LONDON, Oct. 23, 2014 /PRNewswire/ -- This report analyzes the worldwide markets for Nutraceuticals in US$ Million by the following Product Groups/Segments: Dietary Supplements (Vitamins, Minerals, Herbals, Non-Herbals, & Others), and Functional Foods & Beverages. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2013 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 300 companies including many key and niche players such as -
Amway
Archer Daniels Midland Company
Arkopharma Laboratories S.A
Bactolac Pharmaceuticals, Inc.
BASF SE
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I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation & Reporting Level I-2
Quantitative Techniques & Analytics I-2
Product Definitions and Scope of Study I-3
Dietary Supplements I-3
Dietary Supplements in the End-Use Product Form I-4
Functional Foods & Beverages I-4
II. EXECUTIVE SUMMARY
1. INDUSTRY OVERVIEW II-1
Nutraceuticals: One of the Most Promising Health Innovations II-1
Table 1: Global Dietary Supplements Market (2013E & 2020P):
Breakdown of Value Sales (in US$ Million) by Geographic
Region (includes corresponding Graph/Chart) II-3
Table 2: Global Vitamin and Supplements Market (2012):Percentage Breakdown of Value Sales by Segment - Vitamins &Minerals, Food Supplements, Digestive Aids & Enzymes,Supplement Powders & Meal Replacements, Sports Nutrition andOther Supplements (includes corresponding Graph/Chart) II-4The Nutraceuticals Ecosystem in a Nutshell II-4Developed Markets: Traditional Revenue Contributors II-7Developing Countries Turbo Charge Future Market Growth II-8Table 3: Global Nutraceuticals Market - Geographic RegionsRanked by CAGR (Value Sales) for 2013-2020: Asia-Pacific,Rest of World, Latin America, US, Europe, Canada and Japan(includes corresponding Graph/Chart) II-9China: A Leading Producer and Consumer of NutraceuticalsWorldwide II-9India & China Offer Significant Growth Opportunities II-10Table 4: Ten Largest Populated Countries Worldwide (July2013): Total Population (in Millions) by Age Group 0-14Years, 15-44 Years, 45-64 Years, and 65+ Years for China,India, USA, Indonesia, Brazil, Pakistan, Nigeria,Bangladesh, Russia and Japan (includes correspondingGraph/Chart) II-11
Table 5: Ten Largest Populated Countries Worldwide (July
2013): Percentage Population by Age Group 0-14 Years, 15-44
Years, 45-64 Years, and 65+ Years for China, India, USA,
Indonesia, Brazil, Pakistan, Nigeria, Bangladesh, Russia and
Japan (includes corresponding Graph/Chart) II-12
Recession in Retrospect and the Road Ahead II-12
Table 6: Economic Growth (%) Worldwide by Region: 2011-2014E
(includes corresponding Graph/Chart) II-15
Outlook II-15
Competition: Noteworthy Trends II-16
Nutraceuticals: A Fragmented Market II-16
Table 7: Leading Players in the Global Functional Drinks
Market (2013): Percentage Share Breakdown of Value Sales by
PepsiCo Inc., Coca-Cola Co., Red Bull GmbH, and Others
(includes corresponding Graph/Chart) II-17
Table 8: Global Vitamins Market by Leading Players (2012):Percentage Share Breakdown of Revenue for DSM, BASF, ChinesePlayers, and Others (includes corresponding Graph/Chart) II-17Tremendous Growth Potential Give Way to Consolidation Activity II-17Pharmaceutical and Food Companies Join the Bandwagon II-18List of the Most Popular Functional Ingredients in 2014 II-19Cultural Customization Vital for Success in the Marketplace II-20Contract Manufacturing Scores High II-20Manufacturers Innovate on Delivery Formats to Attract NewConsumers II-21Strong Research Backup and Media Publicity: Key ProductDifferentiators II-21Strategies Adopted by Supplement Manufacturers to ImproveMarket Standing II-22
2. MARKET TRENDS & DRIVERS II-23
Robust Demand for Functional Foods & Beverages: A Strong
Growth Driver II-23
Table 9: Percentage Share of Functional Food Sales Worldwide
by Component: 2013 (includes corresponding Graph/Chart) II-23
Table 10: Global Functional Drinks Market (2013): PercentageShare Breakdown of Consumption (Volume) by Segment - SportsDrinks, Enriched Beverages, Energy Drinks and Nutraceuticals(includes corresponding Graph/Chart) II-24Recent Functional Drink Trends II-24Probiotics & Prebiotics Gain Ground in the Functional FoodsMarket II-26Prebiotic Fibers: A Niche Segment of the Nutraceuticals Market II-27Some Key Innovations in Prebiotics Fibers II-27Protein Supplements: Most Sought After Nutrients II-28Technology Advancements Set to Boost Nutraceuticals MarketAmid Concerns II-28Liquid Nutraceuticals: An Exciting Innovation Thriving on theConvenience Factor II-30Weight Management Emerges as Key Growth Area for Nutraceuticals II-31Expanding Obese and Diabetic Patient Base: An OpportunityIndicator II-33Table 11: Obese and Overweight & Obese Population in theWorld (2013): Percentage Share Breakdown by Region for US,European Union, and Rest of World (includes correspondingGraph/Chart) II-34
Table 12: Obesity Rates (%) in OECD Countries (includes
corresponding Graph/Chart) II-35
Rising Incidence of Diabetes II-36
Table 13: Worldwide Prevalence of Diabetes Mellitus by
Region: 2012 & 2030 (includes corresponding Graph/Chart) II-36
Marine Nutraceuticals: A Major Untapped Opportunity II-37
Marine Microalgae: Promising Potential in Nutraceuticals II-37
Rising Application of Omega-3 Fatty Acids in Dietary
Supplements and Functional Foods II-38
Table 14: World Omega-3 Dietary Supplements Market (2012):
Percentage Share Breakdown of Volume Sales by Geographic
Region - North America, Europe, Asia-Pacific, and Rest of
World (includes corresponding Graph/Chart) II-39
Table 15: Global Omega-3 Fatty Acids Ingredients Market(2013 & 2020): Percentage Breakdown of Value Sales byApplication - Dietary Supplements, Functional Foods &Beverages, and Others (includes corresponding Graph/Chart) II-39Other Prominent Marine Nutraceutical Products II-40Nutraceuticals with Organic and Natural Ingredients: A BoomingMarket II-40Snacks and Bars Market to Witness Notable Windfall with RisingConsumer Awareness II-41Protein: Most Important Ingredient in Functional Snacks II-42Simplicity Emerges as New Norm II-42Formulation Challenges Drive Product Innovations in Snacksand Bars II-43Ineffectiveness of Antibiotics Shifts Consumer Attention toFood & Dietary Supplements II-43Multivitamin Products Witness Strong Demand II-44Minerals Continue to Gain Significance II-44
Large Number of Microorganisms Used as Ingredients in DietarySupplements II-45Medicinal Mushrooms Gain Popularity in Nutraceutical Applications II-46Rising Eye Health Concerns Underline Significance of Diet andSupplements II-46Favorable Demographic and Economic Trends Strengthen MarketProspects II-48Aging Population: A Weighty Demographic Driver II-48Table 16: Global Population Statistics for the 65+ Age Group(2013E) (includes corresponding Graph/Chart) II-49Rising Disposable Incomes Propel Nutraceutical Sales II-50Table 17: Annual Disposable Incomes in US$ '000 for SelectCountries (2012) (includes corresponding Graph/Chart) II-50Longer Life Expectancy Bolsters Market Growth II-51Table 18: Life Expectancy for Select Countries in Number ofYears (2013) (includes corresponding Graph/Chart) II-51
Women: An important Consumer Group II-52Table 19: Dietary Supplements Market Worldwide (2012):Percentage Preference by Gender and Age Group (includescorresponding Graph/Chart) II-52Shift Towards Less Invasive Treatments II-52Mounting Healthcare Costs: A Blessing in Disguise forNutraceuticals II-53Increase in Cardiovascular Disease Risk Opens Up SignificantOpportunities for Nutraceuticals II-53Role of Nutraceuticals in Cholesterol Control II-54Nutraceutical Manufacturers Turn Focus towards Triglycerides II-55
Other Natural Products that Facilitate Heart Health II-55Rising Preference for Preventive Medicine and Self-MedicationBoosts Sales II-55Nanoencapsulation Improves Delivery and Bioavailability ofNutraceuticals II-56New Nutraceutical Nanoencapsulation Method to EnrichTransparent Beverages II-56Nutraceuticals to 'Spice it Up' II-57Antioxidant Blends Gain Importance II-57Sugar Confectionery to Go the Nutraceuticals Way II-58Nutraceuticals Make Inroads into the Beauty Products Market II-58Table 20: Beauty Supplements as Percentage of TotalSupplement Sales in Select Countries - Japan, Germany and theUS (2013) (includes corresponding Graph/Chart) II-59Consumers Acknowledge Benefits of Nutricosmetics II-59Gelatin: An Important Ingredient in Dietary Supplements andFunctional Foods & Beverages II-60
Herbal Supplements: A Niche Segment of the Dietary SupplementsMarket II-61Changing Industry Dynamics of Herbal Supplements II-61Herbal Supplements and Functional Foods Preferred Over VitaminSupplements II-62Nutraceuticals with Flaxseeds Become Popular II-63Rising Uptake of Amino Acid Based Dietary Supplements II-63Demand for Rapid Response Dietary Supplements Grows II-64Convergence with Biotechnology: A Step towards BetterNutraceuticals II-64Transforming Consumption Patterns Drive Growth in DevelopingCountries II-64Nutraceutical Giants Look to Capture Potential in EmergingMarkets II-65
Emerging Countries: High Potential Markets for Omega-3 Products II-65Digital Marketing Opens Up New Avenues for Growth II-66Will Nutraceuticals Help Tackle the Burning Issue ofMalnutrition? II-67Carotenoids: A Key Food Fortifier with Functional Properties II-68Carotenoids of Marine Origin: Natural Colorants Used inDietary Supplements and Fortified Foods II-68Growing Popularity of Coconut Water II-69Tea Finds More Takers II-69Key Trends in Nutraceuticals Research II-70
3. KEY ISSUES CONFRONTING THE MARKET II-71
Consumer Skepticism: The Biggest Challenge II-71
Product Safety Issues Continue to Haunt Nutraceuticals II-71
Fragmented and Ill-Suited Regulatory Environment Hampers Growth II-72
Poor Awareness Pertaining to Impact of Nutrition on Health to
Impede Growth Prospects II-73
Higher Product Costs to Challenge Market Growth II-73
Are Functional Foods Really Needed? II-73
Regulation Issues Confronting Functional Foods & Beverages
Market II-74
Regulations to Further Tighten II-74
Consumer Welfare Organizations Pin Down on Functional Foods:
Some Condemn Others Commend II-75
Key Challenges to the Makers of Functional Foods II-75
4. PRODUCT OVERVIEW II-76Definition of Nutraceuticals - Differential Views II-76Defining Nutraceuticals - Need of the Hour II-76Nutraceuticals - Product Categorization II-77Dietary Supplements II-77Dietary Supplements in the End-Use Product Form II-78Vitamins II-78Minerals II-78Herbals/Botanicals II-80Non-Herbals II-83Functional Foods II-84Cereals and Grains II-85Breakfast Cereals II-85Breads II-85Dairy Products II-85Margarine and Spreads II-86Yogurts II-86Milk Products II-86Other Dairy Products II-86Beverages II-87
Tracing the Emergence of New Age Alternative Drinks II-87Classification of New Age Functional Drinks II-87Sports Drinks II-87Energy Drinks II-88Enriched Drinks II-88Nutraceutical Drinks II-88Dairy Drinks II-89Fruit Drinks II-89Herbal Drinks II-89Nutrient Enhanced Tea II-89Other Drinks II-89Snacks II-90Bars II-90Ingredient Profile for Meal Replacement Bars, High-Proteinor Bodybuilding Bars, and Weight-Loss or Diet Bars II-90Energy Bars II-91Ingredient Profile for Energy Bars II-91Nutrition Bars II-91Ingredient Profile for Nutrition Bars II-91Candy and Gums II-91Other Confections II-92Other Functional Foods II-92
5. PRODUCT INNOVATIONS/INTRODUCTIONS II-93
Otsuka Pharmaceutical to Unveil Milical Diet Food Product in
Japan II-93
Frutarom Health Unveils DHA and EPA Marine-Sourced Omega-3
Ingredients II-93
Kappa Bioscience Introduces K2VITAL Delta II-93
ZeaVision Introduces Two AREDS 2 Products with Higher Dose of
Zeaxanthin II-93
Spray Active Introduces Five New Oral Spray Vitamins II-94
Nutrition 21 Introduces New FDA Approved NDI II-94
Neurvana Introduces CannaBoost II-94
Nutri-Force Nutrition Releases New Formula of Brazilian Diet II-95
Private Label Unveils New Super Yacon Formulations II-95
Targeted Medical Pharma Launches New Clearwayz™ Dietary
Supplement II-95
Pharmagen Introduces Clotamin at CVS.Com II-96
Fertility Nutraceuticals Unveils New Fertility Product II-96
Lotus Group Launches Lotus Nutraceuticals II-96
Nordic Naturals Launches Nordic Probiotic II-96
ISOCELL Introduces GliSODin Skin Nutrients II-97
Neurvana Launches CannaGard II-97
General Mills Adds Four New Flavors of Crunchy Granola Bars
and Granola Cereal II-98
SourceOne Global Partners Launches Aliv-EL 3X100 II-98
Jarrow Formulas Introduces Three New Products II-98
Pure Health Introduces Eight New Dietary Supplements II-99
KIND Introduces KIND Healthy Grains Bars II-99
IQBiotix Launches Intelligent Probiotics II-99
NextFoods Launches GoodBelly Carrot Ginger II-100
Vitacost.com Launches ARO Black Series II-100
Pure Encapsulations Launches PureSYNAPSE II-100
Life Extension Unveils GlycemicPro Transglucosidase II-101
Quigley Introduces TryptoNite II-101
East West Essentials Launches Optimal Nutrition II-101
Genesis Unveils GenEssential Organic Total Nutrition II-101
NeuroScience Launches AdreCor with SAMe II-101
Life Extension Introduces FAST-C II-102
Quincy Introduces NeuroShake II-102
Advanta Introduces Amazing Omega 3 II-102
PROBAR Introduces Two Sports Nourishment Products II-102
Oceans Omega Introduces Liquid Omega-3 Infusion™ Fortified
Health Shots II-103
InterQuantum Unveils New Range of Nutritional Products II-103
Natrol Launches New Natrol Fast Dissolve Products II-103
Powerful Yogurt Launches New Greek Yogurt II-103
Navitas Launches Range of Organic and Superfood Products II-104
Life Extension Launches Cardio Peak™ II-104
Twinlab Introduces Several Organic Teas II-104
Groupe Biscuits Launches New Bars under Praeventia Line II-105
Private Label Nutraceuticals Introduces Three New Raspberry
Ketone Products II-105
Twinlab Unveils New Range of Dietary Supplements II-105
Pondera Launches Deepak Chopra Endorphinate II-105
Nordic Naturals Launches Vitamin D3 Vegan II-106
NuSirt Sciences Introduces NuControl II-106
Nordic Naturals Launches Baby's DHA Vegetarian II-106
Parry Nutraceuticals Introduces Parry's Wellness II-107
MegaFood Introduces a New Range of Vegan Dietary Supplements II-107
Balance Bar Unveils Balance Bar BARE Blueberry Acai II-107
Basic Organics Introduces Cardia 7 II-108
S&D Coffee Launches JUVA Roast II-108
Fresh & Easy Unveils a New Range of Affordable Supplements and
Vitamins II-108
Stimflora USA Introduces Stimflora Prebiotic Supplements II-108
Eternal Lifestyles Introduces Novel Vitamins and Supplements
Product Portfolio II-109
DSM Introduces Essentials for Vegetarians II-109
Private Label Nutraceuticals Unveils Range of Potent Green
Coffee Bean Extract Supplements II-109
Fertility Nutraceuticals Introduces FERTINATAL Micronized DHEA
Supplement II-110
Bond Laboratories Introduces Dual Impact™ Stack II-110
6. RECENT INDUSTRY ACTIVITY II-111Stalco Enters into Partnership with Lime Light CRM II-111NIF Establishes a Joint Venture with Ensigns and Jayshree Foods II-111Plandai Biotechnology and Natural Products Ink DistributionAgreement II-111Sevo Nutraceuticals Inks Distribution Agreement with EmersonEcologies II-112G.E.A.R and Flush Fitness Ink Letter of Intent II-112Crown Marketing Establishes Crown Nutraceuticals II-112RW Nutra Unveils Novel Online Store II-113Baobab Foods to Develop Baobab Food-based Nutraceuticals II-113
Twinlab Develops Twinlab Veggie Protein II-113Pharmavite Expands VitaMelts Nature Made Product Line byIntroducing Two New Products II-113Inergetics to Distribute Products through Meijer and GroceryOutlets II-114Snikiddy Adds Kale to Eat Your Vegetables Chips Line II-114NBTY Installs Advanced Vitamin Manufacturing Plant II-114GSK Signs Agreement with Suntory Beverage & Food II-115Frutarom Takes Over PTI Group II-115EHouse Global Takes Over NutraLiquids II-115Nipro Diagnostics Acquires P.J. Noyes II-115
Kohlberg & Company Acquires Nellson Nutraceutical II-116RoundTable Takes Over Santa Cruz Nutritionals II-116FMC Acquires Epax Nutra II-116Nutranomics Signs LOI with Genesar Nutraceuticals to Take OverGenEpic™ II-116Intelligent Living Signs LOI with Health and Beyond II-117Vestiage to Take Over RegiMEN II-117Soho Flordis International Takes Over ProThera II-117Nature's Answer® Takes Over Genceutic II-118
Omega Protein Takes Over Wisconsin Specialty Protein II-118Nestlé Takes Over Pfizer Nutrition II-118Creative Edge Takes Over Chesapeake Nutraceuticals II-118Enerbrite Technologies Acquires SBSI Nutraceuticals II-118Hemp Inks Marketing and Distribution Agreement with CRC II-119Reckitt Benckiser Inks Merger Agreement with Schiff II-119DSM Takes Over Tortuga II-119Vivakor Acquires Stake in VivaCeuticals II-119Royal DSM Takes over Cargill's Enzymes and Cultures II-119Nestlé Health Science Inaugurates Facility for Production ofMedical Nutrition Products II-120LTS Nutraceuticals Acquires Biocalth II-120Private Label Nutraceuticals and Natural Health Trading EnterInto Agreement II-120SOHM Commences Commercial Production of Nutraceuticals II-121
7. FOCUS ON SELECT GLOBAL PLAYERS II-122
Amway (US) II-122
Archer Daniels Midland Company (US) II-122
Arkopharma Laboratories S.A (France) II-122
Bactolac Pharmaceuticals, Inc. (US) II-122
BASF SE (Germany) II-123
BASF Human Nutrition (Germany) II-123
Bayer Healthcare AG (Germany) II-123
Bayer Consumer Care II-124
Ceapro, Inc. (Canada) II-124
GlaxoSmithKline Plc. (UK) II-124
Groupe Danone (France) II-125
Mead Johnson Nutritionals, Inc. (US) II-125
Natrol Inc. (US) II-126
NBTY, Inc. (US) II-126
Nestlé SA (Switzerland) II-126
Nestlé HealthCare Nutrition (Switzerland) II-127
Nutraceutical Corporation (US) II-127
PepsiCo Inc. (US) II-128
Perrigo Company (US) II-128
Red Bull GmbH (Austria) II-129
Royal DSM N.V. (The Netherlands) II-129
The Coca-Cola Co. (US) II-130
Valensa International (US) II-130
8. GLOBAL MARKET PERSPECTIVE II-131Global Nutraceuticals Market: Analytics by Geographic Region II-131Table 21: World Recent Past, Current & Future Market Analysisfor Nutraceuticals by Geographic Region - US, Canada, Japan,Europe, Asia-Pacific (excluding Japan), Latin America andRest of World Markets Independently Analyzed with AnnualSales Figures in US$ Million for Years 2013 through 2020(includes corresponding Graph/Chart) II-131
Table 22: World Historic Review for Nutraceuticals by
Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America and Rest of World Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) II-132
Table 23: World 15-Year Perspective for Nutraceuticals byGeographic Region - Percentage Breakdown of Dollar Sales forUS, Canada, Japan, Europe, Asia-Pacific (excluding Japan),Latin America and Rest of World Markets for Years 2006, 2014 &2020 (includes corresponding Graph/Chart) II-133Global Nutraceuticals Market: Analytics by Product Group/Segment II-134Table 24: World Recent Past, Current & Future Market Analysisfor Dietary Supplements by Geographic Region - US, Canada,Japan, Europe, Asia-Pacific (excluding Japan), Latin Americaand Rest of World Markets Independently Analyzed with AnnualSales Figures in US$ Million for Years 2013 through 2020(includes corresponding Graph/Chart) II-134
Table 25: World Historic Review for Dietary Supplements by
Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America and Rest of World Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) II-135
Table 26: World 15-Year Perspective for Dietary Supplementsby Geographic Region - Percentage Breakdown of Dollar Salesfor US, Canada, Japan, Europe, Asia-Pacific (excludingJapan), Latin America and Rest of World Markets for Years2006, 2014 & 2020 (includes corresponding Graph/Chart) II-136
Table 27: World Recent Past, Current & Future Market Analysis
for Dietary Supplements by Product/Group Segment - Vitamins,
Minerals, Herbals, Non-Herbals and Others Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2013 through 2020 (includes corresponding
Graph/Chart) II-137
Table 28: World Historic Review for Dietary Supplements byProduct/Group Segment - Vitamins, Minerals, Herbals,Non-Herbals and Others Markets Independently Analyzed withAnnual Sales Figures in US$ Million for Years 2006 through2012 (includes corresponding Graph/Chart) II-138
Table 29: World 15-Year Perspective for Dietary Supplements
by Product/Group Segment - Percentage Breakdown of Dollar
Sales for Vitamins, Minerals, Herbals, Non-Herbals and Others
Markets for Years 2006, 2014 & 2020 (includes corresponding
Graph/Chart) II-139
Table 30: World Recent Past, Current & Future Market Analysisfor Vitamin Dietary Supplements by Geographic Region - US,Canada, Japan, Europe, Asia-Pacific (excluding Japan), LatinAmerica and Rest of World Markets Independently Analyzed withAnnual Sales Figures in US$ Million for Years 2013 through2020 (includes corresponding Graph/Chart) II-140
Table 31: World Historic Review for Vitamin Dietary
Supplements by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America and Rest of
World Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2006 through 2012 (includes
corresponding Graph/Chart) II-141
Table 32: World 15-Year Perspective for Vitamin DietarySupplements by Geographic Region - Percentage Breakdown ofDollar Sales for US, Canada, Japan, Europe, Asia-Pacific(excluding Japan), Latin America and Rest of World Marketsfor Years 2006, 2014 & 2020 (includes correspondingGraph/Chart) II-142
Table 33: World Recent Past, Current & Future Market Analysis
for Mineral Dietary Supplements by Geographic Region - US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America and Rest of World Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2013 through
2020 (includes corresponding Graph/Chart) II-143
Table 34: World Historic Review for Mineral DietarySupplements by Geographic Region - US, Canada, Japan, Europe,Asia-Pacific (excluding Japan), Latin America and Rest ofWorld Markets Independently Analyzed with Annual SalesFigures in US$ Million for Years 2006 through 2012 (includescorresponding Graph/Chart) II-144
Table 35: World 15-Year Perspective for Mineral Dietary
Supplements by Geographic Region - Percentage Breakdown of
Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America and Rest of World Markets
for Years 2006, 2014 & 2020 (includes corresponding
Graph/Chart) II-145
Table 36: World Recent Past, Current & Future Market Analysisfor Herbal Dietary Supplements by Geographic Region - US,Canada, Japan, Europe, Asia-Pacific (excluding Japan), LatinAmerica and Rest of World Markets Independently Analyzed withAnnual Sales Figures in US$ Million for Years 2013 through2020 (includes corresponding Graph/Chart) II-146
Table 37: World Historic Review for Herbal Dietary
Supplements by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America and Rest of
World Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2006 through 2012 (includes
corresponding Graph/Chart) II-147
Table 38: World 15-Year Perspective for Herbal DietarySupplements by Geographic Region - Percentage Breakdown ofDollar Sales for US, Canada, Japan, Europe, Asia-Pacific(excluding Japan), Latin America and Rest of World Marketsfor Years 2006, 2014 & 2020 (includes correspondingGraph/Chart) II-148
Table 39: World Recent Past, Current & Future Market Analysis
for Non-Herbal Dietary Supplements by Geographic Region - US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America and Rest of World Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2013 through
2020 (includes corresponding Graph/Chart) II-149
Table 40: World Historic Review for Non-Herbal DietarySupplements by Geographic Region - US, Canada, Japan, Europe,Asia-Pacific (excluding Japan), Latin America and Rest ofWorld Markets Independently Analyzed with Annual SalesFigures in US$ Million for Years 2006 through 2012 (includescorresponding Graph/Chart) II-150
Table 41: World 15-Year Perspective for Non-Herbal Dietary
Supplements by Geographic Region - Percentage Breakdown of
Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America and Rest of World Markets
for Years 2006, 2014 & 2020 (includes corresponding
Graph/Chart) II-151
Table 42: World Recent Past, Current & Future Market Analysisfor Other Dietary Supplements by Geographic Region - US,Canada, Japan, Europe, Asia-Pacific (excluding Japan), LatinAmerica and Rest of World Markets Independently Analyzed withAnnual Sales Figures in US$ Million for Years 2013 through2020 (includes corresponding Graph/Chart) II-152
Table 43: World Historic Review for Other Dietary Supplements
by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America and Rest of
World Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2006 through 2012 (includes
corresponding Graph/Chart) II-153
Table 44: World 15-Year Perspective for Other DietarySupplements by Geographic Region - Percentage Breakdown ofDollar Sales for US, Canada, Japan, Europe, Asia-Pacific(excluding Japan), Latin America and Rest of World Marketsfor Years 2006, 2014 & 2020 (includes correspondingGraph/Chart) II-154
Table 45: World Recent Past, Current & Future Market Analysis
for Functional Foods & Beverages by Geographic Region - US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America and Rest of World Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2013 through
2020 (includes corresponding Graph/Chart) II-155
Table 46: World Historic Review for Functional Foods &Beverages by Geographic Region - US, Canada, Japan, Europe,Asia-Pacific (excluding Japan), Latin America and Rest ofWorld Markets Independently Analyzed with Annual SalesFigures in US$ Million for Years 2006 through 2012 (includescorresponding Graph/Chart) II-156
Table 47: World 15-Year Perspective for Functional Foods &
Beverages by Geographic Region - Percentage Breakdown of
Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America and Rest of World Markets
for Years 2006, 2014 & 2020 (includes corresponding
Graph/Chart) II-157
III. MARKET
1. THE UNITED STATES III-1
A.Market Analysis III-1
Table 48: Percentage Breakdown of Nutraceutical Users in the
US by Age Group (includes corresponding Graph/Chart) III-1
Nutraceutical Formulations Ranked on the Basis of Consumer
Preference in the United States (2012) II-2
Impact of the Recession III-2
Vitamin & Dietary Supplement Producers Seek Respite in
Product Innovation to Offset Threat from Growing
Controversies III-2
Table 49: US Dietary Supplements Market (2013): Percentage
Breakdown of Value Sales by Category - Bone, Digestive,
General Health, Heart Health, Immune System, Joint and
Others (includes corresponding Graph/Chart) III-4
Rising Demand for Health Foods III-4
Key Market Challenges III-4
Competitive Landscape III-4
Market Drivers, Trends and Issues III-5
Pharmaceutical and Food Sectors Riding High on
Nutraceutical Uptake III-5
Mired in Safety Concerns, Energy Drinks Continue to Ride High III-5
Growing Demand for Nutraceuticals that Promote Gut and
Digestive Health III-5
Nutraceutical Solutions for Joint Health: Addressing a
Major Health Concern III-7
Growing Demand for Collagen Supplements III-8
SAMe: A Powerful Solution with Limited Penetration III-8
Omega 3s Helps Mitigate Pain III-8
Egg Membrane Offers Notable Benefits III-8
Next Generation Ingredients III-9
Ethnic Diversification towards Personal Health III-9
Graying America: The Hottest Target for Nutraceuticals III-10
Table 50: North American Aging Population by Age Group:
1975-2050 (includes corresponding Graph/Chart) III-10
Baby Boomers: A Prime Target for Functional Food Makers III-11
Women: A Crucial Customer Base III-11
Rising Healthcare Costs Remains a Major Growth Driver III-11
Negative Media Environment III-11
Brain Health Market Targeting All Ages III-12
Rising Health Concerns among Children Offer Promising
Potential for Nutraceuticals III-12
Some Key Nutrition Related Disorders in Children and the
Role of Supplements in their Treatment III-14
Attention Deficit Hyperactivity Disorder (ADHD) III-14
Bone Development and Density III-14
Atopic Dermatitis (AD) III-15
Functional Foods for Children: Larger Scope III-15
Table 51: Leading Brands in the US Children's Vitamin
Supplements Market (2012): Percentage Breakdown of Value
Sales for Disney, Flintstones, L'ilCritters, Private
Label and Others (includes corresponding Graph/Chart) III-15
New Strategies: Need of the Hour III-15
Customized Nutraceutical Labels in Great Demand III-16
Raw Material Suppliers Play an Active Role III-16
Functional Foods Lead the Way III-16
Provision of Scientific Evidence: A Way to Success III-16
Distribution Channels III-17
Nutraceuticals Regulations in the US III-17
New Regulations to Cause Disruptions and Tame
Unsubstantiated Claims III-17
FDA Relaxes Rules on Functional Food Claims III-18
Role of the Nutraceuticals Institute (NI) III-18
Consumer Health Information for Better Nutrition Initiative
(CHIBNI) III-19
Federal Trade Commission (FTC) III-19
Nutrition Labeling and Education Act (NLEA) III-19
FDA Modernization Act (FDAMA) III-20
Federal Food, Drug and Cosmetic Act (FDCA) III-20
Generally Recognized As Safe (GRAS) III-21
Dietary Supplements Market Overview III-21
Strategic Shift in Demand Patterns III-22
Adult Usage of Dietary Supplements Increases III-22
Table 52: Frequency of Dietary Supplement Usage in the US
(2013) (includes corresponding Graph/Chart) III-23
Distribution III-23
Table 53: US Dietary Supplements Market (2013): Percentage
Breakdown of Value Sales by Distribution Channel -
Specialized and Health Food Stores, Mass Market,
Direct-to-Customer and Healthcare Practitioners (includes
corresponding Graph/Chart) III-23
FDA's GMP Rules for Dietary Supplement Manufacturing III-23
Will Reports on Adverse Effects of Dietary Supplements
Hamper Market? III-24
Vitamins Market Overview III-24
Table 54: Percentage of Population Consuming Vitamins in
the US: 1990-2011 (includes corresponding Graph/Chart) III-25
Market Snapshots III-25
Table 55: Leading Vitamin Manufacturers in the US (2012):
Percentage Breakdown of Value Sales for Bayer Consumer
Health, Pfizer, Bausch and Lomb Inc., Northwest Natural
Products, Pharmavite Corp., Alcon Laboratories, Nature
Smart, Private Label and Others (includes corresponding
Graph/Chart) III-26
Table 56: Top 10 'One and Two Lettered' Vitamin Brands inthe US (2012) - Breakdown of Value Sales (in US$ Millions)by Brand - Nature Made, Nature's Bounty, Sundown Naturals,Airborne, Ester C, Rexall, Natrol, Slo Niacin, L'ilCritters Immune C and Private Label (includescorresponding Graph/Chart) III-27
Table 57: US Liquid Vitamins and Minerals Market by
Leading Brands (2012): Sales in US$ Million for Emergen-C,
Alacer Emergen-C, Joint Juice, Enfamil Poly VI Sol,
Nature's Bounty, Emergen-C Immune Plus, Wellesse,
Elations, Mommy's Bliss, Private Label, and Others
(includes corresponding Graph/Chart) III-27
Table 58: Top 10 Multivitamin Brands in the US (2012):Breakdown of Value Sales (in US$ Million) by Brand -Centrum Silver, Bausch & Lomb Preservision, Flintstones,Centrum, One-A-Day Vita Craves, Airborne, Nature Made,One-A-Day Women's, Bausch & Lomb Ocuvite and Private Label(includes corresponding Graph/Chart) III-28
Table 59: US Market for Natural Vitamins (2012):
Percentage Value Share Breakdown by Retail Channel -
Drugstores, Food Stores and Discount Stores (includes
corresponding Graph/Chart) III-28
Table 60: Multivitamins' Market Share by Retail Channel in2012: Percentage Value Breakdown for Discount Stores,Chain Drugstores, Food/Drug Combination Stores,Supermarkets and Independent Drugstores (includescorresponding Graph/Chart) III-29Herbal Supplements Market Overview III-29Efficacy of Herbal Supplements Remains a Major Concern III-29Table 61: US Herbal Dietary Supplement Retail Sales byChannels (2012 & 2013): Percentage Breakdown of SalesRevenues for Mass Retail Stores, Specialty Stores andDirect-to-Consumer Channels (includes correspondingGraph/Chart) III-30Non-Herbal Supplements III-31
Non-Herbal Supplements in Great Demand III-31Growing Demand for Preventive Healthcare to Drive USGlucosamine Supplements Market III-31Table 62: US Recent Past, Current & Future Analysis forGlucosamine-Chondroitin Supplements Market Analyzed withAnnual Sales Figures in US$ Million for Years 2009 through2017 (includes corresponding Graph/Chart) III-32Other Supplements III-32Demand for Whey Protein Rises III-32
Growing Inclination towards Preventive Healthcare DrivesDemand for Amino Acid Supplements III-32Functional Foods and Beverages Market Overview III-33Top 10 Functional Food Claims in the US III-33Table 63: Top 15 Reasons that Prevent Americans from Consuming Functional Food Products (2013): Ranked on theBasis of Percentage of the Total Number of Respondents(includes corresponding Graph/Chart) III-34
Table 64: US Energy and Nutrition Bars Market (2013):
Percentage Share Breakdown by Retail Channels- Mass Market,
Health and Natural Food Stores and Others (includes
corresponding Graph/Chart) III-35
Potential Opportunities in the Functional Confectionery
Segment III-35
Lutein in Nutraceutical Products: Rapidly Growing III-35
Table 65: Leading Brands of Nutritional Snacks in the US
(2012): Percentage Share Breakdown of Value Sales for
Planters, Planters Nutrition, Snack Club, Frito-Lay,
Private Label and Others (includes corresponding
Graph/Chart) III-36
Table 66: Leading Players in the US Nutritional SnacksMarket (2012): Percentage Share Breakdown of Value Salesfor Kraft Foods, Diamond Foods, Frito-Lay, Snak Club,Kar's Nut, Private Label and Others (includescorresponding Graph/Chart) III-36Functional Beverages Go Mainstream III-36Table 67: US Functional Beverages Market (2012 & 2013):Percentage Breakdown of Value Sales by Segment - SportsDrinks, Energy Drinks and Elixirs (includes correspondingGraph/Chart) III-37Sports and Performance Beverages III-37Table 68: Leading Non-aseptic Sports Drinks Brands in theUS (2012): Percentage Breakdown of Dollar Sales for Gatorade Perform, Powerade ION4, Gatorade, Gatorade G2,Powerade Zero, Gatorade Frost, Gatorade Cool Blue, G2,Powerade and Others (includes corresponding Graph/Chart) III-38A Diverse Distribution Network for Functional Foods & Beverages III-38Product Launches III-39
Strategic Corporate Developments III-55Key Players III-61B.Market Analytics III-68Table 69: The US Recent Past, Current & Future Analysis forNutraceuticals by Product Group/Segment - DietarySupplements (Vitamins, Minerals, Herbals, Non-Herbals andOthers) and Functional Foods & Beverages MarketsIndependently Analyzed with Annual Sales Figures in US$Million for Years 2013 through 2020 (includes correspondingGraph/Chart) III-68
Table 70: US Historic Review for Nutraceuticals by Product
Group/Segment - Dietary Supplements (Vitamins, Minerals,
Herbals, Non-Herbals and Others) and Functional Foods &
Beverages Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2006 through 2012 (includes
corresponding Graph/Chart) III-69
Table 71: The US 15-Year Perspective for Nutraceuticals byProduct/Group Segment - Percentage Breakdown of Dollar Salesfor Dietary Supplements (Vitamins, Minerals, Herbals,Non-Herbals and Others) and Functional Foods & BeveragesMarkets for Years 2006, 2014 & 2020 (includes correspondingGraph/Chart) III-70
2. CANADA III-71
A.Market Analysis III-71
An Overview of the Functional Foods & Beverages Market in
Canada III-71
Consumers Show Preference for Functional Foods and Natural
Health Products III-72
Canada: A Key Supplier for Functional Ingredients and Foods III-72
Distribution Channels III-73
Table 72: Canadian Supplements Market (2013): Percentage
Breakdown of Value Sales by Distribution Channel Type -
Drug Stores, Health Food Retailers, Grocery Stores, and
Others (includes corresponding Graph/Chart) III-73
Regulatory Environment III-73
Definition III-73
Food and Drugs Act and Health Canada III-73
Natural Health Product Regulations III-74
Health Canada Disapproves Sales of Alcohol Containing
Energy Drinks III-74
Sales of Energy Drinks to Require Mandatory Pharmacist
Supervision III-74
Product Launches III-74
Strategic Corporate Development III-75
Key Players III-76
B.Market Analytics III-77
Table 73: Canadian Recent Past, Current & Future Analysis
for Nutraceuticals by Product Group/ Segment - Dietary
Supplements (Vitamins, Minerals, Herbals, Non-Herbals and
Others), and Functional Foods & Beverages Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-77
Table 74: Canadian Historic Review for Nutraceuticals byProduct Group/Segment - Dietary Supplements (Vitamins,Minerals, Herbals, Non-Herbals and Others), and FunctionalFoods & Beverages Markets Independently Analyzed with AnnualSales Figures in US$ Million for Years 2006 through 2012(includes corresponding Graph/Chart) III-78
Table 75: Canadian 15-Year Perspective for Nutraceuticals by
Product Group/ Segment - Percentage Breakdown of Dollar
Sales for Dietary Supplements (Vitamins, Minerals, Herbals,
Non-Herbals and Others), and Functional Foods & Beverages
Markets for Years 2006, 2014 & 2020 (includes corresponding
Graph/Chart) III-79
3. JAPAN III-80A.Market Analysis III-80Nutraceuticals Experience Continued Growth in Japan III-80Japanese Vitamin Market Snapshots III-81Tough Regulations Stall VMS Sales in Japan III-81Japan Leads the Global Beauty Supplements Market III-82Japanese Herbal Supplements Remain Underdeveloped III-82Japan: A Major Functional Foods Market III-82Table 76: Japanese Functional Food Market (2013):Percentage Share Breakdown of Value Sales by FunctionalClaim - Beauty Benefits, Bone & Joint Health, DietaryManagement, Eye Health, Green Charge, IntestinalRegulation, Lifestyle Disease Prevention, Liver Health,Multi-balance, Nutritional Balance, NutritionalFortification, Tooth Decay Prevention and Others (includes corresponding Graph/Chart) III-83Ageing Demographics: The Best Target for Japanese Food Makers III-83
European Functional Food Brands Find Takers in Japan III-84Functional Beverages Brim in Japan III-84Distribution Network III-84Table 77: Japanese Functional Foods Market (2013):Percentage Breakdown of Value Sales by Distribution ChannelType - Convenience Stores, Correspondence Sales,Door-to-Door Sales, Drug Stores, Mass Merchandisers andOthers (includes corresponding Graph/Chart) III-85Regulatory Environment III-85Definition III-85FOSHU (Foods for Specified Health Uses) III-85
Laws Governing the Imports of Herbal Supplements III-86Food Sanitation Law III-86Plant Quarantine Law III-86Product Launch III-86Strategic Corporate Development III-86B.Market Analytics III-88Table 78: Japanese Recent Past, Current & Future Analysisfor Nutraceuticals by Product Group/Segment - DietarySupplements (Vitamins, Minerals, Herbals, Non-Herbals andOthers), and Functional Foods & Beverages MarketsIndependently Analyzed with Annual Sales Figures in US$Million for Years 2013 through 2020 (includes correspondingGraph/Chart) III-88
Table 79: Japanese Historic Review for Nutraceuticals by
Product Group/Segment - Dietary Supplements (Vitamins,
Minerals, Herbals, Non-Herbals and Others), and Functional
Foods & Beverages Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2006 through 2012
(includes corresponding Graph/Chart) III-89
Table 80: Japanese 15-Year Perspective for Nutraceuticals byProduct Segment - Percentage Breakdown of Dollar Sales forDietary Supplements (Vitamins, Minerals, Herbals,Non-Herbals and Others), and Functional Foods & BeveragesMarkets for Years 2006, 2014 & 2020 (includes correspondingGraph/Chart) III-90
4. EUROPE III-91
A.Market Analysis III-91
Outlook in a Nutshell III-91
Quick Facts on Western European Market for Vitamin Supplements III-91
European Vitamin Supplement Manufacturers Face Significant
Competition from Asian Counterparts III-92
New Regulations to Cause Disruptions and Tame
Unsubstantiated Claims III-93
Europe Herbal Supplements Market Overview III-93
Regulatory Environment III-94
EU Directive Stifles Market for Non-European Traditional
Herbal Drugs III-95
EU Imposes Strict Regulations on OTC Herbal Medicines III-95
IMB Bans Echinacea for Children III-96
Regulations on Garlic based Medicinal Products Sale in the EU III-96
Permitted Claims for Garlic Medicinal Products in the
European Union III-97
Functional Foods: A Promising Market in Europe III-97
Changing Demographics to Propel Market Growth III-98
Table 81: Population Breakup by Age Group for Select
European Countries: 2011 (as a Percentage of Total
Population) (includes corresponding Graph/Chart) III-99
Functional Drinks: A Relatively Unpopular Category III-100
Table 82: Functional Drinks Market in Western Europe
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