NEW YORK, Oct. 20, 2011 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:
Global SMS Infrastructure Market
http://www.reportlinker.com/p0657654/Global-SMS-Infrastructure-Market.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Mobile_Telephony
While there is a clear slowdown in the growth of legacy mobile messaging services such as SMS and MMS in several regions of the world (such as North America and Europe), high growth rates still exist in other regions such as Asia Pacific. Overall, it is unreasonable to expect a 'hockey stick' growth in legacy mobile messaging in most of the regions of the world, which means that investments in messaging infrastructure licensing for core messaging platforms is slowing. At the same time, however, maintenance revenue and revenue from premium messaging services is helping sustain the market momentum and is providing a steady stream of revenue to the mobile messaging vendors.
Table of Contents
C h a p t e r 1
Introduction and Overview of the SMS Infrastructure Market
Introduction to the SMS Infrastructure Market 1-1
Global SMS Infrastructure Market 1-1
Summary of Findings and Key Conclusions 1-3
Key Findings 1-3
C h a p t e r 2
Key Market Dynamics
Industry Challenges and Market Drivers 2-1
Industry Challenges 2-1
Helping Mobile Operators Counter the Slowdown in Messaging Revenue 2-2
Rapid Growth of Alternate Communication Services over Cellular Networks Threatens the Growth of
Mobile Messaging 2-2
Ongoing Consolidation in the Global Mobile Industry could Hurt some Industry Participants 2-2
Competition from Emerging Solution Providers of IP-based Messaging Services is a Challenge for some
Industry Participants 2-3
Intense Competition and Flat-rate Pricing for Messaging Infrastructure could be a Challenge 2-3
Uncertainty About the Future of Operator-focused Value-added Service Providers is a Major Challenge 2-4
Routers and SMSC - Complementary or Competing? 2-4
Leveraging Messaging Expertise to Participate in the Machine-to-Machine Communications Opportunity
Remains a Challenge 2-5
Market Drivers 2-5
New Capacity License Sales to Support Growth in Messaging Volumes is an Industry Driver 2-6
Investments in New Service Creation Platforms for Mobile Messaging 2-6
Investments in Next-generation Mobile Messaging Services are Expected to Drive Market Growth 2-7
Continued Need to Drive Network Efficiency Leads to Investments in First Delivery Attempt Solutions 2-7
Application-to-person and Person-to-application Traffic from Services Such as Social Networking;
Mobile Banking and Mobile Commerce; and Mobile Marketing Drive Network Investments 2-8
The MVNO Market in Regions Such as Latin America Represents a Good Market Opportunity for
Mobile Messaging Vendors 2-8
Partnering with Multiple Innovative Service Providers is Helping Mobile Operators Manage the Shift
Towards Network 'Openness' 2-9
Commercial Mobile Alerts Systems Represent a New Market Opportunity 2-9
Key Market Trends 2-9
Key Market Trends and Impact on Messaging Vendors 2-9
Continued Rise of Mobile Messaging Volumes and Increasing Contribution of A2P/P2A Messaging 2-9
Enhanced Push for Enterprise Messaging Services 2-10
Helping Mobile Operators Compete or Collaborate with the OTT Communication Providers 2-10
IP Messaging 2-11
The State of Next-generation Mobile Messaging in North America and Other Regions 2-15
New service examples and deployment scenarios 2-16
C h a p t e r 3
Global SMS Infrastructure Markets
Market Definitions 3-1
Key Market Definitions and Overview 3-1
Short Message Service Center (SMSC) 3-1
SMS Gateway Mobile Switching Center (SMS-GMSC) 3-1
MSC 3-1
Mobile Station 3-2
SMS Signaling Components 3-2
First Delivery Attempt (FDA) 3-4
SMS Infrastructure Markets – Opportunities and Business Model 3-5
Mobile Messaging Components 3-5
Business Models and Pricing Mechanisms 3-5
Market Revenue Forecasts 3-7
Forecast Methodology – Capacity Investment and Maintenance 3-7
Forecast Methodology – Mobile Messaging Middleware Solutions for New Service Creation
and Management 3-9
Global Revenue Forecasts – SMS Platform Capacity Licensing and Maintenance; and
Messaging Middleware Platforms 3-10
Regional Forecast 3-16
Competitive Analysis and Market Share Analysis 3-19
Competitive Analysis 3-19
Market Share Analysis 3-20
C h a p t e r 4
Key Industry Participants
Mobile Messaging Vendors and Solution Providers 4-1
Acision 4-1
Key Messaging Offerings and Value Propositions (Services and Infrastructure) 4-2
Partnerships 4-6
Airwide Solutions 4-6
Key Messaging Offerings and Value Propositions (Services and Infrastructure) 4-6
The Open Services Framework 4-11
Key Customers and Partnerships 4-11
Comverse 4-11
Key Messaging Offerings and Value Propositions (Services and Infrastructure) 4-12
Key Customers and Partnerships 4-17
Ericsson 4-17
Key Messaging Offerings and Value Propositions (Services and Infrastructure) 4-17
Key Customers and Partnerships 4-19
Interop Technologies 4-20
Key Messaging Offerings and Value Propositions (Services and Infrastructure) 4-20
Key Customers and Partnerships 4-23
Jinny Software 4-23
Key Messaging Offerings and Value Propositions (Services and Infrastructure) 4-24
Key Customers and Partnerships 4-26
Mavenir Systems 4-26
Key Messaging Offerings and Value Propositions (Services and Infrastructure) 4-26
Key Customers and Partnerships 4-30
NewNet Communication Technologies 4-30
Key Messaging Offerings and Value Propositions (Services and Infrastructure) 4-31
Key Customers and Partnerships 4-33
TeleCommunication Systems, Inc. 4-34
Key Messaging Offerings and Value Propositions (Services and Infrastructure) 4-34
Key Customers and Partnerships 4-37
Tekelec 4-37
Key Messaging Offerings and Value Propositions (Services and Infrastructure) 4-38
Key Customers and Partnerships 4-40
List of Figures
C h a p t e r 2
Key Market Dynamics
2-1 SMS Infrastructure Market:
Impact of Top Eight Industry Challenges (Global), 2011-2017 2-1
2-2 SMS Infrastructure Market:
Market Drivers Ranked in Order of Impact (Global), 2011-2017 2-5
C h a p t e r 3
Global SMS Infrastructure Markets
3-1 SMS Infrastructure Market:
Revenue Forecasts (Global), 2009-2017 3-12
3-2 SMS Infrastructure Market:
SMS - Sent and Received Volume Forecast (Global), 2009-2017 3-14
3-3 SMS Infrastructure Market:
SMS Volume - Sent and Received by Region (Global), 2009-2017 3-16
3-4 SMS Infrastructure Market:
Revenue Forecasts by Geographic Region (Global), 2009-2017 3-17
3-5 SMS Infrastructure Market:
Competitive Structure (Global), 2011 3-19
List of Charts
C h a p t e r 1
Introduction and Overview of the SMS Infrastructure Market
1.1 SMS Infrastructure Market:
SMS - Sent and Received Volume Forecast (Global), 2009-2017 1-2
1.2 SMS Infrastructure Market:
A2P and P2P SMS Split (North America), 2009-2017 1-3
1.3 SMS Infrastructure Market:
Revenue Forecasts (Global), 2009-2017 1-5
1.4 SMS Infrastructure Market:
Possible Revenue Trendline (Global), 2009-2020 1-5
C h a p t e r 2
Key Market Dynamics
2.1 SMS Infrastructure Market:
Impact of the Key Market Trends on the Market Opportunities (Global), 2011 2-13
2.2 SMS Infrastructure Market:
Possible Architecture for Dual-mode SMS Delivery, over Next Generation Mobile Broadband
Networks and Legacy Networks (Global), 2011 2-14
2.3 SMS Infrastructure Market:
Cost Components for Mobile Messaging Infrastructure -Primarily SMSC and Mobile Messaging
Middleware Platforms (Global), 2011 2-14
C h a p t e r 3
Global SMS Infrastructure Markets
3.1 SMS Infrastructure Market:
Forecast Methodology for SMS Platform Capacity Investments (Global), 2011 3-8
3.2 SMS Infrastructure Market:
Forecast Methodology for Revenue from Mobile Messaging Middleware Platforms (Global),
2011 3-10
3.3 SMS Infrastructure Market:
Market Engineering Measurements (Global), 2010 3-11
3.4 SMS Infrastructure Market:
Revenue Forecasts (Global), 2009-2017 3-12
3.5 SMS Infrastructure Market:
Variation in Contribution of Revenue from Capacity Investments, Maintenance, and Mobile
Messaging Middleware Platforms to the Total SMS Platform Opportunities (Global),
2009-2017 3-13
3.6 SMS Infrastructure Market:
SMS - Sent and Received Volume Forecast (Global), 2009-2017 3-14
3.7 SMS Infrastructure Market:
SMS Volume - Sent and Received by Region (Global), 2009-2017 3-16
3.8 SMS Infrastructure Market:
Revenue Forecasts by Geographic Region (Global), 2009-2017 3-18
3.9 SMS Infrastructure Market:
Company Market Share by Revenue (Global), 2010 3-20
To order this report:
Mobile Telephony Industry: Global SMS Infrastructure Market
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Nicolas Bombourg
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