Global Lipstick Market CAGR Growth of 3.76% by 2019 - Analysis, Trends & Opportunities Report 2015-2019 - Key Vendors: Shiseido, Avon & Unilever

Feb 01, 2016, 11:10 ET from Research and Markets

DUBLIN, Feb. 1, 2016 /PRNewswire/ --

Research and Markets ( has announced the addition of the "Global Lipstick Market 2015-2019" report to their offering.

The global lipstick market is predicted to grow with a CAGR of 3.76% during the 2015-2019 period.

According to the report, investing in social media as a means of marketing allows brands to be more efficient with their money: this platform is less costly than traditional media advertising. NARS Cosmetics' most recent social media campaign in 2015 is an example of the potential of these campaigns to create online buzz. NARS asked its US and UK Twitter followers to tweet about the brand's latest collaboration with designer Christopher Kane using the hashtag #NARSChristopherKaneUS and #NARSChristopherKaneUK.

Further, the report states that counterfeit products have a significant negative impact on brand image and the revenue of the well-established players that they imitate.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Questions Answered:

  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

Companies Mentioned:

  • L'Oréal
  • Estee Lauder
  • P&G
  • Shiseido
  • Avon
  • Coty
  • LVHM
  • Markwins Beauty
  • Revlon
  • Stargazer
  • Unilever
  • Yves Rocher

Report Structure:

PART 01: Executive summary

PART 02: Scope of the report

PART 03: Market research methodology

PART 04: Introduction

PART 05: Market landscape

PART 06: Geographical segmentation

PART 07: Top five leading countries

PART 08: Market drivers

PART 09: Impact of drivers

PART 10: Market challenges

PART 11: Impact of drivers and challenges

PART 12: Market trends

PART 13: Vendor landscape

PART 14: Key vendor analysis

PART 15: Appendix

PART 16: About the Author

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SOURCE Research and Markets