GSK, Argos, Shell Brand Leaders Confirmed for iMedia London Debut

LONDON, November 27, 2013 /PRNewswire/ --

"Boutique" events specialist iMedia Communications will bring the globally renowned invite-only Summit format and 250 industry heavyweights to London for the first time next year at Piccadilly's BAFTA venueon 24 April.

The "Chatham House" style event is designed to encourage honest and open sharing of ideas, by allowing attendees to get to the root of their digital marketing challenges and collaboratively working towards tangible solutions.

Speakers announced so far include Sam Singh, GlaxoSmithKline's VP and Global Head of Media, Bertrand Bodson, Argos' new Digital Director and Americo Campos Silva, the person responsible for Shell's international media strategy. The trio will will tackle global media buying trends, digital transformation and multichannel marketing at the closed-door event for 'C level' advertisers, media agency execs and publishers.

They will be joined by Stacy Gratz, American Express' VP, International Social Media Strategy and Digital Partnerships, Ken Valledy, AB InBev's Director of Consumer Connections and Esohe Omoruyi, L'Oreal owned The Body Shop's International Director of Digital Marketing.

Trendsetting global youth publishers Vice and BuzzFeed will contribute to a discussion on the latest native advertising trends as part of a content offer that will examine everything from targeting, data and programmatic to social media innovation, mobile and content marketing in two distinctive tracks, 'Touch' and 'Engage'.

Ian James, Starcom MediaVest's Chief Digital Officer is the 2014 Summit Chairman for the free-to-attend (for qualifying delegates) conference, round-table discussion groups, networking, VIP dinner and party.

"The iMedia Summit promises to bring together the brand, agency and publishing elite to debate the most prescient issues faced by the industry in 2014 and network in a relaxed closed-door environment," says James.

"We're expecting some lively 'Chatham House' style debate on everything from global media planning and branding to digital transformation and talent infrastructure - a must for senior marketing and media execs in Europe and beyond," he added.

"iMedia Summits are unique events in so many ways, but in particular it's the extremely high calibre of delegates combined with a unique intimacy that sets them apart," added James Drake-Brockman, Head of EMEA and India for the Digital Marketing Division of dmg events, owners of  iMedia.

"If the feedback so far is anything to go by, the London-based Summit will be a great addition to the calendar of the digital media and marketing elite in the UK. The content will be engaging and thought provoking, the collaborative sessions will encourage idea sharing and the social aspects will provide a rare opportunity to network with leading digital marketing and media executives".

Click here to apply for a complimentary pass including the conference, dinner and all social activities.

A range of bespoke sponsorship opportunities are now available encompassing thought leadership, branding, networking, dinner and drinks options. Call Tim Brown, Sponsorship Manager on +44(0)20-3615-2836 or email [email protected]

Notes to Editors:

Please call Dan Brain on + 44(0)20-3615-1697 or email [email protected] for more information about speaking opportunities.

About iMedia

The iMedia Digital Summit is produced by dmg events' digital marketing division. iMedia provides the marketing and media industry with business critical information, networking opportunities and B2B commercial solutions through a global programme of themed iMedia Summits and online publishing arm iMediaConnection.

dmg events also organises 9 ad:tech events in North America, Europe, Asia and Australasia. ad:tech is the world's largest digital marketing, media and technology trade show.

iMedia Communications and dmg events are both subsidiaries of Daily Mail General Trust (DMGT) and part of a portfolio of brands including The Daily Mail, Mail Online, Metro, jobsite and Zoopla.

For further information please contact:
Dan Brain t. +44(0)20-3615-1697
Content Manager, iMedia & ad:tech London
[email protected]

SOURCE dmg :: events