Greentech Media Identifies "Intelligent Efficiency" as a Top Driver of the Energy Efficiency Market

BOSTON, May 1, 2013 /PRNewswire/ -- Greentech Media releases a special report today, "Intelligent Efficiency: Innovations Reshaping the Energy Efficiency Market," that identifies how energy efficiency is evolving into "intelligent efficiency," highlighting value for customers, energy providers, building managers, and others. The report's author, Stephen Lacey, previously of Climate Progress and Renewable Energy World, has joined Greentech Media's editorial staff as our Senior Editor covering energy efficiency.

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"The energy efficiency industry is undergoing rapid change. The old efficiency paradigm was based on simple conservation measures or swapping out discrete devices. The new paradigm is based on connectivity, informational awareness and dynamic analytics -- making efficiency a resource that companies can measure, manage and even sell," says Lacey.

The 32-page report identifies

• Five key ways intelligent efficiency is shaping the market in the commercial and industrial (C&I) sector
• Market barriers for the global building efficiency market that intelligent efficiency can help address
• Three ways that intelligent efficiency is impacting the project development process
• 20 companies to watch in the intelligent efficiency space
• Areas for data analytics use in the power sector

The report marks the launch of Greentech Media's newest channel: Greentech Efficiency, which will expand the authority of our award-winning journalism team into the energy efficiency industry. Coverage will include efficiency technology in energy management, lighting, green IT/data, green buildings, software and applications, ESCOs, financing efficiency, and batteries and storage. Please contact Stephen Lacey with any tips or press alerts on energy efficiency.

Greentech Efficiency's official launch sponsor is Demand Energy. Read more about Demand Energy's solutions at http://demandenergynetworks.com/.

Read the full report here: http://www.greentechmedia.com/articles/read/intelligent-efficiency-innovations-reshaping-the-energy-efficiency-market

About Greentech Media

Greentech Media (GTM) produces industry-leading news, research, and conferences in the business-to-business greentech market. Our coverage areas include solar, smart grid, energy efficiency, wind, and other non-incumbent energy markets. GTM Research, the research arm of the company, produces competitive intelligence reports and data subscriptions. Using our extensive network and in-depth analysis, GTM hosts conferences for in-person networking and deal-making. GTM has operations in Boston, New York, and San Francisco. For more information, visit: greentechmedia.com, follow us on twitter: @greentechmedia, or like us on Facebook: facebook.com/greentechmedia.

SOURCE Greentech Media