Gragg Advertising to Rally for Student Choice on Capitol Hill

Kansas City agency reaches out to industry leaders by partnering with the Association of Private Sector Colleges and Universities

Mar 03, 2011, 12:51 ET from Gragg Advertising

KANSAS CITY, Mo., March 3, 2011 /PRNewswire/ -- Gragg Advertising's CEO/Chairman and President are attending Association of Private Sector Colleges and Universities (APSCU) Hill Day and Policy Forum Event, March 7 – 9 in Washington D.C. The pair seek to show support for their career school clients by relaying the importance of educational choice and opposition to the proposed gainful employment rule changes on Capitol Hill.


"For-profit institutions play a vital role in training people for their futures. Students deserve to have a choice in their education and a choice in their career path. We're striving to preserve that opportunity," Darryl Mattox, President, Gragg Advertising said.

The event seeks to build and solidify relationships with elected officials and to relay with policymakers the tremendous value of this sector to higher education and workforce development. The event will include one day of meetings on the session's legislative and regulatory issues and one day of lobbying.

APSCU is currently working to prevent the U.S. Department of Education and Congress from implementing the proposed gainful employment regulation, which would restrict access to federal aid for over two million students at private sector colleges and universities in the next ten years.

CEO/Chairman Greg Gragg will also lobby.


The Association of Private Sector Colleges and Universities is a voluntary membership organization of accredited, private postsecondary schools, institutes, colleges and universities that provide career-specific educational programs. Find out more at

About Gragg Advertising

Gragg Advertising is a full-service, strategic advertising agency focusing on data-driven results and direct-response marketing. Gragg Advertising was established in 1992 by Greg Gragg and now employs over 60 people. The agency combines traditional branding strategy with proven direct response marketing tactics in order to create advertising that is both memorable and measurable. Learn more at


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