Global Loyalty Management Market to Reach $9.2 Billion by 2025

SAN FRANCISCO, March 28, 2022 /PRNewswire/ -- A new market study published by Global Industry Analysts Inc., (GIA) the premier market research company, today released its report titled "Loyalty Management - Global Market Trajectory & Analytics". The report presents fresh perspectives on opportunities and challenges in a significantly transformed post COVID-19 marketplace.

FACTS AT A GLANCE
What's New for 2022?

• Global competitiveness and key competitor percentage market shares
• Market presence across multiple geographies - Strong/Active/Niche/Trivial
• Online interactive peer-to-peer collaborative bespoke updates
• Access to our digital archives and MarketGlass Research Platform
• Complimentary updates for one year

Edition: 7; Released: February 2022
Executive Pool: 42201
Companies: 92 - Players covered include Aimia Inc.; Antavo; Blue Ocean Contact Centers, Inc.; Bond Brand Loyalty Inc.; Capillary Technologies.; Comarch SA.; Epsilon Data Management, LLC.; Fidelity Information Services Inc.; International Business Machines Corporation; ICF International Inc.; Kobie Marketing; Maritz Motivation Inc.; Oracle Corporation; SAP SE; TIBCO Software Inc. and Others.
Coverage: All major geographies and key segments
Segments: Solution (Customer Loyalty, Employee Retention, Channel Loyalty); Deployment (Cloud, On-Premise); Vertical (BFSI, Aviation, Automotive, Retail & Consumer Goods, Media & Entertainment, Hospitality, Other Verticals)
Geographies: World; USA; Canada; Japan; China; Europe; France; Germany; Italy; UK; Rest of Europe; Asia-Pacific; Rest of World.

Complimentary Project Preview - This is an ongoing global program. Preview our research program before you make a purchase decision. We are offering a complimentary access to qualified executives driving strategy, business development, sales & marketing, and product management roles at featured companies. Previews provide deep insider access to business trends; competitive brands; domain expert profiles; and market data templates and much more. You may also build your own bespoke report using our MarketGlass™ Platform which offers thousands of data bytes without an obligation to purchase our report. Preview Registry

ABSTRACT-

Global Loyalty Management Market to Reach $9.2 Billion by 2025
Loyalty management programs enhance customer retention, customer penetration and cross selling and are therefore important for businesses intending elevate to higher levels. In the recent years, loyalty management has emerged as an imperative strategy for organizations owing to its positive impact on the brand value along with the ability to retain and attract potential consumers. Loyalty management is being increasingly used by companies to meet their goals, manage routine activities, and maintain consumer data. These platforms allow businesses to offer incentives, gift coupons and gift cards for encouraging customers to purchase different products and services. Amid the COVID-19 crisis, the global market for Loyalty Management is projected to reach US$9.2 Billion by 2025, registering a compounded annual growth rate (CAGR) of 7.4% over the analysis period. United States represents the largest regional market for Loyalty Management, accounting for an estimated 29.9% share of the global total. The market is projected to reach US$2.6 Billion by the close of the analysis period. China is expected to spearhead growth and emerge as the fastest growing regional market with a CAGR of 9.5% over the analysis period.

The global market for loyalty management platforms continues to be influenced and propelled by changing customer demographics and behavior. Changing consumer preferences, desires and purchasing patterns have played an important role in shaping loyalty management solutions available in the market. The market growth is expected to be also propelled by increasing focus on online reward management solutions, rising adoption of mobile phones, incorporation of client-retention policies, changing end-user demographics, and implementation of machine learning and big data. In the coming years, increasing need to enhance customer experience and maintain an edge over competitors are expected to augment the market growth. The market growth is also facilitated by increasing adoption of multi-channel and omni-channel programs along with availability of advanced loyalty management solutions. Changing consumer preferences, desires and purchasing patterns have played an important role in shaping loyalty management solutions available on the market. Changing consumer demands are prompting loyalty marketers to introduce innovative and more efficient loyalty programs to help companies address specific of potential and existing customers.

The US dominates market growth, owing to advanced technology infrastructure, numerous loyalty programs and the presence of notable number of organizations in the region. Majority of adults in the US have participated in customer loyalty programs offered by retailers, credit card providers, and hotel chains. All businesses in the country issue over US$50 billion worth of reward miles and points per year. The Asia-Pacific market for loyalty management is spurred by changing customer demographics, increasing need for data management and increasing penetration of the Internet. The increasing awareness and popularity of cloud-based solutions have enabled the cloud to emerge as the leading deployment option for loyalty management platforms. The cloud segment is forecast to grow the fastest over the analysis period, due to continuous migration of organizations to public or private clouds and strong focus of solution providers on cloud-based offerings. Cloud-as-a-service allows enterprises to manage costs and achieve higher levels of agility. More

MarketGlass™ Platform
Our MarketGlass™ Platform is a free full-stack knowledge center that is custom configurable to today`s busy business executive`s intelligence needs! This influencer driven interactive research platform is at the core of our primary research engagements and draws from unique perspectives of participating executives worldwide. Features include - enterprise-wide peer-to-peer collaborations; research program previews relevant to your company; 3.4 million domain expert profiles; competitive company profiles; interactive research modules; bespoke report generation; monitor market trends; competitive brands; create & publish blogs & podcasts using our primary and secondary content; track domain events worldwide; and much more. Client companies will have complete insider access to the project data stacks. Currently in use by 67,000+ domain experts worldwide.

Our platform is free for qualified executives and is accessible from our website www.StrategyR.com or via our just released mobile application on iOS or Android

About Global Industry Analysts, Inc. & StrategyR™
Global Industry Analysts, Inc., (www.strategyr.com) is a renowned market research publisher the world`s only influencer driven market research company. Proudly serving more than 42,000 clients from 36 countries, GIA is recognized for accurate forecasting of markets and industries for over 33 years.

CONTACTS:
Zak Ali
Director, Corporate Communications
Global Industry Analysts, Inc.
Phone: 1-408-528-9966
www.StrategyR.com
Email: [email protected]

LINKS
Join Our Expert Panel
https://www.strategyr.com/Panelist.asp

Connect With Us on LinkedIn
https://www.linkedin.com/company/global-industry-analysts-inc./

Follow Us on Twitter
https://twitter.com/marketbytes

Journalists & Media
[email protected]

SOURCE Global Industry Analysts, Inc.