Global Smartwatch Market 2016-2020: Several Vendors have Taken the Crowdfunding Route to Raise Funds for their Projects

Jan 04, 2016, 13:10 ET from Research and Markets

DUBLIN, Jan. 4, 2015 /PRNewswire/ --

Research and Markets ( has announced the addition of the "Global Smartwatch Market 2016-2020" report to their offering.

The global smartwatch market to grow at an impressive CAGR of approximately 12% by 2020.

The global market for smartwatches is extremely competitive and is primarily dominated by large global players like Apple and Samsung. To gain traction in this market, many vendors are now forming strategic partnerships with other industry players to attract new customers to the wearable market. Since this market is still in its growth stage, many new players are expected to enter the market as it has a huge growth potential.

 The widespread availability of smartwatches with advanced functionalities and features is expected to augment the interest of technology and fitness enthusiasts during the forecast period.

The high compatibility of smartwatches with other mobile computing devices is expected to be the key driver for the growth of this market. Nowadays, smartwatches can be connected to devices like TVs, media players, headsets, smartphones, laptops, PoS devices, and other devices having Bluetooth and NFC capabilities. This high compatibility of smart watches is a significant factor that is expected to augment market growth during the forecast period.

In this market research report, analysts have estimated the Americas to dominate the global market for smartwatches during the projected period. This region presently accounts for more than 68% of the total market share and is envisaged to retain its dominating hold over the market during the forecast period owing to factors like rapid advances in technology and changing consumer preferences over the usage of electronic devices. 

Several vendors in global smartwatch market have taken the crowdfunding route to raise funds for their projects. This has benefitted the market in several ways. First, it has increased awareness among potential customers. Second, it has provided enormous opportunities for small vendors to innovate and succeed in the stiff competition. Crowdfunding allows vendors to anticipate the interest for their products and directly communicate with potential buyers and involve them in the product development stage. This helps vendors build the right products for the market.

The leading vendors in the market are:

  • Apple
  • Fitbit
  • Pebble
  • Samsung
  • Sony

Other prominent vendors in the market include

  • ASUSTeK Computer
  • PolarElectro

Key Topics Covered:

Part 01: Executive summary

Part 02: Scope of the report

Part 03: Market research methodology

Part 04: Introduction

Part 05: Market landscape

Part 06: Geographical segmentation

Part 07: Market drivers

Part 08: Impact of drivers

Part 09: Market challenges

Part 10: Impact of drivers and challenges

Part 11: Market trends

Part 12: Vendor landscape

Part 13: Key vendor analysis

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Media Contact: Laura Wood , +353-1-481-1716,

SOURCE Research and Markets