Global Predictive Analytics Market 2014-2018

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Apr 17, 2014, 11:59 ET

DUBLIN, April 17, 2014 /PRNewswire/ --

Research and Markets (http://www.researchandmarkets.com/research/z3g9kv/global_predictive) has announced the addition of the "Global Predictive Analytics Market 2014-2018" report to their offering.

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The analysts forecast the Global Predictive Analytics market to grow at a CAGR of 30.19 percent over the period 2014-2018. One of the key factors contributing to this market growth is the increasing need of enterprises to remain competitive in the market. The Global Predictive Analytics market has also been witnessing the emergence of cloud-based predictive analytics. However, the lack of awareness could pose a challenge to the growth of this market.

The report, the Global Predictive Analytics Market 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Americas, and the EMEA, and APAC regions; it also covers the Global Predictive Analytics market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

The cloud is fast becoming an important option for purchasing and deploying the software. Enterprises are increasingly investing in cloud-based offerings for their operational systems. A cloud-based deployment allows the embedding of predictive analytics in the solution. The target systems can be custom or packaged solutions and can be delivered in the cloud or on-premises. Cloud-based deployment is also used to embed 'customer churn' predictions in cloud-customer relationship management.

The solutions based on cloud-based predictive analytics are well established in customer relationship management, human resources, and marketing. In addition, cloud-based predictive analytics is also used in the decision-making process and is known as Decision as a Service. Furthermore, the cloud empowers enterprises to deliver elastic computing power for building predictive analytics models.

According to the report, one of the major growth drivers in the market is the increasing need of enterprises to remain competitive in the market, which they achieve by implementing predictive analytics in their business processes.

Further, the report states that one of the major challenges is lack of awareness. It is often observed that enterprises are not aware of the potential benefits of implementing predictive analytics in their business processes.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Key Topics Covered:

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

04. Market Research Methodology

05. Introduction

06. Market Landscape

07. Market Segmentation by End-users

08. Geographical Segmentation

09. Key Leading Countries

10. Buying Criteria

11. Market Growth Drivers

12. Drivers and their Impact

13. Market Challenges

14. Impact of Drivers and Challenges

15. Market Trends

16. Trends and their Impact

17. Vendor Landscape

Companies Mentioned: