era
Ellen H. Clapsaddle (1865-1934): A Great Artist
Joyce C. Hall (1891-1982): Creator of Famous Hallmark Company
George Burkhardt: Propagator of Noble Causes

6. PRODUCT LAUNCHES
American Greetings Launches New Birthday Collection
Hallmark Launches VR Greeting Cards
American Greetings Launches New Collection of Mother's Day Cards
American Greetings Unveils New Birthday Card Collections
American Greetings Introduces New Valentine's Day Card Collections
American Greetings Launches New Card Collection for Valentine's Day
American Greetings Introduces Christmas Cards Collections
American Greetings Launches New Fun Card Collection
American Greetings Unveils New Lively Birthday Cards Collection
Avanti Press Launches New Greeting Cards Collection
American Greetings Unveils P.S. Hello Cards Collection
Compatible Cards Introduces New Wedding Cards Collection (UK)
Avanti Introduces New Fun Greeting Cards
American Greetings Launches New Mother's Day Cards
American Greetings Launches Digital and Paper Greeting Cards for Passover
American Greetings Introduces New Line of Birthday Greeting Cards
Avanti Press Unveils New Greeting Cards
American Greetings Launches Greeting Cards with Cartoon Characters
American Greetings Launches Embellished Valentine's Day Cards
American Greetings Launches Blow Me a Kiss™ Valentine's Day Cards

7. RECENT INDUSTRY ACTIVITY
Hallmark Collaborates with Funny Or Die
International Greetings to Change Corporate Name to IG Design Group

8. FOCUS ON SELECT PLAYERS
American Greetings Corporation (USA)
Card Connection (UK)
Carlton Cards Ltd. (Canada)
Papyrus (USA)
John Sands (Australia & New Zealand)
Archies Limited (India)
Avanti Press Inc. (USA)
Budget Greeting Cards Ltd. (UK)
Child Rights and You (India)
Current Inc. (USA)
Galison (A McEvoy Group Company) (USA)
Party City Holdco Inc. (USA)
Hallmark Cards, Inc. (USA)
IG Design Group Plc (UK)
Simon Elvin Ltd. (UK)
UNICEF (USA)
Crane & Co. (USA)

9. GLOBAL MARKET PERSPECTIVE
Volume Analytics
Table 3: World Recent Past, Current & Future Analysis for Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 4: World Historic Review for Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 5: World 14-Year Perspective for Greeting Cards by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Greeting Cards Volume Sales by Occasion
Table 6: World Recent Past, Current & Future Analysis for Seasonal Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 7: World Historic Review for Seasonal Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 8: World 14-Year Perspective for Seasonal Greeting Cards by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 9: World Recent Past, Current & Future Analysis for Seasonal Greeting Cards by Occasion - Christmas/New Year, Valentine's Day and Other Seasonal Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 10: World Historic Review for Seasonal Greeting Cards by Occasion - Christmas/New Year, Valentine's Day and Others Seasonal Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 11: World 14-Year Perspective for Seasonal Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Christmas/New Year, Valentine's Day and Others Seasonal Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 12: World Recent Past, Current & Future Analysis for Christmas/New Year Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 13: World Historic Review for Christmas/New Year Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 14: World 14-Year Perspective for Christmas/New Year Greeting Cards by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 15: World Recent Past, Current & Future Analysis for Valentine's Day Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 16: World Historic Review for Valentine's Day Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 17: World 14-Year Perspective for Valentine's Day Greeting Cards by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 18: World Recent Past, Current & Future Analysis for Other Seasonal Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 19: World Historic Review for Other Seasonal Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 20: World 14-Year Perspective for Other Seasonal Cards by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 21: World Recent Past, Current & Future Analysis for Everyday Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 22: World Historic Review for Everyday Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 23: World 14-Year Perspective for Everyday Greeting Cards by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 24: World Recent Past, Current & Future Analysis for Everyday Greeting Cards by Occasion - Birthday, Anniversary, and Others Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 25: World Historic Review for Everyday Greeting Cards by Occasion - Birthday, Anniversary, and Others Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 26: World 14-Year Perspective for Everyday Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Birthday, Anniversary, and Others Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 27: World Recent Past, Current & Future Analysis for Birthday Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 28: World Historic Review for Birthday Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 29: World 14-Year Perspective for Birthday Greeting Cards by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 30: World Recent Past, Current & Future Analysis for Anniversary Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 31: World Historic Review for Anniversary Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 32: World 14-Year Perspective for Anniversary Greeting Cards by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 33: World Recent Past, Current & Future Analysis for Other Everyday Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 34: World Historic Review for Other Everyday Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 35: World 14-Year Perspective for Other Everyday Cards by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Value Analytics
Table 36: World Recent Past, Current & Future Analysis for Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 37: World Historic Review for Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 38: World 14-Year Perspective for Greeting Cards by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Greeting Cards Value Sales by Occasion
Table 39: World Recent Past, Current & Future Analysis for Seasonal Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 40: World Historic Review for Seasonal Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 41: World 14-Year Perspective for Seasonal Greeting Cards by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 42: World Recent Past, Current & Future Analysis for Seasonal Greeting Cards by Occasion - Christmas/New Year, Valentine's Day and Other Seasonal Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 43: World Historic Review for Seasonal Greeting Cards by Occasion - Christmas/New Year, Valentine's Day and Other Seasonal Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 44: World 14-Year Perspective for Seasonal Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Christmas/New Year, Valentine's Day and Other Seasonal Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 45: World Recent Past, Current & Future Analysis for Christmas/New Year Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 46: World Historic Review for Christmas/ New Year Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 47: World 14-Year Perspective for Christmas/New Year Greeting Cards by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 48: World Recent Past, Current & Future Analysis for Valentine's Day Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 49: World Historic Review for Valentine's Day Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 50: World 14-Year Perspective for Valentine's Day Greeting Cards by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 51: World Recent Past, Current & Future Analysis for Other Seasonal Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 52: World Historic Review for Other Seasonal Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 53: World 14-Year Perspective for Other Seasonal Cards by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 54: World Recent Past, Current & Future Analysis for Everyday Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 55: World Historic Review for Everyday Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 56: World 14-Year Perspective for Everyday Greeting Cards by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 57: World Recent Past, Current & Future Analysis for Everyday Greeting Cards by Occasion - Birthday, Anniversary, and Others Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 58: World Historic Review for Everyday Greeting Cards by Occasion - Birthday, Anniversary, and Others Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 59: World 14-Year Perspective for Everyday Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Birthday, Anniversary, and Others Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 60: World Recent Past, Current & Future Analysis for Birthday Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 61: World Historic Review for Birthday Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 62: World 14-Year Perspective for Birthday Greeting Cards by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 63: World Recent Past, Current & Future Analysis for Anniversary Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 64: World Historic Review for Anniversary Greeting Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 65: World 14-Year Perspective for Anniversary Greeting Cards by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart)
Table 66: World Recent Past, Current & Future Analysis for Other Everyday Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)
Table 67: World Historic Review for Other Everyday Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)
Table 68: World 14-Year Perspective for Other Everyday Cards by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart) 

 III. MARKET

1. THE UNITED STATES 
A.Market Analysis 
Greeting Cards: One of the Most Accessible Forms of Communication Slowly and Steadily Fading Away 
Fast Facts 
Surging Demand for Economical E-Cards Hamper Growth Prospects for Greeting Cards 
Cards with Innovative Designs and Newer Technologies Garner Consumer Interest 
Design Trends Respond to Changing Demand of All Generations 
Customization and Digitization: Major Factors Influencing Future Market Dynamics 
Sales of Cards for "Everyday Situations" Outstrip "Occasion -Specific Cards" 
Greeting Cards Follow the Eco-Friendly Trend 
Cards with Messages Depicting Humor Gain Popularity 
Hispanics: America's Fastest Growing Ethnic Group 
Cards for Pets: A Rising Concept 
Keeping Retailers on their Toes 
Alternative Seeker Personality: A Big Threat to the Greetings Card Market 
Religious Cards: A Niche Market 
Inspirational Cards: Communicating Diverse Messages 
Competitive Landscape 
Table 69: Leading Greeting Cards Companies in the US (2017E): Percentage Breakdown of Value Sales for American Greeting, Hallmark, and Others (includes corresponding Graph/Chart) 
Table 70: Leading Players in the US Mother's Day Greeting Cards Market (2017E): Percentage Share Breakdown of Value Sales for American Greetings, Hallmark and Others (includes corresponding Graph/Chart) 
Table 71: US Greeting Cards Market by Distribution Channel (2017E): Percentage Breakdown of Sales for Card & Gift Stores, Mass-Market Retailers, Chain Drug Stores, Food Discount Party Stores, Dollar Stores and Others (includes corresponding Graph/Chart) 
Consolidation: The Answer to Underperforming Locations and Reduced Operating Costs 
Greeting Card Publishers Outsource Printing to Overseas Markets 
Product Launches 
Strategic Corporate Development 
Select Key Players 
B.Market Analytics 
Unit Analytics 
Table 72: US Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine's Day, Mother's Day, Easter, Father's Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart) 
Table 73: US Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine's Day, Mother's Day, Easter, Father's Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart) 
Table 74: US 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine's Day, Mother's Day, Easter, Father's Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart) 
Value Analytics 
Table 75: US Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine's Day, Mother's Day, Easter, Father's Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart) 
Table 76: US Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine's Day, Mother's Day, Easter, Father's Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart) 
Table 77: US 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine's Day, Mother's Day, Easter, Father's Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets for Years 2011, 2017 & 2024 (includes corresponding Graph/Chart) 

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