H3 Publications Reaches Milestone With One Million Issue Downloads.

Apps available for iPad, iPhone and Android

Sep 08, 2011, 10:15 ET from H3 Publications

VALENCIA, Calif., Sept. 8, 2011 /PRNewswire/ -- Earlier this year H3 Publications and Lexus Automotive launched tri-magazine.net worldwide, featuring a free digital triathlon magazine. This magazine achieved immediate results - averaging an amazing 85,000 downloads of the first four issues and reaching more than 70 countries!

(Logo:  http://photos.prnewswire.com/prnh/20101019/FL84053LOGO)

Given this success H3, with sponsorship from Lexus, has expanded its free digital magazines to include their already established titles of decline and ROAD. After only six weeks of worldwide access in iTunes and the Android Market of all current and back issues of decline, ROAD and tri magazines, H3 Publications has reached a milestone of over one million issue downloads.

H3 partnered with digital edition and app developer BlueToad, Inc. "BlueToad offered us the ability to build digital distribution into our brands easily and affordably. Using their Thermostats™ analytics package, we were able to show Lexus the volume of viewers we could attract for their brand. That inevitably proved to them the value of working with H3," said Dave House, owner of H3 Publications.

H3 Publications is committed to leading the digital magazine market with the newest technology and content for mountain biking, road cycling, triathlon and cycling sports extreme competition. Apps for H3 publications can all be found FREE in the App store for iPad and iPhone and in the Android Market for Android devices.

About H3 Publications, Inc.

H3 Publications publishes decline magazine, a downhill and freeride specific mountain bike magazine that focuses on gravity racing, all-mountain riding and freestyle (slopestyle, dirt jump, street). ROAD – The Journal of Road Cycling & Culture. They are both niche publications, printed in oversize 10-3/4"x12" format and published monthly out of Southern California.

Diving into the all digital world, H3 began publishing tri magazine in February with an emphasis on the companies, stories and races that drive the sport through expanded editorial content including photos, videos and audio.

Although small in stature (a ten-member staff), H3 leads the way with their publications in the mountain, road cycling and triathlon industries with opinion-leading editorial, stunning photography, intriguing layout, art and design.

For more information about the company, please visit http://www.H3Publications.com

About BlueToad, Inc.

Digital Editions and Apps

BlueToad, Inc. is a Digital Publishing company providing Digital Editions and Apps to publishers worldwide. We utilize Page Flip technology to convert a PDF into an online viewable format. Readers can view the publication as a Digital Edition using Flash or HTML and via iPad iPhone and Android Apps. With over 3,000 titles published per month and over 400 downloadable Apps in the App store and Android Market, BlueToad is easily one of the largest digital edition providers in the world.

For more information about the company, please visit http://www.BlueToad.com

Christine House
H3 Publications
Phone 661 -362-1250 x 10
Email Christine@h3publications.com

Jessica Bush Aslanian
BlueToad, Inc.
Phone 407-992-8744 x 201
Email Jessica@bluetoad.com

SOURCE H3 Publications