Global Newspaper Advertising Category - Procurement Market Intelligence Report
NEW YORK, Dec. 5, 2017 /PRNewswire/ -- About Newspaper Advertising Market
There has been a substantial demand for daily newspapers from household consumers across the globe. Such a demand can be attributed to factors such as increasing middle-age demographic groups within households that prefer to read newspapers to gain information. This may increase newspaper advertising spend by buyers that wish to target end-users such as household consumers.
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Covered in this report
The report provides actionable insights to improve source-to-contract cycle performance in the Global Newspaper Advertising Market. It helps sourcing professionals formulate better category strategies, enhance savings, understand supplier and market challenges, and implement sourcing best practices.
SpendEdge's report, Global Newspaper Advertising Market, provides up-to-date information about market shifts and potential risks, as well as in-depth knowledge of products and services, which can help in planning and in executing category management activities. It focuses on the cost-saving aspects of procurement and on providing insights that can lead to optimization of category spend.
Category driver
• The demand for daily newspapers from households
• For a full, detailed list, view our report
Category constraints
• Increased procurement costs due to additional charges to measure ROI
• For a full, detailed list, view our report
Procurement best practices
• Build a standard process for onboarding an agency
• For a full, detailed list, view our report
Key questions answered in this report
• What are the market dynamics?
• What are the key market trends?
• What are the category growth drivers?
• What are the constraints to category growth?
• Who are the suppliers in this market?
• What are the demand-supply shifts?
• What are the major category requirements?
• What are the procurement best practices in this market?
You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report.
Read the full report: https://www.reportlinker.com/p05231310
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