MIAMI, May 20, 2015 /PRNewswire/ -- GRILLiT, Inc. (the "Company" or "GRILLiT") (OTC Pink Markets: GRLT) today announced that its Texas Master Franchisor has engaged the firm of Frausto Design out of San Antonio to create a new GRILLiT interior restaurant design focused on appealing to its largest target market, the "millennials."
For millennials, high nutritional value and unique restaurant design are key factors in deciding where to eat. As a group, they are one of the largest generations in history, and are ready to enter and define our economy for years to come. Therefore GRILLiT and Frausto Design are designing a restaurant that fulfills millennials' desire for open kitchens, food transparency, sharing tables that can be moved for gathering, social connections with ample electrical outlets and USB ports, and a unique design that is state of the art.
The new restaurant design will be unveiled at the GRILLiT restaurant location in Round Rock, Texas, which is scheduled to open the at the end of July 2015. While the Latin Caribbean Fusion concept focuses on Healthy and Tasty Food, the new design allows for customization and is a great roadmap for future innovation.
GRILLiT (GRLT) is a growing Latin-Caribbean fusion restaurant concept that marries fast casual to nutritious and healthy food. The company opened its first location in Miami in 2011 and specializes in chef-inspired custom crafted rice bowls, pasta and wraps as well as salads. GRILLiT utilizes domestic growers and delivers healthy cuisine using only fresh proteins, such as never-frozen chicken and grass-fed organic steak. Restaurants offer an inviting and comfortable atmosphere with an open kitchen and contemporary, industrial design. For more information, visit www.grillitinc.com or www.handtbrands.com.
Forward Looking Statements:
Statements in this press release that are not purely historical facts, including statements regarding GRILLiT's beliefs, expectations, intentions or strategies for the future, may be "forward-looking statements" under the Private Securities Litigation Reform Act of 1996. Such statements consist of any statement other than a recitation of historical fact and can be identified by the use of forward-looking terminology such as "plan", "may", "expect", "anticipate", "intend", "estimate" or "continue" or the negative thereof or other variations thereof or comparable terminology. The reader is cautioned that all forward-looking statements are speculative, and there are certain risks and uncertainties that could cause actual events or results to differ from those referred to in such forward-looking statements. This disclosure highlights some of the important risks regarding our business. Specifically, the reader should not place undue reliance on statements regarding our retained consultants to increase franchise sales in their targeted franchise markets. Additionally, there are number of other risk factors relating to our business more fully explained identified by us in our filings with the OTC Markets, which are available through http://www.otcmarkets.com.
Princeton Research Group
SOURCE GRILLiT, Inc.