Global Social TV Market Report 2013 - Global Advancements Forecasts & Analysis to 2017

News provided by

Jan 08, 2014, 02:22 ET

Research and Markets, January 8, 2014 /PRNewswire/ --

Research and Markets (http://www.researchandmarkets.com/research/9cjxv6/social_tv_market) has announced the addition of the "Global Social TV Market Report 2013 - Global Advancements Forecasts & Analysis to 2017" report to their offering.

Research and Markets Logo. (PRNewsFoto/PR NEWSWIRE EUROPE)

(Logo: http://photos.prnewswire.com/prnh/20130307/600769 )

Social TV Market is set to take the television industry by storm as television manufacturers are betting big money in this technology. There exists a diversity of players in the Social TV ecosystem, as the industry is open to experiments and is witnessing many a tie-ups between broadcasters and social networking companies. While some broadcasters are amalgamating Social TV within their own platforms; there are many, who are integrating Twitter into their Social TV platforms for enhanced custom experience and participation. Industry players such as BBC and CNN, on the other hand have signed deals with social networking players such as Facebook, as social networking companies are aggressively trying to venture into this space.

Social is truly emerging as a coalition of television and social media, wherein newer formats are being developed to enhance viewer engagement and encourage paid transactions. Many media and tech companies such as Hearst, Time Warner, BSkyB, and Google are backing several Social TV startups, with huge investments. This report provides insights on the social TV market, key market players, future scope, drivers, restraints and challenges of the market. The report also analyzes global adoption trends and future growth potential across different geographies.

Key Topics Covered:

1 Introduction

2 Executive Summary

3 Market Overview
3.1 Market Definition
3.2 Evolution Of Social Tv
3.3 The Role Of Facebook And Twitter In Social Tv
3.4 Social Tv Ecosystem
3.5 Moving From Tv To Second Screen
3.6 Market Dynamics
3.7 Winning Imperatives
3.8 Burning Issues

4 Trends & Forecasts For Social Tv & Related Areas
4.1 Tv Apps Market
4.2 Social Conversations & Interactions Around Tv
4.3 Smartphones & Tablets Adoption
4.4 Use Cases For Tv Viewership Via Tablets
4.5 Social Tv - Viewers Engagement Mediums
4.6 Viewers & Favorite Shows On Social Media

5 Social Tv Market By Hardware
5.1 Smart Tv/Social Tv
5.2 Connected Devices

6 Social Tv Market By Technologies & Platforms
6.1 Introduction
6.2 Social Epg/Content Discovery
6.3 Ad Production
6.4 Ad Serving Platforms
6.5 Social Curation & Syndication
6.6 General Social Analytics
6.7 Content Detection Matching
6.8 Meta Data Suppliers
6.9 Social Tv Analytics
6.10 Sharing Technologies
6.11 Others

7 Social Tv Market By End User Applications
7.1 Introduction
7.2 Social Gaming/Interaction
7.3 Social Rewards
7.4 Social Discussions
7.5 Social Check-Ins
7.6 Remote Control Applications
7.7 Tv - Specific Social Networks

8 Geographic Analysis
8.1 Introduction
8.2 North America
8.3 Europe
8.4 Asia-Pacific
8.5 Latin America
8.6 Middle East & Africa

9 Competitive Landscape
9.1 Mergers & Acquisitions
9.2 Joint Ventures & Collaboration
9.3 New Product Developments
9.4 Venture Capital Funding
9.5 Emerging Startups

10 Company Profiles

Companies Mentioned: