Global IPTV Market 2015-2019 - Adoption of IPTV in APAC Region with AT&T, China Telecom, Iliad, Orange & Verizon Communications Dominating

May 21, 2015, 08:13 ET from Research and Markets

DUBLIN, May 20, 2015 /PRNewswire/ --Research and Markets( has announced the addition of the "Global IPTV Market 2015-2019" report to their offering.

The Global IPTV market to grow at a CAGR of 20.32 percent over the period 2014-2019. By subscriber base, the Global IPTV market is expected to grow at a CAGR of 8.95 percent over the forecast period.

This report covers the present scenario and the growth prospects of the Global IPTV market for the period 2015-2019. To calculate the market size, this report considers the revenue generated by IPTV services. The market size is also calculated on the basis of the total number of subscribers availing IPTV services. The report consists of a detailed study of the market according to the geographical segments and key leading countries. In addition, the report discusses the major drivers that influence the growth of the market. It also outlines the challenges faced by the vendors and the market at large, as well as the key trends that are emerging in the market.

One major trend emerging in this market is increased demand for IPTV-based converged services. Converged services of internet, telephony, and TV enable the interaction of existing services with value-added services. Some examples include on-screen caller identification and the ability to handle telephonic calls using converged services.

According to the report, the increased adoption of IPTV in the APAC region is one of the key drivers of this market. IPTV operators in the APAC region are focusing on increasing their customer base and revenue through promotional campaigns and providing IPTV services with low installation costs. In addition, significant penetration of broadband infrastructure and connectivity is contributing to the growth of this market in the APAC region.

Further, the report states that one major challenge for the Global IPTV market is increasing competition from pay TV operators. With increased demand from subscribers for time-shifted viewing, TV operators are offering bundled services such as triple-play services to increase revenue and improve their market position. This is hindering the growth of the IPTV operators in the market.

Key Vendors

  • AT&T
  • China Telecom
  • Iliad
  • Orange
  • Verizon Communications

Other Prominent Vendors

  • Bharti Airtel
  • British Telecom
  • Deutsche Telekom
  • Neuf Cegetel
  • NTT Plala
  • PCCW
  • UTStarcom

Key Topics Covered:

  1. Executive Summary
  2. List of Abbreviations
  3. Scope of the Report
  4. Market Research Methodology
  5. Introduction
  6. Market Landscape
  7. Geographical Segmentation
  8. Key Leading Countries
  9. Buying Criteria
  10. Market Growth Drivers
  11. Drivers and their Impact
  12. Market Challenges
  13. Impact of Drivers and Challenges
  14. Market Trends
  15. Trends and their Impact
  16. Vendor Landscape
  17. Key Vendor Analysis

For more information visit

Media Contact: Laura Wood , +353-1-481-1716,

SOURCE Research and Markets