Australian Company GlowThrow Begins Much-Awaited Kickstarter Crowdfunding Campaign in the Pet Niche for Innovative Glow-in-the-Dark Ball Launcher Product
MELBOURNE, Australia, May 17, 2017 /PRNewswire/ -- Today, GlowThrow, a Melbourne-based company which has developed an ingenious pet-friendly product featuring the latest technology, has confirmed that it has launched a crowdfunding campaign on the global Kickstarter platform to help get its original provisional patent pending glow-in-the-dark fetch game for dogs off the ground. It is hoped that pet owners will be able to spend much more quality time with their dogs as the product can easily be used at night. Its target market is dog owners who get home after dark and people who happen to live in areas that get far less natural sunlight during the day, especially in winter.
A 12-month labour of love has seen the GlowThrow developed and tested by a pet-centric lighting industry professional with a 7-year-old white coloured Whippet named Chicken who enjoys night time walks. Lachlan Scott is a heavy industrial mining lighting expert who earned his Degree from Swinburne University of Technology, Melbourne. In the business world, he was a former Project Development Engineer and Sales Manager for a global lighting industry giant recording annual sales of $8.98 billion AUD per year. Importantly, with overall pet wellbeing and safety in mind, GlowThrow features a powerful inbuilt LED to charge the glow-in-the-dark ball whereby the LED and battery are located within the launcher rather than the ball - eliminating the risk of dogs accidentally eating the electronics while playing fetch. What's more, GlowThrow's unique design allows for a sustainable bright glow experience during every walk as the LED charges the Phosphor.
"I work long hours and there can be so much emotion wrapped up in this as a dog owner. I felt so guilty working late. Our Whippet named Chicken really has a way of tugging at your heart strings. I think it must be the same for every pet owner who also finds themselves in our situation," expressed Lachlan Scott, Director, GlowThrow. "Now, the GlowThrow allows my girlfriend and me to get the most out of walks with Chicken - no matter what time we both can get home at. It has helped to nurture the bond that we have with our dog who feels so much like a part of the family. I guess a lot of people can relate to our story."
Currently, with 2 staff and multiple outside contractors, GlowThrow solves a natural light problem for people who work long hours and often get home as the sun is setting or when it is already dark. Lachlan Scott also observed a major natural light issue when he lived in Vienna, Austria for 2 years. In the Northern Hemisphere, the sun sets at 4 pm in winter. Interestingly, from a quality of life standpoint, earlier this month, the Austrian capital was named the best city in the world to live in for the 8th year in a row. GlowThrow is committed to improving the quality of life for pet owners and dogs.
In November 2016, the GlowThrow team filed for provisional patent pending with the United States Patent and Trademark Office (USPTO). The immediate goal is to complete a successful crowdfunding campaign and fulfil as many orders as possible with Kickstarter traction to get the product to backers. The vision for the business is to have GlowThrow stocked in as many pet shops as possible.
Every GlowThrow features:
- High powered LED light built neatly into the head of the launcher.
- Super bright glow-in-the-dark ball for maximum visibility.
- A fortnight of daily night-time dog walks from a fully charged 1200m Ah Li-Ion rechargeable battery.
- Micro USB charger port to charge the battery.
- Exceptional ergonomic handle with over moulded rubber for secure grip comfort.
- Flexible neck for long throws.
- LED light doubles as an illuminating torch when not charging the glow-in-the-dark ball.
GlowThrow is the world's only pet-friendly designed glow-in-the-dark fetch game for dogs that gives you the ability to keep the ball glowing super brightly while you effortlessly play fetch at night. To see GlowThrow in action at night visit: http://www.glowthrow.com/
To support and share our crowdfunding campaign to help to bring GlowThrow to the world please visit: http://kck.st/2roEBTk
Press release images:
Media contact information:
Lachlan Scott, Director, GlowThrow.
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