Global HD TV Market 2015-2019 - Emergence of Chinese Players Pose a Threat to Well-Established South Korean and Taiwanese Players

Jan 14, 2016, 07:10 ET from Research and Markets

DUBLIN, January 14, 2016 /PRNewswire/ --

Research and Markets ( has announced the addition of the "Global HD TV Market 2015-2019" report to their offering. 

     (Logo:  )

The emergence of Chinese players is a major trend witnessed in the market and poses a threat to well-established South Korean and Taiwanese players. Chinese players are becoming widely accepted as they are investing heavily in their facilities to enhance their production capacity. In addition, the evolution of 3D 4K ultra HD TVs and the increasing volume of 3D video content have a significant impact on the growing popularity of 3D TVs. This has further resulted in the emergence of many 3D channels over the past few years, which is supporting the growth of the HD TV market globally.

According to the report, advances in technology and innovation are a driver of the market. There has been a tremendous leap in technology over the past decade, which has resulted in consumers witnessing the introduction of innovative features in TV sets. These features include provision for Internet connectivity, USB ports, and 3D support, which encourages customers to make new purchases.

Further, the report states that intense competition among the vendors in the market is a major challenge and is leading to price wars, profit margin reduction, and commoditization of products.

The market research report offers an analysis of each of the following segments and discusses its effect on the overall market growth  

  • Others

This global market research offers an analysis of each of the following segments and discusses its effect on the overall market growth  

  • Ultra HD TV
  • Normal HD TV

Key vendors in this market are  

  • LG
  • Panasonic
  • Samsung
  • Sony
  • TCL
  • Toshiba

Other prominent vendors analyzed in this market research are  

  • Funai Electric
  • Haier Electronics
  • Konka Group
  • Onida Electronics
  • Koninklijke Philips
  • Mitashi
  • Sansui Electric
  • Seiki Digital
  • Sharp
  • Sichuan Changhong Electric
  • Skyworth Digital
  • Videocon
  • Vizio
  • Westinghouse Digital.

For more information visit

About Research and Markets: 

Research and Markets is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Media Contact:

Laura Wood


SOURCE Research and Markets