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Google launches its Daydream VR headset but are Americans ready to embrace the virtual reality technology?


News provided by

Reportlinker

Nov 09, 2016, 08:06 ET

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NEW YORK, Nov. 9, 2016 /PRNewswire/ -- With Google officially launching its Daydream VR headset tomorrow, manufacturers declaring 2016 as '

the year of VR

' and more companies investing in the virtual reality technology, 

Reportlinker Insight  has written three articles on virtual reality including a survey

to investigate if Americans are ready to adopt this new technology.

Recent Virtual Reality updates:

1.    Google officially releases the Daydream VR headset on November 10

2.    The NFL is launching a virtual reality series on YouTube & Daydream

3.    Intel Buys Virtual-Reality Specialist Voke

http://www.theverge.com/2016/11/1/13489018/google-daydream-view-headset-release-date-november-10

Reportlinker Insight published a survey to answer three questions:

1.    Considering the big investments made for VR headsets, is there a real echo for consumers?

2.    What's the feedback of their experience? What improvements can be made to completely satisfy the consumer and to enlarge its adoption?

3.    What is the purchase intent for these VR devices?

Results:

1.    A disconnect exists between public's VR views and marketers' enthusiasm

Half of respondents are unable to name a VR brand.

However, more than seven in ten of respondents have a positive attitude toward VR, when explained.

2.    Technology new to most, but users give it solid marks

Those who have tried a VR gave a score of B for the general experience (6.9/10 of overall satisfaction score)

The realism, the high-quality interface and the immersive potential were the most impressive elements of the experience.

3.    Mainstream VR acceptance and willingness to spend are lacking

The majority of respondents (55%) who have never tried a VR device are not interested in taking a test drive with the headset.

When it comes to cost, the majority of respondents would be unwilling to spend more than $300 for a headset.

To read Reportlinker's reports on virtual reality, please see below:

Report 1: "Are Americans ready to embrace the VR technology"

-To read the full report clickhere.

Report 2: "Content is a key to the success of the VR Technology"

-To read the full report clickhere.

Report 3: Virtual Reality Devices Finally Become a Reality

-To read the full report click here.

For all infographics clickhere.

###

About Reportlinker Insight:

Reportlinker Insight combines analysis and exclusive investigations.

We cover innovations, social and economics
megatrends to understand the world of tomorrow. For more information, please
visit http://www.reportlinker.com/insight/.

Media contact:

Intissar Guettou

[email protected]

T: +1 347 903 1913

SOURCE Reportlinker

Related Links

http://www.reportlinker.com

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