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GreaterGood® Creates GreaterGood Kids

Creative Kidstuff and Sensational Beginnings Expand Capabilities and Philanthropy with New Partnership


News provided by

GreaterGood

Dec 03, 2013, 09:00 ET

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SEATTLE, Dec. 3, 2013 /PRNewswire/ -- GreaterGood®, a family of online activism sites owned and operated by CharityUSA, has expanded its family of charitable businesses with the creation of GreaterGood Kids, an all-new network that includes both Creative Kidstuff and Sensational Beginnings.

Creative Kidstuff, a 31-year-old award-winning toy store based in Minnesota, and Sensational Beginnings, a 26-year-old Michigan-based online toy retailer, are now a part of GreaterGood's network of more than a dozen charitable websites.

As of Nov. 1, purchases of more than $50 on both GreaterGood Kids websites will contribute a quality toy to a child in need with the "Buy a Toy – Give a Toy" program. To date more than 20,000 toys have been shipped to children in need. 

"Each GreaterGood website exists because it supports an important cause that has an impact on society," says Tim Kunin, CEO of CharityUSA and GreaterGood. "Creative Kidstuff and Sensational Beginnings' motto, 'play is learning and learning is play,' is one we believe in. We are proud to be launching GreaterGood Kids as we look to have an even greater impact for children and families around the world."

"As part of the GreaterGood network, we now have the additional resources we need to continue growing as a toy retailer, but also to give to children in need in ways that never would have been possible," says Roberta Bonoff, CEO and President of GreaterGood Kids. "With the resources and support we're helping our customers and vendors make impactful things happen around the globe. We are thrilled to be a part of the GreaterGood Kid's creation and growth and can't wait to accomplish more together."

As a part of this new partnership, Creative Kidstuff and Sensational Beginnings will continue under Creative Kidstuff's long-standing leadership team. Both online portals and Creative Kidstuff's Twin Cities based retail locations will operate as before, with the added support of GreaterGood and the new online giving program.

For additional information, visit GreaterGood.com.

About GreaterGood
GreaterGood supports causes consumers care about most. Consumers can learn about various causes, donate outright or via products available on the respective sites, at no extra cost. GreaterGood's websites include: The Hunger Site, The Animal Rescue Site, The Breast Cancer Site, The Literacy Site, The Rainforest Site, The Veterans Site, The Diabetes Site and The Autism Site.

The GreaterGood is owned and operated by CharityUSA, headquartered in Seattle, WA.

About GreaterGood Kids
GreaterGood Kids, the latest addition to GreaterGood's family of charitable websites, includes specialty toy retailers Creative Kidstuff, a Minnesota-based retailer that believes that play is learning and learning is play, and Sensational Beginnings, an online retailer dedicated to providing parents with top-quality products that incorporate early learning. At both GreaterGood Kids' websites, purchases of more than $50 contribute a quality toy to a child in need with the "Buy a Toy – Give a Toy" program. For more information visit: GreaterGoodNetwork.com.

Contact: Michelle Hoffman 
Lola Red PR
612.333.1723

SOURCE GreaterGood

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