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Global Hot Beverages (Coffee and Tea) Industry


News provided by

Reportlinker

Aug 22, 2012, 05:26 ET

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NEW YORK, Aug. 22, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Global Hot Beverages (Coffee and Tea) Industry

http://www.reportlinker.com/p087306/Global-Hot-Beverages-Coffee-and-Tea-Industry.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Hot_Drink

This report analyzes the worldwide markets for Hot Beverages (Coffee and Tea) in US$ Million and Thousand Tons by the following Product Segments: Coffee, and Tea. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2009 through 2017. Also, a six-year historic analysis is provided for these markets. The report profiles 284 companies including many key and niche players such as Kraft Foods, Nestle SA, Parry Agro Industries Ltd., Starbucks Coffee Co., Strauss Group Ltd., Tata Global Beverages Ltd., Tata Tetley Ltd., Maxingvest AG, Unilever, Hindustan Unilever Limited, and Van Houtte, Inc. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based upon search engine sources in the public domain.

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONSStudy Reliability and Reporting Limitations I-1Disclaimers I-2Data Interpretation & Reporting Level I-3Quantitative Techniques & Analytics I-3Product Definitions and Scope of Study I-3Coffee I-3Tea I-4II. EXECUTIVE SUMMARY

1. COFFEE INDUSTRY - AN OVERVIEW II-1

Consumption & Production Pattern II-1

Coffee - Facts and Figures II-1

Table 1: Per Capita Consumption of Coffee in Top 20

Countries Worldwide for 2009 (In Kilograms) (includes

corresponding Graph/Chart) II-2

Table 2: Global Coffee Market (2010): Percentage ShareBreakdown of Value Sales by Leading Coffee Brands- Folgers,Maxwell House, Starbucks, Folgers Coffeehouse, Maxwell HouseMaster Blend, Chock full o'Nuts, Millstone, Seattle's Best,Eight O'Clock, Yuban and Others (includes correspondingGraph/Chart) II-3

Table 3: Worldwide Coffee Consumption Pattern (2010):

Percentage Breakdown by Location-In-Home (Soluble and Roast

& Ground) and Out-of-Home (Soluble and Roast & Ground) (In

Billion Cups) (includes corresponding Graph/Chart) II-3

Production Scenario II-4

Table 4: World Coffee Production (2005-2010) (In Million

Bags) (includes corresponding Graph/Chart) II-4

Table 5: World Coffee Production (2009 & 2010): Breakdown byMajor Producing Regions - Brazil, Vietnam, Indonesia,Colombia, Ethiopia, India, Mexico, Guatemala, Honduras,Peru, Uganda, Nicaragua, Costa Rica, Côte d'Ivoire, andOthers (In Thousand Bags) (includes correspondingGraph/Chart) II-5

Table 6: World Coffee Production (2007-2010): Breakdown of

Annual Production by Varieties - Robusta, Brazilian

Naturals, Colombian Milds and Other Milds (In Thousand Bags)

(includes corresponding Graph/Chart) II-6

Table 7: World Coffee Production (2007-2010): Breakdown ofAnnual Production by Main Varieties - Arabicas and Robustas(In Thousand Bags) (includes corresponding Graph/Chart) II-6

Table 8: World Green Coffee Production (2007): Percentage

Share Breakdown by Major Producing Regions - Brazil,

Vietnam, Colombia, Indonesia, Ethiopia, India, Mexico,

Guatemala, Honduras, Uganda, Peru, Côte d'Ivoire, Costa

Rica, Nicaragua, and Others (In Thousands Bags) (includes

corresponding Graph/Chart) II-7

Coffee Exports II-7

Table 9: World Coffee Exports for the Years 2005-2010 (In

60-kg Bags) (includes corresponding Graph/Chart) II-7

Table 10: World Coffee Exports Ranked by Variety - Robustas,Brazilian Naturals, Colombian Milds and Other Milds for theYears 2009 & 2010 (In 60-kg Bags) (includes correspondingGraph/Chart) II-8

Table 11: World Coffee Exports (2009 & 2010): Percentage

Share Breakdown by Major Exporting Regions - Brazil,

Vietnam, Colombia, Indonesia, India, Guatemala, Ethiopia,

Honduras, Peru, Mexico and Others (In Terms of Volume)

(includes corresponding Graph/Chart) II-8

Coffee Imports II-9

Table 12: Worldwide Imports of Coffee Ranked by Region for

the Years 2007-2009 (In '000 Bags) (includes corresponding

Graph/Chart) II-9

Regional Review II-10

The United States II-10

Market Scenario II-10

Brazil II-10

Table 13: Percentage Share of Brazilian Coffee Production

(2006-2010) by Specialty Types - Arabica and Robusta (in

million 60-kg Bags) (includes corresponding Graph/Chart) II-10

Japan II-11

The United Kingdom II-11

China II-11

India II-11

Indonesia II-12

Vietnam II-12

2. TEA INDUSTRY - AN OVERVIEW II-13Consumption & Production Pattern II-13Table 14: Per Capita Consumption of Tea in Top 20 Countriesin 2010 (in Kilograms) (includes corresponding Graph/Chart) II-14Tea Production II-15Table 15: World Tea Production (2007 & 2008): Breakdown ofAnnual Capacity by Region - China, India, Kenya, Sri Lanka,Turkey, Vietnam, Indonesia, Japan, Argentina, Iran,Bangladesh, Malawi, Uganda and Others (in tonnes) (includescorresponding Graph/Chart) II-15

Table 16: World Tea Production (2010): Percentage Share

Breakdown by Top 10 Regions - China, India, Kenya, Sri

Lanka, Turkey, Vietnam,. Indonesia, Japan, Argentina, Iran

and Others (in tonnes) (includes corresponding Graph/Chart) II-16

Black Tea II-17

Table 17: World Production of Black Tea (2004 & 2010):

Percentage Share Breakdown by Countries/ Regions- Asia

(India, Sri Lanka, Indonesia, China and Bangladesh);Africa

(Kenya, Malawi, Uganda and Tanzania) and Others (In'000

tones) (includes corresponding Graph/Chart) II-17

Green Tea II-18

Table 18: World Production of Green Tea (2004 & 2010):

Percentage Share Breakdown by Major Producing Countries-

China, Japan, Vietnam, Indonesia and Others(By Volume)

(includes corresponding Graph/Chart) II-18

Tea Export Scenario II-18

Table 19: World Tea Exports (2008): Percentage Breakdown by

Region (By Value) (includes corresponding Graph/Chart) II-18

Black Tea II-19

Table 20: World Black Tea Exports (2004 & 2010): Percentage

Share Breakdown by Exporting Countries-Asia (India, Sri

Lanka, Indonesia, China and Bangladesh), Africa (Kenya,

Malawi, Uganda and Tanzania) and Others (By Volume

(includes corresponding Graph/Chart) II-19

Green Tea II-20

Table 21: World Green Tea Exports (2004 & 2010): Percentage

Share Breakdown by Major Exporting Countries -China, Viet

Nam, Indonesia, Japan, and Others (By Volume) (includes

corresponding Graph/Chart) II-20

Growth Prospects of Green and Herbal Tea II-20

Iced Tea Seeks to Become a Global Mainstream Soft Drink Product II-20

RTD Tea Grows Despite Recession II-22

Regional Review II-22

India II-22

Unique Indian Darjeeling Tea II-22

Global Competitiveness II-23

The United States II-23

Consumption Patterns II-23

Market Segments II-23

Ready-To-Drink Tea II-23

Gourmet or Specialty Tea II-23

Outlook II-24

The United Kingdom II-24

China II-24

Sri Lanka II-25

Kenya II-25

3. PRODUCT OVERVIEW II-26Coffee - An Insight II-26Health Benefits of Coffee - A Controversial Issue II-26Coffee Consumption Reduces Risk of Hepatocellular Carcinoma II-26Organization and Structure II-27Types of Coffees II-27Regular Coffee II-27Blended Coffee II-27Instant Coffee II-28Decaffeinated Coffee II-28Specialty Coffee II-28Cultivation and Production II-29Coffee Producing Regions II-29Coffee Processing by Dry and Wet Methods II-30Packaging II-31Coffee and Espresso Equipment II-31Tea - An Insight into the Product II-31History of Tea II-32Production and Manufacture of Tea II-32Leaf Production II-32Black Tea II-32Green Tea II-33Oolong Tea II-33Decaffeinated Tea II-33Herbal Tea II-34Tea Varieties in Leading Markets II-34India II-34Sri Lanka II-34Africa II-34China II-34Indonesia II-34

4. PRODUCT INTRODUCTIONS/INNOVATIONS II-35

The Coffee Bean & Tea Leaf Introduces Bottled Tea and Coffee

Beverages II-35

Coca-Cola Introduces Spritea II-35

Starbucks to Launch Starbucks Reserve II-35

Starbucks Unveils Via Ready Brew Coffee II-35

Landzmaker to Launch White and Green Tea II-35

Arla Foods and Starbucks Coffee to Unveil Premium Ready to

Drink Coffee Beverages II-36

CHOICE ORGANIC TEAS to Unveil New Varieties for Original Line II-36

Sprite Unveils Sprite Ice Tea Essence II-36

Burger King to Unveil New Coffee Line II-37

Amul to Unveil Tea Brand II-37

Hindustan Unilever Unveils Brooke Bond Sehatmand II-37

Jones Soda to Introduce Tea Juice II-37

Dragonfly Introduces Pu'er Tea II-37

Starbucks to Launch 'Via' II-37

Starbucks to Introduce South of the Clouds II-38

Honest Tea® Introduces Mango Green Tea II-38

Belaroma Coffee Roasting Introduces JULIUS II-38

NBI Juiceworks™ Introduces Chai Tea Latte II-38

Zhena's Gypsy Tea Launches a Range of Tropical Tea II-38

NBI Juiceworks Launches New Anti-Oxidant Super Blends II-39

Seattle's Best Coffee Unveils Vanilla Red Tea Latte II-39

BISCOTTEA ® to Roll out a Range of Tea-Flavored, Gluten-Free

Shortbread II-39

Indulge Hawaii Launches Plantation Iced Tea II-39

Autobar UK Introduces Celsusdrinks II-39

Sodexo to Introduce Aspretto Globally II-40

Starbucks Introduces Hands-Free Technology II-40

McDonald's Introduces McCafé II-40

Pepsi-Lipton Tea Introduces Lipton Sparkling Green Tea II-40

Starbucks Introduces Via Ready Brew Instant Coffee II-40

Diageo Introduces Baileys Coffee Liqueur II-41

Meiji and Pokka to Launch Cocoa-Coffee Beverage II-41

Arizona and Bigelow Introduces RTD line II-41

Coca-Cola to Introduce Coca-Cola Plus Catechin II-41

Ito En Launches Oishi Ocha Omatcha II-41

Illy and Coca-Cola to Introduce Illy Issimo II-41

Nescafe Unveils Instant Coffee II-42

Starbucks and Tassimo Unveil Cappuccino Primo and Latte Primo II-42

Javo® Beverage to Launch Hot Coffee System II-42

Starbucks Launches VIA™ Ready Brew II-42

5. PRODUCT INTRODUCTIONS/INNOVATIONS - A HISTORIC PERSPECTIVE BUILDER II-43Bigelow® Tea Launches Two New Chocolate Flavors II-43Green Mountain Coffee Launches Revv™ II-43Green Mountain Coffee Unveils K-Cup® Coffees and Teas II-43Green Mountain Coffee Unveils Single Origin Coffee Line II-44Starbucks Introduces Starbucks® Signature Hot Chocolates II-44Caribou Coffee introduces La Minita Peaberry coffee II-45Wal-Mart Introduces Sustainable Coffee Brands II-45Starbucks Introduces Starbucks® Limited Reserve II-45Starbucks Unveils Starbucks® Chocolate II-46Gloria Jean's Coffees to Open Stores II-46NESTEA® Expands Ready-to-Drink Iced Tea Range II-46Gold Peak® Unveils Gold Peak Chilled Tea II-47Adina Launches Natural Highs II-47Starbucks Introduces Responsibly Grown, Ethically Traded Espresso II-48JavaFit to Launch Ready-to-Drink Coffee Beverages II-48Coca-Cola Unveils Full Throttle Coffee II-49Illycaffè Unveils iperEspresso II-49Imperial Introduces New Oolongs II-50Lochan Tea Introduces New Tea Flavors II-50Gypsy Tea Introduces World Market Reserve Teas II-50Revolution Tea Unveils Superfruit RTD II-50Inko Unveils Family-Sized Versions of RTD White Teas II-50Healthy Coffee Introduces Energi Chai Healthy Milk Tea II-51Unilever Launches a New Range of Lipton Fruit & HerbalInfusions tea II-51Nespresso Rolls Out New Nespresso Flavors II-51Duncan Tea to Re-Introduce Double Diamond II-51ITO EN Launches Oolong Shot II-51ITO EN Launches Pure Black Tea II-51Choice Organic Teas Unveils a Line of Whole Leaf Organics II-52Coffeecol Unveils a New Series of Premium Colombian CoffeeBeverages II-52Tata Tea to Introduce Darjeeling Tea Brands II-52TOSFA and Two Leaves and a Bud Tea Jointly Launches OrganicAfrican Sunset II-52Honest Tea Introduces a New Series of Teas II-52Starbucks Coffee and Pepsi Jointly Introduces Cinnamon Dulce II-53ITO EN Launches Oi Ocha and Oi Ocha Dark II-53Lyons Tea Unveils Lyons Green Tea II-53Suntory and Starbucks to Unveil Starbucks Doubleshot® EspressoDrinks II-54Starbucks Launches Novel Handcrafted Tea Beverages II-54Starbucks Launches Clover® Crafted Small Batch Coffees II-54Starbucks Introduces Starbucks Discoveries® Paris II-54AuN Teas International Introduces Kuni Tea Brand II-55Explorer's Bounty Introduces New Range of Mate Teas II-55AriZona Rolls Out AriZona Iced Tea Stix II-55Fuze Introduces New RTD Black and Green Tea II-55Healthy Innovations Introduces Vida Tea II-55Richard Pieris Introduced St. Clair's Tea II-56Nestlé Nespresso to Introduce New Collection of Chocolates II-56Celsius Holdings Introduces Raspberry Acai and Peach MangoGreen Teas II-56Premium Global Traders Introduces Portofino Premium Coffee™ II-57Nestea Rolls Out Diet Green Tea Citrus and Green Tea CitrusProducts II-57Nescafe Introduces Café Viet II-57Ilko Coffee Introduces Espresso-based Beverages II-57Unilever to Introduce New Line of Green Teas II-57Assam Company to Introduce Four Tea Brands II-57Wal-Mart Introduces Six Coffees under Sam's Choice Brand II-58Food Empire Introduces Melosa and Ice Tea II-58Kraft Foods Inc Introduces New TASSIMO Brewer II-58Tata Introduces Tata Tea GOLD II-58Wild Card Roasters Launches Retail Brand, Weaver's Coffee andTea™ II-59Steuben Foods Unveils Multiserve SafePaks™ for Whitney'sPremium Iced Coffees and Teas II-59MRDF Launches Coffee Brand, Wayanad II-59C'watre International Launches C'tea II-59Suntory to Roll Out Premium Oolong Tea II-60Kao to Introduce New Healthya Green Tea Mellow Flavor II-60Bombilla & Gourd Launches Mate Tea II-60Ketepa Introduces Flavored Tea II-60Starbucks and PepsiCo Launches Bottled Coffee Drinks in China II-60Uncommon Grounds Launches Five Coffee Blends for ChineseCoffee Market II-60Brooke Bond Introduces Brooke Bond 3 Roses Natural Care Tea II-61Snapple Adds Hot Tea Flavors to "Good for You" Beverage Line II-61Stash Tea Launches Green Tea Powders II-61Co-op Introduces Fairtrade 99 Tea II-61Red Rose Adds Two New Tea Products II-62Lipton Tea and Pepsi Jointly Launch New Lipton PureLeaf Tea II-62Tata Tea Launches 'Tata Tea Life', a New Flavored Tea Product II-62BioLife Adds Three New Teas to the Good Image Tea Line II-62S&D Coffee Introduces 'Rainforest Select' II-637-Eleven Launches 'Fusion Energy' II-63Cooper Tea Company Introduces 'BAZZA High-Energy Tea' II-63Dunkin Donuts to Introduce New Iced Tea Product II-63Meth Coffee Introduces Stronger Flavored Coffee II-63Tahitian Noni Introduces New Tahitea ™ Noni Jasmine Green Tea II-64JavaPop Inc. Introduces Coffee Soda Nationally II-64Sheetz Introduces New Flavored Iced Lattes II-64Pepsi-Cola (Thai) to Introduces New Lipton Red Tea II-64TC Pharmaceutical Industries Launches Puriku Fruit White Tea II-64Starbucks Introduces Latest Coffee Drink II-65Millstone® Announces New Coffee Line Up II-65Green Mountain Coffee Roasters Offers Hot Cocoa K Cups II-65Green Mountain to Offer Rwanda-Karaba Bourbon Blend II-65Caribou Coffee Plans to Introduce Organic and Fair Trade Products II-65Tata Coffee Plans to Introduce its First Instant Coffee Brandin Russia II-65Apeejay Proposes to Launch New Brands II-66Suntory to Introduce Starbucks Coffee Products II-66Jones Soda Co. to Introduce New Organic Teas II-66Universal Robina Corporation Introduces C2 in Vietnam II-66Tea Companies of Sri Lanka Support U.N.'S Global Compact II-66

6. RECENT INDUSTRY ACTIVITY II-67

Starbucks to Purchase Starbucks Brazil II-67

Café Coffee Day Takes Over Emporio II-67

Sweet Leaf Tea Acquires Tradewinds II-67

Borelli Takes Over Rwenzori Tea Investments II-67

CRE Signs Sale and Purchase Agreement with Chevalier Pacific II-67

Coffee Holding Acquires Assets of Organic Products Trading II-68

Amsterdam Commodities Acquires Tea and Seeds Business of NV

Deli Maatschappij II-68

Green Mountain Coffee Roasters Takes Over Diedrich Coffee II-68

Jollibee Foods Acquires Master Franchise of Caffe Ti Amo II-69

Jay Shree Tea & Industries to Acquire Kijura Tea, Gisakura Tea

and Mata Tea II-69

Tata Tea Signs MoU with PepsiCo II-69

MB-Holding Enters into Joint Venture with Zheijiang ShanShan Tea II-70

Green Mountain Coffee Roasters Inks Agreement with Luigi Lavazza II-70

Apeejay Tea Enters into Collaboration with Keventer Agro II-70

Kerry Group Takes Over X Café II-70

Tata Tea to Integrate Business Divisions II-71

China Mist Tea Expands Tea Business II-71

Marley Coffee Launches New Coffee Brand II-71

Zhena's Gypsy Tea and Whole Foods Market Launch Biodynamic®

Tea Range II-71

Massimo Zanetti Beverage Group Inks Agreement with Cafe Damasco II-71

Modicare Launches New Tea Brand II-72

Full Motion Beverage Snaps Up Mojito Brands II-72

Javo® Beverage Company Enters into Alliance with ICEE® Company II-72

Diedrich Coffee Divests Gloria Jean's Coffees II-72

Pan India Food Solutions Reorganizes Café Business II-73

Aromas Enters into Collaboration with Ideal Hospitality II-73

Gloria Jean's Coffees International to Establish Coffee Shops

in India II-73

Costa Coffee Establishes Coffee Outlets in India II-73

Starbucks Coffee EMEA and Starbucks Coffee International Enter

into Agreement with Grupo Vips II-73

Long Pharmaceutical Holdings to Take Over Longrun Tea Wealth

Creation II-74

Yunnan Longrun Trading Signs Purchase Agreement with Longrun

Tea Group II-74

Autobar Vending and Cafe Bar Merge to Form Autobar UK II-74

Costa Coffee to Purchase Coffee Heaven II-75

Nestlé Professional Takes Over Vitality Foodservice II-75

Green Mountain Coffee Roasters Takes Over Timothy's Coffees of

the World II-75

Green Mountain Coffee Roasters Takes Over Tully's Coffee®

Brand and Its Wholesale Coffee Operations II-76

Peet's to Purchase Diedrich Coffee II-76

The Supreme Bean Takes Over Rocky Roaster II-76

Farmer Bros. Acquires Direct-Store Delivery Coffee Business of

Sara Lee II-76

GEA Group Receives Contract from Cafe Iguacu II-77

Bewley's Enters into Partnership with Café direct II-77

CinFranky Takes Over New Mexico Piñon Coffee II-77

7. STRATEGIC CORPORATE DEVELOPMENTS - A HISTORIC PERSPECTIVE BUILDER II-78Burani Designer Acquires Equity Stake in SPM Drink II-78Green Mountain Coffee Roasters Inks Asset Purchase Agreement II-78Sara Lee Inks Definitive Agreement with Farmer Bros II-78Sara Lee Inks Agreement to Take Over Café Moka II-79Texas Pacific Acquires Stake in Strauss Coffee II-79ARAMARK Refreshment Services Takes Over Brand Coffee Service II-79Migros to Merge Delica Coffee Roasting Business with FreyChocolates II-80Jay Shree Tea & Industries Takes Over Jayantika Tea II-80J. M. Smucker Merges with Folgers Coffee II-80McLeod Russel Takes Over Phu Ben Tea II-80Jede Acquires Additional Stake in Kaffeknappen II-80Strauss Coffee and Don café Sign Agreement II-81Hat Trick Beverages Acquires Assets and Subsidiaries of TangoCafe II-81Milestone Takes Over Coffee Nation II-81Coca-Cola Acquires Stake in Honest Tea II-81Coffee Exchange Acquires One Cup To Go II-82Copper Moon Coffee Takes Over Coffee Etcetera II-82FranSynergy Acquires Cuppy's Coffee & More II-82Saxbys Coffee Takes Over Bucks County Coffee II-82Bigelow Tea Collaborates with AriZona ® Beverage II-82Dun Bros Coffee to Open Coffee Shop in Oakdale II-83Dunn Bros Coffee to Open Coffee Shop in Rogers II-83Starbucks Opens First Store in Bulgaria II-83Starbucks Enters Argentina II-83Starbucks Enters Prague with Launch of First Coffeehouse II-84Starbucks Coffee Opens First Coffeehouse in Portugal II-84Starbucks and Servex Sign Licensing agreement II-84Starbucks Inks Licensing Agreement with SSP II-85Starbucks, Unilever and Pepsi Sign Licensing Agreement II-85Hat Trick Beverages and Zabalatte Ink Agreement II-85Kraft Shutters Down Vancouver Coffee Plant II-85Boca Java Acquires Key Assets of Cafe Belmondo II-86Baywood International Takes Over Skae Beerage International II-86Starbucks Coffee to Restructure Business II-86Starbucks Enters into Agreement with Coffee Vision and CoffeeVision Atlantic II-86Tata Coffee to Enter into Joint Venture with Leading Russian Firm II-87Bona Coffee Inks Agreement with Mall of Asia II-87Global Coffee Enters into JV with Jura Switzerland II-87Coffee Bean Commences Operation of New Facility II-87Corporate Coffee Enters into Partnership with Jasper Coffee II-88Javalution Enters into Partnership with CLR Roasters II-88The Coca-Cola Company Enters into JV with illycaffè Spa II-88Tata Coffee Unveils Mr. Bean Coffee Junction II-89Tata Tea Opens New Outlet II-89Tully's Enters into Limited Partnership Agreement with AsiaFood Culture Management II-89Barista Coffee to Expand II-90Healthy Coffee International Inaugurates Pre-Launch of HealthyCoffee USA II-90Two New Tea Varieties of Honest Tea to be Fair Trade Certified II-90Revolution Tea and Kraft Foodservice Ink Partnership Agreement II-91Illycafe Enters into Partnership with Narang Group II-91Gourmet Cafés of Growers Direct Coffee Company to Operate asShanghai Uncommon Grounds Coffee Company II-91Peet's Coffee & Tea Inks Licensing and Supply Agreement withMetropolitan Coffee & Concession II-91Raley's Family Of Fine Stores Signs Licensing and SupplyAgreement with Peet's Coffee & Tea II-92TBLCapital Invests in NUMI Organic Tea of Oakland II-92Sapat to Buy Whittard II-92Sara Lee to Expand Plant Capacity II-93Nestle to Expand its Factory II-93Reily to Take Over French Market Coffee II-93India's Premier's Tea Captures North American Market II-93Duncans Announced Plans to Make New Investments II-94Boxwood Capital Buys Coffee Wholesale USA II-94Melitta Announced Plans to Invest in Brazil II-94Dao Huong Group to Invest in Coffee Plant II-94Gavea Sells Out Stakes of Ipanema II-94Duncans to Increase Sachet Tea Market II-94Good Earth Chooses Ruder Finn II-95Wagh Bakri Group Enters the Tea Market of UAE II-95Kraft Invests in Instant Coffee Factory II-95Lavazza Takes Over Cafe Terra Brasil II-95Suntory to Enter into Alliance with Nestle II-95Strauss Group Acquires New Coffee Brands of Russia II-96Strauss Group Acquires Coffee Brands of Cosant Enterprises II-96Strauss Acquires Coffee To Go II-96Oishi Group to Enter into Coffee Business II-96Coffee Queen AB to Merge with Crem Aparatos Cafexpres II-96Kraft Foods to Establish New Coffee Plant II-97ACME Establishes Casa Havana Coffee Bars & Cigars II-97Thai Hoa Coffee Signs an Agreement with GEA Group II-97Pepsi Cola Enters the Green Tea Business II-97RPG to Sign Contract with an International Coffee Brand II-97Tully's Asian Subsidiary Enters Into a Joint Venture with AFCM II-98Starbucks Plans to Open its First Coffeehouse in Czech Republic II-98AmRest and Starbucks To Open Coffeehouses in Hungary II-98Strauss-Elite Changes Name to Strauss Group Ltd II-98Javo Becomes Beverage Partner of MedAssests II-99Tata Tea Enters Chinese Market II-99Coca-Cola Plans to Invest in Honest Tea II-99President Chain to Introduce TEAROOM Outlets in Taiwan II-99Kirin Beverage to Set Up PET Bottled Tea Drink Factory inShanghai II-99Typhoo Tea to Launch Two Premium Brands in India II-100CoffeeMasters to Sell Coffee in China II-100Ito En Plans to Build a Green Tea Facility in US II-100Tata to Acquire UK-Based Liberty Tea II-100CCI to Acquire a Dogadan II-100Unilever and PepsiCo To Expand Market for Lipton II-100Delta Blues signs Distribution Agreement with Global SpecialtyFoods II-101Kraft Includes Starbucks' Coffee Varieties in Tassimo II-101Government of Kerala Announces Closure of Organic RobustCoffee Estate II-101Pacific Land Acquires Integrated Coffee Technologies II-101Starbucks Plans To Open Coffee Outlets in Bulgaria and Portugal II-101Rosinter and Whitbread to Open Costa Coffee Chain in Russia II-102Coffee Republic to Foray into Turkish Market II-102Gloria Jean's Coffees To Open Coffeehouses in India II-102Coffeeheaven Plans to Open Coffee Chain In Ukraine II-102Costa Coffee Opens its First Outlet In Mumbai II-103Coffee Republic and McLeish Brothers Sign Scottish FranchisingAgreement II-103Pepsi To Sell Starbucks Beverages in India II-103Coffee Pacifica To Open its First Café in Shanghai II-103Javo and Compass Group Modify Supply Agreement II-104CCHBC Plans to Form Joint Venture with Coke and Illycafe II-104Coffee Republic Signs Franchisee Agreement to Start CoffeeOutlets in Middle East II-104Starbucks to Stage PNG Through Starbucks Limited Reserve II-104Osem Trade and Landwer Sign Distribution Agreement II-105Corner Bakery Café Restructures Its Outlets II-105Timothy's Coffees and Monogram Foods Signs Distribution Agreement II-105Blue Foods and Coffee Bean Sign Franchisee Agreement II-105ARAMARK Acquires R&B II-106Farmer Bros Completes Acquisition of Coffee Bean International II-106Tetley Acquires Trademarks from Premium Foods II-106Coca Cola Brasil Acquires Leao Junior II-106Lavazza Acquires Barista II-106Ito En Acquires Stake in Foodx Globe II-107Starbucks Enters into Agreement with Ethiopia II-107Food Empire Acquires Naturant Systems II-107Keurig Join Hands with Tully's Coffee II-107Tata Tea Joins Hands with Zhejiang Tea of China for MarketExpansion II-107Revolution Tea and S&D Coffee Sign Partnership Agreement II-108Tata Coffee Establishes Freeze-Dried Coffee Factory II-108Yeo Hiap Seng Acquires Super Coffeemix II-108Mrs McDougall's Roasting House Opens at Charlotte II-108Illy Acquires Dammann Freres II-109Peet`s Opens Artisan Coffee Roasting Facility in California II-109Coffee Holding and Entenmann's Sign Licensing Agreement II-109Javo Signs Marketing Agreement with Drie Mollen II-109Starbucks to Establish Joint Venture Companies with AmRest (RoE) II-109Procter & Gamble Signs Agreement with Dunkin' Brands II-110Cooper Tea Partners with H3, Inc. II-110Caribou Coffee Partners with Keurig for Single Cup Coffee II-110ARAMARK Takes Over Caffe Pazzesco Coffee Service Operations II-110Coca-Cola Acquires Fuze Beverage II-110Starbucks Acquires 47 Diedrich Coffee and Coffee People Stores II-111Tata Tea Acquires Additional Equity in Tata Coffee II-111AFCFSMC Inks Partnership Pact with KPCU II-111NCDEX to Introduce 'Robusta Cherry AV' with FMC's Consent II-111Hutchison of China to Introduce Herbal Tea in Africa II-111Kraft Foods Plans to Open a New Coffee Unit II-111PDC Plans to Cultivate Coffee and Corn in Indonesia II-112Starbucks to Set Up a New Roasting Unit in the US II-112Illycaffe and Great Wall to Form New Chinese Company II-112Coca-Cola Plans to Acquire Snapple Iced Tea Brand II-112Unilever Decides to Buy Environmentally Certified Tea II-113Littlejohn Concludes Van Houtte Acquisition II-113Manzaro to Set Up a Coffee Plant II-113Tata and ZTIEC to Venture Together II-113May Manufactures Enhances Production Capacity II-113HLL Renames as Hindustan Unilever Limited II-114Super Coffeemix Debuted in Japan II-114Aramark Completes Acquisition of Park Avenue Office Services II-114

8. FOCUS ON SELECT GLOBAL PLAYERS II-115

Kraft Foods, Inc. (USA) II-115

Nestle SA (Switzerland) II-115

Parry Agro Industries Ltd. (India) II-115

Starbucks Coffee Co. (USA) II-115

Strauss Group Ltd. (Israel) II-116

Tata Global Beverages Ltd (India) II-116

Tata Tetley Ltd (India) II-117

Maxingvest AG (Germany) II-117

Unilever (UK) II-117

Hindustan Unilever Limited II-118

Van Houtte, Inc. (Canada) II-118

9. GLOBAL MARKET PERSPECTIVE II-119a. Volume Analytics II-119Table 22: World Recent Past, Current and Future Analysis forHot Beverages (Coffee and Tea) by Geographic Region - US,Canada, Japan, Europe, Asia-Pacific (excluding Japan), LatinAmerica, and Rest of World Markets Independently Analyzedwith Annual Sales Figures in Thousand Tons for Years 2009through 2017 (includes corresponding Graph/Chart) II-119

Table 23: World Historic Review for Hot Beverages (Coffee and

Tea) by Geographic Region - US, Canada, Japan, Europe,

Asia-Pacific (excluding Japan) Latin America and Rest of

World Markets Independently Analyzed with Annual Sales

Figures in Thousand Tons for Years 2003 through 2008

(includes corresponding Graph/Chart) II-120

Table 24: World 15-Year Perspective for Hot Beverages (Coffeeand Tea) by Geographic Region - Percentage Breakdown ofVolume Sales for US, Canada, Japan, Europe, Asia-Pacific(excluding Japan), Latin America and Rest of World Marketsfor Years 2003, 2011 and 2017 (includes correspondingGraph/Chart) II-121

Table 25: World Recent Past, Current and Future Analysis for

Coffee by Geographic Region - US, Canada, Japan, Europe,

Asia-Pacific (excluding Japan), Latin America and Rest of

World Markets Independently Analyzed with Annual Sales

Figures in Thousand Tons for Years 2009 through 2017

(includes corresponding Graph/Chart) II-122

Table 26: World Historic Review for Coffee by GeographicRegion - US, Canada, Japan, Europe, Asia-Pacific (excludingJapan), Latin America and Rest of World Markets IndependentlyAnalyzed with Annual Sales Figures in Thousand Tons for Years2003 through 2008 (includes corresponding Graph/Chart) II-123

Table 27: World 15-Year Perspective for Coffee by Geographic

Region - Percentage Breakdown of Volume Sales for US, Canada,

Japan, Europe, Asia-Pacific (excluding Japan), Latin America

and Rest of World Markets for Years 2003, 2011 and 2017

(includes corresponding Graph/Chart) II-124

Table 28: World Recent Past, Current and Future Analysis forTea by Geographic Region - US, Canada, Japan, Europe,Asia-Pacific (excluding Japan), Latin America and Rest ofWorld Markets Independently Analyzed with Annual SalesFigures in Thousand Tons for Years 2009 through 2017(includes corresponding Graph/Chart) II-125

Table 29: World Historic Review for Tea by Geographic Region

US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),-

Latin America and Rest of World Markets Independently

Analyzed with Annual Sales Figures in Thousand Tons for Years

2003 through 2008 (includes corresponding Graph/Chart) II-126

Table 30: World 15-Year Perspective for Tea by GeographicRegion - Percentage Breakdown of Volume Sales for US, Canada,Japan, Europe, Asia-Pacific (excluding Japan), Latin Americaand Rest of World Markets for Years 2003, 2011 and 2017(includes corresponding Graph/Chart) II-127b. Dollar Analytics II-128Table 31: World Recent Past, Current and Future Analysis forHot Beverages (Coffee and Tea) by Geographic Region - US,Canada, Japan, Europe, Asia-Pacific (excluding Japan), LatinAmerica, and Rest of World Markets Independently Analyzedwith Annual Sales Figures in US$ Million for Years 2009through 2017 (includes corresponding Graph/Chart) II-128

Table 32: World Historic Review for Hot Beverages (Coffee and

Tea) by Geographic Region - US, Canada, Japan, Europe,

Asia-Pacific (excluding Japan), Latin America and Rest of

World Markets Independently Analyzed with Annual Sales

Figures in US$ Million for Years 2003 through 2008 (includes

corresponding Graph/Chart) II-129

Table 33: World 15-Year Perspective for Hot Beverages (Coffeeand Tea) by Geographic Region - Percentage Breakdown ofDollar Sales for US, Canada, Japan, Europe, Asia-Pacific(excluding Japan), Latin America and Rest of World Marketsfor Years 2003, 2011 and 2017 (includes correspondingGraph/Chart) II-130

Table 34: World Recent Past, Current and Future Analysis for

Coffee by Geographic Region - US, Canada, Japan, Europe,

Asia-Pacific (excluding Japan), Latin America and Rest of

World Markets Independently Analyzed with Annual Sales

Figures in US$ Million for Years 2009 through 2017 (includes

corresponding Graph/Chart) II-131

Table 35: World Historic Review for Coffee by GeographicRegion - US, Canada, Japan, Europe, Asia-Pacific (excludingJapan), Latin America and Rest of World Markets IndependentlyAnalyzed with Annual Sales Figures in US$ Million for Years2003 through 2008 (includes corresponding Graph/Chart) II-132

Table 36: World 15-Year Perspective for Coffee by geographic

Region - Percentage Breakdown of Dollar Sales for US, Canada,

Japan, Europe, Asia-Pacific (excluding Japan), Latin America

and Rest of World Markets for Years 2003, 2011 and 2017

(includes corresponding Graph/Chart) II-133

Table 37: World Recent Past, Current and Future Analysis forTea by Geographic Region - US, Canada, Japan, Europe,Asia-Pacific (excluding Japan), Latin America and Rest ofWorld Markets Independently Analyzed with Annual SalesFigures in US$ Million for Years 2009 through 2017 (includescorresponding Graph/Chart) II-134

Table 38: World Historic Review for Tea by Geographic Region-

US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),

Latin America and Rest of World Markets Independently

Analyzed with Annual Sales Figures in US$ Million for Years

2003 through 2008 (includes corresponding Graph/Chart) II-135

Table 39: World 15-Year Perspective for Tea by GeographicRegion - Percentage Breakdown of Dollar Sales for US, Canada,Japan, Europe, Asia-Pacific (excluding Japan), Latin Americaand Rest of World Markets for Years 2003, 2011 and 2017(includes corresponding Graph/Chart) II-136III. MARKET

1. THE UNITED STATES III-1

A.Market Analysis III-1

The US Coffee Industry - An Overview III-1

Key Statistics III-1

Table 40: Per Capita Consumption of Coffee By Product

Segment-Regular, Soluble, Decaffeinated and Gourmet

(includes corresponding Graph/Chart) III-1

Table 41: US Coffee Industry (2008): Percentage Breakdownof Volume Sales by Segment-Regular Coffee, Cappuccino,Espresso & Latte, Iced, Frozen, Slushy Coffee, andFlavored Coffee (includes corresponding Graph/Chart) III-2Gourmet Coffee: An Insight III-2Traditional (True) Gourmet Coffee III-2Premium Gourmet Coffee III-2Flavored Gourmet Coffee III-2Decaffeinated Gourmet Coffee III-2Ready-to-Drink Gourmet Coffee III-3Factors Affecting the Gourmet Coffee Market III-3Visible Trends III-4Tracking Consumption Pattern III-4Consumption Statistics - Historic Data III-4Table 42: Coffee Market in the US: Weekly ConsumptionPattern by Age Group (2003-2005) (includes correspondingGraph/Chart) III-4

Table 43: Coffee Market in the US: Daily Coffee

Consumption by Time and Age (2006) (% of Total Brewers)

(includes corresponding Graph/Chart) III-5

Flavor Dynamics III-5

Competition from Hybrids III-6

Premium Coffee Gives Competition to Instant Coffee III-6

Organic Coffee - On the Demand Curve III-6

Specialty Coffee - A Principal Indulgent Luxury III-6

Table 44: Specialty Coffee Market in the US (2009):

Percentage Breakdown of Sales by Distribution

Channels-Roasters/Retailers, Food, Drug, Mass Specialty

Bean and Cafes/Other (includes corresponding Graph/Chart) III-7

Table 45: Specialty Coffee Market in the US: Number ofSpecialty Coffee Units Operating for the Years 2003-2008(includes corresponding Graph/Chart) III-7Kona Coffee from the Hawaiian Islands III-7Leading Coffee Brands III-8Table 46: US Market for Ground Coffee (2008): PercentageBreakdown of Value and Volume Sales by Major Brands -Folgers, Maxwell House, Starbucks, Folgers Coffee House,Maxwell House Master Blend, Chock Full O' Nuts, Millstone,Seattle's Best, Eight O'Clock, Yuban and Others (includescorresponding Graph/Chart) III-8A Past Perspective III-9Table 47: US RTD Coffee Market (2005): PercentageBreakdown of Dollar Sales by Major Brands - Frappuccino,Starbucks Doubleshot, Wolfgang Puck, Starbucks, Kahlua,Havana, Caffe D Vita, Mr Brown, Royal Kona and Main StCafé (includes corresponding Graph/Chart) III-9

Table 48: US Refrigerated Coffee Market (2005):

Percentage Breakdown of Dollar Sales by Major Brands-

Folgers Jakada, Arizona, Upstate Farms, Royal Kona,

Starbucks, Havana, Mr. Brown and Others(includes

corresponding Graph/Chart) III-9

Table 49: US Instant Coffee Market (2004 & 2005):Percentage Breakdown by Leading Brands- Folgers, GeneralFoods International, Taster's Choice Original Blend,Maxwell House, Private Label, and Others (includescorresponding Graph/Chart) III-10

Table 50: US Market for Ground Coffee (2004 & 2005):

Percentage Share Breakdown by Leading Producers-Procter &

Gamble, Kraft Foods Inc., Starbucks Coffee Co., Private

Label, Sara Lee Corp. and Others (includes corresponding

Graph/Chart) III-11

Table 51: US Ground Decaffeinated Coffee Market (2004 &2005): Percentage Share Breakdown by Major Brands-Folgers, Private Label, Maxwell House, Starbucks, FolgersCoffee Singles and Others (includes correspondingGraph/Chart) III-12Tea Industry - An Overview III-12Special Tea Sales Power the US Tea Market III-13Leading Tea Brands - Historic Data III-14Table 52: US Market for Refrigerated Tea (2007):Percentage Share Breakdown of Value Sales by leadingvendors-Turkey Hill Dairy, Donovan Coffee Co. Inc., PomWonderful, Private Label, WM Bolthouse Farms Inc., CocaCola Co., Ferolito Vultaggio & Sons, Milois Tea Co. Inc.,Wengert's Dairy, Galliker Dairy Co., and Other (includescorresponding Graph/Chart) III-14

Table 53: US Market for Tea (2006): Percentage Breakdown

by Leading 10 Bag/Loose Tea Brands - Lipton Tea, Bigelow

Tea, Private Label Tea, Celestial Seasonings Tea, Twinings

Tea and Others (includes corresponding Graph/Chart) III-14

Table 54: US Market for Refrigerated Tea (2006):Percentage Share Breakdown of Value and Volume Sales byMajor Brands- Turkey Hill, Private Label, Red Diamond,Nestea, Arizona, Milos, Clover Farms, Minute Maid, SwissPremium, Galliker and Others (includes correspondingGraph/Chart) III-15Market Leaders III-15Leading Distribution Channels III-15Table 55: US Hot Beverages Market (2009): Percentage ShareBreakdown of Volume Sales by Leading Distribution Channels- Supermarkets/ Hypermarkets Food Stores, Discounters,Vending and Others(includes corresponding Graph/Chart) III-16Export-Import Scenario III-16Table 56: US Coffee Exports (2004-2006) Ranked byDestination-Canada, Germany, Japan, Singapore, China(excluding Mongolia), South Korea, Mexico, Italy, UnitedKingdom, Hong Kong and Others (In US$ Thousands) (includescorresponding Graph/Chart) III-17

Table 57: US Tea Exports (2004-2006) Ranked by Destination-

Canada, Japan, Italy, Mexico, Singapore, United Kingdom,

China (excluding Mongolia), Brazil, South Korea, Thailand

and Others (In US$ Thousands) (includes corresponding

Graph/Chart) III-18

Table 58: US Coffee Imports (2004-2006) Ranked byCountry-Colombia, Brazil, Guatemala, Indonesia, Vietnam,Mexico, Germany, Costa Rica, Peru, Canada and Others (InUS$ Thousands) (includes corresponding Graph/Chart) III-19

Table 59: US Tea Imports (2004-2006) Ranked by Country-

China (excluding Mongolia), Germany, Argentina, India,

United Kingdom, Sri Lanka, Japan, Canada, Indonesia, Kenya

and Others (In US$ Thousands) (includes corresponding

Graph/Chart) III-20

Select Regional Player - Seattle's Best Coffee III-21

B.Market Analytics III-21

a. Volume Analytics III-21

Table 60: US Recent Past, Current and Future Analysis for

Hot Beverages (Coffee and Tea) by Product Segment - Coffee

and Tea Markets Independently Analyzed with Annual Sales

Figures in Thousand Tons for Years 2009 through 2017

(includes corresponding Graph/Chart) III-21

Table 61: US Historic Review for Hot Beverages (Coffee andTea) by Product Segment - Coffee and Tea MarketsIndependently Analyzed with Annual Sales Figures in ThousandTons for Years 2003 through 2008 (includes correspondingGraph/Chart) III-22

Table 62: US 15-Year Perspective for Hot Beverages (Coffee

and Tea) by Product Segment - Percentage Breakdown of Volume

Sales for Coffee and Tea Markets for Years 2003, 2011 and

2017 (includes corresponding Graph/Chart) III-22

b. Dollar Analytics III-23

Table 63: US Recent Past, Current and Future Analysis for

Hot Beverages (Coffee and Tea) by Product Segment - Coffee

and Tea Markets Independently Analyzed with Annual Sales

Figures in US$ Million for Years 2009 through 2017 (includes

corresponding Graph/Chart) III-23

Table 64: US Historic Review for Hot Beverages (Coffee andTea) by Product Segment - Coffee and Tea MarketsIndependently Analyzed with Annual Sales Figures in US$Million for Years 2003 through 2008 (includes correspondingGraph/Chart) III-24

Table 65: US 15-Year Perspective for Hot Beverages (Coffee

and Tea) by Product Segment - Percentage Breakdown of Dollar

Sales for Coffee and Tea Markets for Years 2003, 2011 and

2017 (includes corresponding Graph/Chart) III-24

2. CANADA III-25A.Market Analysis III-25On-Trade Channel Witnesses Slowdown III-25Green Tea Gains Popularity III-25Leading Players III-25Table 66: Canadian Hot Beverages Market (2007): PercentageShare Breakdown of Value Sales by Leading Players -KraftCanada Inc, Nestlé Canada Inc, Unilever Canada Ltd, SaraLee Corp of Canada, Tetley Tea Co, Hain Celestial GroupInc, Private Label, and Others (includes correspondingGraph/Chart) III-26Leading Distribution Channels III-26Table 67: Canadian Hot Beverages Market (2009): PercentageShare Breakdown of Retail Volume Sales by DistributionChannels - Supermarkets/ Hypermarkets, Other Food Stores,Discounters, Vending, and Others (includes correspondingGraph/Chart) III-26

Table 68: Canadian Hot Tea Market (2009): Percentage Share

Breakdown by Location of Consumption - Workplace, School,

Hospital, FSR, QSR and Others (includes corresponding

Graph/Chart) III-27

Coffee and Tea Statistics - A Historic Review III-27

By Leading Brands III-27

Table 69: Canadian Coffee Market (2005): Percentage Share

Breakdown of Value Sales by Major Players - Maxwell House,

Nabob, Nescafé,General Foods International, Melitta,

Starbucks, Private Label, and Others (includes

corresponding Graph/Chart) III-27

Table 70: Canadian Tea Market (2005): Percentage ShareBreakdown of Retail Value Sales by Leading Companies-Tetley, Celestial Seasonings, Twinings, Red Rose, Salada,Lipton, Private Label, and Others (includes correspondingGraph/Chart) III-28By Import & Export Scenario III-29Table 71: Canadian Coffee Exports (2004-2006) Ranked byDestination - United States, United Kingdom, Australia,Japan, New Zealand, South Korea, Czech Republic ,Ireland,Germany, United Arab Emirates, and Others (In US$Thousands) III-29

Table 72: Canadian Tea Exports (2004-2006) Ranked by

Destination- United Kingdom, Japan, Ireland, United Arab

Emirates, Singapore, China, Hong Kong, India, Australia,

Sweden and Others (In US$ Thousands) III-29

B.Market Analytics III-30

a. Volume Analytics III-30

Table 73: Canadian Recent Past, Current and Future Analysis

To order this report: Hot Drink Industry: Global Hot Beverages (Coffee and Tea) Industry

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Nicolas Bombourg
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